
Karla Allen

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About me
Online education industry
Education

Portland State University
1988 - 1992BA in English LiteratureActivities and Societies: 4 year member womens' basketball team, 2 years co-captain

University of Oregon School of Law
1997 - 2000JD Law
Experience

At Your Pace Online
Jun 2015 - Jun 2018- created and updated content for variety of state licensed trades for continuing and pre license education- worked with Subject Matter Experts - developed blog posts related to course topics, see examples in Publications below
Senior Technical Writer
Nov 2016 - Jun 2018Marketing Lead
Apr 2016 - Nov 2016Writer
Jun 2015 - Apr 2016

StateReporting.com
Mar 2018 - May 2020Customer & Account Service, Research & WritingWorked in all aspects of an e-learning management start up platform company:- customer service for users of our platform, including both state agency clients and license holders - present platform to state agencies for sales purposes- account management- software auditing and testing- wrote and managed all blog posts and social media posts, instagram @statereporting- feature and UX auditing and collaboration

At Your Pace Online
Jun 2020 - Dec 2021Writing LeadManage all aspects of the content writing department for a national continuing and pre-license online education company, including:- manage team of content and technical writers- work with management team to schedule and prioritize content creation based upon ROI and other metrics- recruit and work with Subject Matter Experts- analyze reviews of course content for audit and response to users- hiring, scheduling, and training of new writing team members- hire and work with third party editors for content review Show less

Certus
Jan 2022 - nowManaged and prioritized all of the Pre License and Continuing Education products for the verticals: Real Estate, Mortgage Loan Origination (MLO), Tax, and Auto Dealer.- managed the launch of a new line of products: MLO Pre License for Texas, California, Florida- conducted bi-weekly vertical meetings with entire product team (Compliance, Marketing, Tech, LXD) to report and celebrate wins, plan production and builds, and address issues- worked with new Professional Services Product Management team to create and implement new operational processes based upon merger of our individual companies after the ASC acquisition - conduct recorded student (customer) satisfaction interviews and implement content tweaks based upon feedback Show less
Professional Services LXD Manager and Product Manager
Jan 2023 - nowProduct Manager
Jan 2022 - Dec 2022
Licenses & Certifications
- View certificate

The Basics of Data for Analytics
Lynda.comApr 2016 - View certificate

Online Marketing Fundamentals
Lynda.comAug 2016 - View certificate

UX Foundations: Style Guides and Design Systems
LinkedInMay 2019 - View certificate

SEO Fundamentals
Lynda.comAug 2016 - View certificate

Google Analytics Essential Training
Lynda.comJul 2016 - View certificate

Strategic Thinking
LinkedInMay 2020 - View certificate

Pay-Per-Click Fundamentals
Lynda.comNov 2016 - View certificate

Excel 2007 Essential Training
Lynda.comMay 2016 - View certificate

Remarketing with AdWords and Analytics
Lynda.comSept 2016 - View certificate

Statistics Foundations: 1
LinkedInJun 2020
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