Suganth K S

Experience

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  Tamil Nadu Cricket Association

  Jan 2014 - Jan 2017

  District and Divisonal Cricketer

  Represented Tirupur District and Tamil Nadu State Division II - Under 14s and Under 16s

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  The Fine Arts Society, ShriRam College of Commerce

  Sept 2018 - Jul 2020

  - Orchestrated a successful inter-college Art Expo, facilitating the participation of 1000+ students- Successfully curated and managed Artisia’19, a renowned annual fest, leading to an impressive turnout of 3000+ students- Oversaw the organization and execution of key events like a Fashion Show during Artisia’19- Created comprehensive marketing plans for sponsors leading to successful fundraising initiatives and ideation for Artisia’20 and other events- Conducted effective negotiations and converted sponsorship deals worth 1.33 lakhs INR with industry-leading brands such as Beccos-Korean designer brand, Camlin, Pblishing, and Nandini Studios including securing Artisia’s Title Sponsorship from among 100+ contacted companies- Developed a meticulous recruitment plan that managed the screening of over 400 applicants, followed by a strategic allotment of various departments for the operational year of 2020 Show less

  • Joint Secretary

    Sept 2019 - Jul 2020

  • Corporate Communications Executive

    Sept 2018 - Aug 2019
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  SAPNE NGO

  Apr 2019 - Jul 2019

  Intern - Content Strategy

  - Assisted drafting and formulating content for various social media platforms- Contributed to the growth of the organization's digital footprint through the publishing of engaging content- Assisted in the development and writing of proposals to support the NGO's mission and initiatives- Evaluated and analyzed relevant data to create effective content strategies

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  Religiate Interactive Brand Consulting Pvt Ltd

  Jul 2019 - Aug 2019

  Summer Intern

  - Performed keyword research and compilation tasks, significantly boosting SEO and digital marketing efforts- Contributed extensively to personal branding projects, enhancing the firm's reputation and market positioning

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  Internshala

  Aug 2019 - Dec 2019

  Student Ambassador

  - Served as a campus ambassador for Internshala, a leading internship platform, raising awareness about internship opportunities within the college community- Assisted peers in identifying and applying for suitable internships, furthering career development and practical learning- Communicated effectively with diverse audiences, promoting internship culture and highlighting the benefits of experiential learning

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  Student's Quality Assurance Cell

  Sept 2019 - Apr 2020

  Student Coordinator

  - Conceptualized and executed Faculty lecture series to engage and enhance learning experiences for students- Collaborated with the Students’ Union team in strategizing, planning, and implementing the Business Conclave 2020, ensuring a successful event- Pioneered the introduction of value-added courses for the college, effectively completing sessions and adding more depth to the curriculum- Contributed to the organization and execution of enrichment sessions featuring off-campus scholars, fostering intellectual growth among students Show less

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  EMGE

  Mar 2020 - Mar 2020

  Intern - Research

  - Conducted comprehensive research and performed keyword analysis to gain market insight- Synthesized research findings to understand industry trends and influence marketing strategies

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  SmartTree

  Apr 2020 - May 2020

  Junior Analyst - Research

  - Conducted comprehensive analysis of the Food & Beverage segment within the FMCG industry to identify growth prospects and target demographics.- Utilized data-driven insights to forecast market trends and inform strategic business decisions

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  Asma Aadhar

  May 2020 - May 2020

  Intern - Business Strategy

  - Leveraged primary research methods to gather insightful data from industry competitors regarding their service offerings and pricing strategies- Initiated contact and maintained professional relationships with various companies in the industry for information gathering and market understanding- Analyzed and synthesized research findings to identify optimal pricing and product strategies for the firm's market entry

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  Dhipromethi Consulting

  May 2020 - Aug 2020

  Intern - Strategy Consulting

  - Collaborated with Cuemath, a Series-B EdTech startup, to identify and strategize effective customer acquisition channels for the expanding North American markets, with a focus on middle-class parents aged 30-45- Conducted detailed primary and secondary research into consumer trends, competitor strategies, and target group behavior, informing the strategic approach to customer acquisition- Achieved a significant reduction in Customer Acquisition Cost by honing marketing efforts and optimizing channel usage- Successfully recommended the implementation of new marketing channels such as Podcasts, based on comprehensive customer and competitor analyses. This led to improved reach towards the target demographic and efficient use of resources Show less

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  Mithura Foods

  Jun 2020 - Jul 2020

  Copywriter

  - Conceptualized and delivered compelling website content, leading to improved user engagement and strengthened brand positioning- Crafted product descriptions and taglines to boost marketing initiatives and propel the brand's market recognition

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  Civic Fulcrum

  Jun 2020 - Jul 2020

  Intern - Research & Advisory

  - Conducted an in-depth analysis of disaster & risk management systems in Germany, focusing on impact assessment and government intervention methodologies- Reviewed and synthesized information from over 65+ research journals and papers, contributing substantively to a project backed by the Alexander von Humboldt Foundation- Played a key role in defining mitigation strategies for mobility management in Chennai amid the COVID-19 pandemic. This was realized by analyzing mobility patterns, leveraging data visualizations and data analysis tools including Power BI- Authored a research article "Mobility Analysis & COVID-19", reflecting extensive research on the impacts of mobility during the pandemic period Show less

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  Boston Analytics

  Sept 2020 - Jan 2021

  Intern - Strategy Consulting

  - Collaborated on analytics initiatives that enhanced and optimized asset and process performance for DBS Bank- Pivotal in identifying over 1000+ signals, contributing to streamlined decision-making processes- Assisted in the improvement and development of taxonomy, Machine Learning (ML), and Natural Language Processing (NLP) pipelines- Applied both quantitative and qualitative data analysis methods to gain deeper understanding of processes and outputs- Provided critical support in shaping data-driven strategies and solutions, taking into account the complex business needs of banking and finance Show less

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  Goodera

  Feb 2021 - Apr 2021

  Founder's Office Strategy & Operations

  - Collaborated closely with the Founder's office on a series of tasks, including the creation of business decks, collateral, and proposals aimed at streamlining communication, partner onboarding, and client outreach initiatives- Actively assisted in daily operations in the Founder's office, spanning areas from onboarding NGO and corporate partners to crafting strategic ideas for new program and opportunity development- Took a primary role in the ideation and execution of the initial stages of Goodera's 1st global fellowship program, designed to engage students worldwide- Conducted comprehensive secondary research on the social sector in diverse geographies, providing essential insights for business strategy- Designed business decks and collateral materials for partner and client outreaches, including prominent companies such as Whirlpool, Apple, Barry Callebaut, and 3M, effectively aiding in streamlining the outreach process Show less

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  Technopak Advisors

  Feb 2021 - Feb 2021

  Project Intern

  - Worked on Retail Channel mapping and analysis of Appliances and electronics segment for a client engagement

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  PwC India

  Aug 2021 - Jun 2022

  Analyst - Management Consulting (Research & Analytics)

  Placed as a part of the research and analytics capability supporting various consulting engagements and deliverables across different sectoral industries and functionsESG & Sustainability:- Played a key role in business development activities, constructing presentation decks for 30+ potential clients, conducting industry and market research, and creating 10+ case studies on competitor ESG practices- Collaborated with a global textile leader to incorporate ESG strategy across their 30+ operational countries through priority assessment and stakeholder engagement initiatives- Conducted primary and secondary research, deploying questionnaires to 150+ stakeholders to gather insights for materiality assessment and understanding ESG priorities and expectations- Benchmarked ESG actions, goals, and ratings of 20+ competitors through in-depth research, establishing a basis for understanding diverse sustainability strategies, vulnerabilities, and trendsPeople & Organization:- Generated competency and assessment reports of 200+ employees using an internally designed evaluative framework, supporting leadership assessment across diverse business divisions and verticals for an Indian pharma client- Developed success profiles and restructured work responsibilities of 400+ employees through a process of benchmarking and primary research for a BFSI client, facilitating a smooth organization transitionPower & Energy:- Conducted comprehensive research on the Indian energy sector, focusing on clean tech opportunities, and evaluated potential market entry prospects through benchmarking and market research for a Japan Power entity Show less

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  Bain & Company

  Jun 2022 - Jun 2024

  • Senior Associate

    Apr 2024 - Jun 2024

  • Associate

    Mar 2023 - Apr 2024

  • Senior Analyst

    Jun 2022 - Mar 2023
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  Alpha Consults

  Mar 2023 - Aug 2023

  Mentor
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  RMI India

  Jun 2024 - now

  Consultant - Mobility