Mike Krkljus

Experience

• 

  Legislative Assembly of Ontario

  Mar 2007 - Aug 2013

  Developed and implemented a comprehensive community relations strategic plan which created opportunities for positive recognition of the Member's activities, and consistently linked community participation to Member's goals. Identified and reported on community issues, and stakeholder positions; serving as a liaison between local government staff, non-profits and stakeholders; responded to community issues in a timely manner by working in conjunction with internal staff and attending local/community meetings to learn issues and cultivate existing relationships. Show less • Drafted content for community newspaper columns; direct mail campaigns, e-newsletters and other communications materials for constituents; • Managed the Member's website and social media accounts; • Led the team in planning community events, including stakeholder round tables and community consultations; • Assisted with research to support the Member in his constituency and parliamentary duties; • Facilitated the flow of correspondence by managing, tracking and drafting responses relevant to the work of the constituency office and participated in the preparation of information for stakeholder meetings and community events. Show less

  • Regional and Municipal Affairs Liaison

    Mar 2012 - Aug 2013

  • Communications Assistant

    Jul 2008 - Mar 2012

  • Constituency Assistant

    Mar 2007 - Jul 2008
• 

  Sun Media

  Aug 2013 - Sept 2015

  Community Relations & Marketing Manager

  Developed strategic sponsorship programs designed to represent the organisation favourably and make positive contributions to the community consistent with company's mission. Through consistent community marketing efforts and strategic execution of our plan, we were able to exceed our goals.

• 

  Postmedia Network Inc.

  Oct 2015 - Apr 2017

  Drove digital transformation through the development of a team of Media Strategists, focused on supporting our sales teams in the key areas of digital marketing services, analytics and proposal building, in alignment with corporate strategy. Worked closely with sales leaders to reach revenue growth goals through sales enablement, coaching and support. Responsible for the creation and execution of audience-centric, integrated campaigns. Tapping into all available traditional and digital advertising solutions, to deliver holistic, multi-channel campaigns. Worked in collaboration with Editorial, Marketing, Product Development and Sales Teams to take client's vision from concept to reality.

  • Manager, Media Strategy

    Feb 2016 - Apr 2017

  • Media Strategist

    Oct 2015 - Feb 2016
• 

  Bonshaw

  Mar 2017 - Feb 2020

  Head of Strategy

  Managed a team of ad operations professionals responsible for the planning and execution of digital marketing campaigns. Worked directly with key account clients supporting customer needs and leading strategy execution. Focused on maximising revenue, continuous process improvement, and improving customer experience.

• 

  Postmedia Network Inc.

  Feb 2020 - May 2024

  Director Sales Operations

  Act as the bridge between marketing, sales, customer success, and finance with an emphasis on data and integrated processes. Partnering with Sales Leadership on sales territory design, compensation plans, lead and opportunity management, and sales training and enablement. Support the strategy, roadmap, and administration of our tech stack. Evaluate performance and effectiveness of sales efforts with an emphasis on ROI, forecasting, and actionable metrics

• 

  Brand Blvd

  May 2024 - now

  Executive Vice President