
Nick Ware
Technical Officer

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About me
Technical Account Manager at Zoom
Education

Reading College
1979 - 1985
JOHN HAMPDEN
1975 - 1979
Experience

BT
Sept 1979 - Apr 1986Technical OfficerTechnical Officer working in Slough Group Switching Centre. responsible for the maintenance of Switches, Register Translators etc.

BT Conferencing
Apr 1986 - Jun 1996Project Manager VideoconferencingInitially working as an engineer on the Video helpdesk and then, following promotion to management grade became Project Manager for videoconferencing installations. Managing videoconferencing projects including the upgrade and installation of new systems. Managing an external team of installation engineers. Providing support to the Project Management Team.

Internet Videocommunications
Jun 1996 - Jun 1998PreSales EngineerProviding expert advice to a team of Major Account Managers and proposing technical solutions tailored to meet those needs. Acting as an interface between the Sales and Technical departments and maintaining a close liaison with suppliers and manufacturers. Assisting with the development of new and innovative products and services. Post sales Project Management of installations.

Alcatel
Jun 1998 - May 2000PreSales ConsultantMaintaining the maintenance database and providing telephone support to customers. Ensuring that customers continued to purchase Service Contracts. Post sales Project Management of many of the larger installations and upgrades. Close liaison with suppliers including scheduling installation and maintenance visits. The position involved a great deal of customer contact often under pressure. Providing expert advice to the UK team of Voice and Data Account Managers by careful identification of client’s individual videoconferencing requirements and proposing technical solutions for those needs tailored from the Alcatel portfolio of PictureTel videoconferencing products. Producing accurate proposals for bid responses and customer enquiries. Technical vetting of sales orders. Providing training courses for both customers and Alcatel sales teams and providing regular up to date information on the latest products and features. Arranging and performing customer demonstrations. Show less

Cisco Systems
May 2000 - Dec 2013My current role is working as a Consulting Systems Engineer with the Collaboration Commercial Team, specialising in telepresence and video within Cisco collaboration. This includes end customer meetings and demonstrations with a sales specialist, investigating their business needs and drivers and positioning elements of our total solution to meet those requirements. I endeavour to provide a high level understanding of our products to allow key decision makers within organisations to reach informed decisions and to be confident in our technology both now and in the future. This invariably leads to higher value sales and customer retention. I provide ad hoc product training on the entire Telepresence Product Portfolio to Sales and Presales personnel both at Partners and within Cisco. This role requires a great deal of contact with Partners, fielding presales questions and helping to identify suitable solutions. I have created and delivered training lectures to internal Systems Engineers at conferences across Europe and also taken this same material on Partner roadshows across the UK. Prior to the acquisition by Cisco, my previous roles at TANDBERG as a Product and Sales Support Manager have involved: Promoting the role of Presales engineers within the Partner community. Encouraging the use of services as a tool to increase customer satisfaction and retention.Ensuring that internal sales and Partner sales are given the best support with the product portfolio.Troubleshooting customer issues.I was closely involved with TANDBERG University in developing the first Solutions Architect course (TCSA) and wrote a number of case studies used . I have also delivered a number of formal courses prior to the creation of a training arm within the UK (TCTA, TCTE etc).I have recently attained PRINCE2 Foundation and Practitioner qualification. Show less Prior to the acquisition by Cisco, my previous roles at TANDBERG as a Product and Sales Support Manager have involved: Promoting the role of Presales engineers within the Partner community. Encouraging the use of services as a tool to increase customer satisfaction and retention.Ensuring that internal sales and Partner sales are given the best support with the product portfolio.Troubleshooting customer issues.I was closely involved with TANDBERG University in developing the first Solutions Architect course (TCSA) and wrote a number of case studies used . I have also delivered a number of formal courses prior to the creation of a training arm within the UK (TCTA, TCTE etc). Show less
Consulting Systems Engineer
Jul 2010 - Dec 2013{Product & Sales Support
Jan 2000 - Oct 2013Product and Sales Support Manager
May 2000 - Jun 2010

Videocall Ltd
Apr 2014 - Jul 2015Strategic Accounts ManagerVideocallStrategic Accounts Manager 2014 - 2015• Responsible for a number of existing large strategic accounts across the UK• Solving business pain points by providing video collaboration solutions• Promoting Cloud VC services• Identifying and actively pursuing new strategic accounts

Elisa Videra
Aug 2015 - Feb 2021Solutions ManagerElisa VideraSolutions Manager 2015 - 2021• Providing specialist knowledge to the EV and Vodafone Account teams• Evangelising EV Cloud Connect Services• Training Account teams how to position and sell video collaboration• Providing high quality documentation to support bids

Lifesize
Feb 2021 - Jun 2021Sales EngineerLifesize Sales Engineer Present• Providing specialist product knowledge to account teams in UK&I, Benelux and the Nordics• Product demonstrations focussing on customer business aims• Training of Partners in Lifesize products• Bid documentation

Zoom
Aug 2021 - nowTechnical Account Manager
Licenses & Certifications
- View certificate

Fundamentals of Agentic AI: Business Implications and Ethical Insights
LinkedInAug 2025 
PRINCE 2 Practitioner
AXELOS Global Best PracticeMar 2014
PRINCE 2 Foundation
AXELOS Global Best PracticeMar 2014
Honors & Awards
- Awarded to Nick WareCisco FY13 Sales Recognition Winner Cisco systems Ltd Jul 2013
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