Andres Dielingen

Experience

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  VX Enterprises

  Jul 2010 - Dec 2010

  Marketing Intern

  Develop marketing strategies to position NOKIA’s e-mail platform, ovi.com in the local market, increasing registers up to 65%. Assist the Marketing Director in the development of promotional activities, PR, press releases and media plans (offline and online) for different brands, artists and events.

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  Analiticom

  Mar 2011 - Dec 2014

  Coordinator of the Digital Analytics unit, leading a team of five analysts and thirty brands such as Samsung, Procter and Gamble, Diageo, Pepsico, as the most relevant, analyzing their digital efforts (Social Media and Web), studying consumer behaviour and digital conversations through CRM softwares, translating qualitative and quantitative data into innovative marketing actions to improve results in their digital communications. Lead a team of six community managers and the development of digital marketing strategies (SEM, SEO, Social Media, Influencer Marketing, Content Marketing, Advertising) for different brands such as Pernod Ricard, HBO, Diageo, Procter & Gamble, increasing reach, engagement and community growth up to 45%.

  • Digital Analytics Manager

    Jan 2014 - Dec 2014

  • Digital Strategist Senior

    Mar 2011 - Jan 2014
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  Viral Agencia Digital

  Jan 2014 - Jun 2017

  CEO & Co-founder

  First entrepreneurial project, a boutique digital agency in Panamá where I offered top-notch integrated digital marketing services for startups and many brands. First-year of operations reporting 5 digits income and growth of 45% in client acquisition with a total 20 clients.

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  Wavemaker

  Feb 2015 - May 2018

  Member of the digital data and analytics/insights division, creating new business opportunities for the company. Responsible for marketing research, integrated marketing consulting, digital analysis and insights recollection for brands such as AVON Latam, Colgate, El Tiempo, Warner Brothers, among others in different digital channels (YouTube, Facebook, Twitter, Omniture, Google Analytics, among others) through different tools and softwares, giving them valuable insights and data to improve their online and offline marketing efforts, helping them understand their consumer and defining digital audiences. Show less

  • Account Manager

    Apr 2017 - May 2018

  • Digital & Data Analyst Senior

    Feb 2015 - Apr 2017
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  Milk Media Group

  Mar 2017 - May 2019

  CEO & Co-founder

  Co-founder of boutique digital marketing agency helping small to mid-businesses thrive in the digital landscape through content marketing, marketing communications, media planning, and influencer marketing increasing client's marketing KPIs and ROI through digital marketing efforts.Increased Client Acquisition 35%. First-year of operation 6 digits income.Clients: JCC North Miami, Scarfme USA, Briutcare, The Colony Theater, Mail Boxes ETCand more...

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  Mitú

  Jul 2019 - Oct 2019

  Digital Analytics Manager

  Oversee, nurture, and drive performance for some of the company’s clients such as PGA Tour, Netflix, MTV, VH1, Doritos, and others. Developed, tracked, measured, and optimized marketing solutions for clients while leading several analytical projects, in order to help our clients, maximize their business growth through our integrated services offering.Provide campaign results reporting and actionable insights for client projects and overall program needs. Oversee analysis and reporting projects and provide each assigned account with in-depth target segment profiles, measurement plans, and performance forecasts. Analyze large and complex data sets to solve business challenges. Develop analytical techniques and tools that fulfill needs across the client base. Develop persuasive presentations, POV documents with recommendations to clients. Create reports and visualizations to draw conclusions using data visualization tools like Tableau, Power BI and/or Google Data Studio. Collaborate with all team disciplines on data strategy and tracking requirements to enable program execution and measurement needs across all channels. Show less

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  SI SEÑOR AGENCIA

  Oct 2019 - Mar 2022

  Chief Operating Officer

  Handle the day-to-day operations and administration of the business with a portfolio of 45 clients such as BMW, MINI, Motorrad, Falabella, Easy Colombia, Nestlé Professional®, Exeltis, among others, providing leadership of a team of 55 people and ensuring that the company and our clients accomplished their goals from both operational and cultural points of view.Yearly growth in clients of 43% and reporting a billing growth of 21%.

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  La FKN Agencia

  Apr 2022 - now

  Founder & CEO

  Founder and CEO of LA FKN AGENCIA, a boutique agency specialized in guiding brands and companies to meet their business KPIs. In just 6 months of operation, I successfully penetrated markets like Mexico, Colombia, the USA, and Spain. The coolest part? We managed to boost startups with seed investment rounds of $2M and, in just 5 months, increased our billing by 45%.Our FKN Clients: Pets Table, Camellet, Ron Carupano, Vika, Retorna, Arma tu Vaca, VantageIO, Nestlé, Reemade, Mas Paz Mental, INVIGA, DMC Group, UWLAC, Suncoast Vet, and many more. Show less

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  Armatuvaca Alcancías

  Sept 2022 - Sept 2023

  Director de Growth

  Como Director de Growth en Arma tu Vaca, una fintech innovadora en el espacio de entretenimiento, lidero estrategias para acelerar la adopción de nuestra solución de alcancías digitales para eventos y conciertos. Superviso equipos multidisciplinarios en áreas como marketing, ventas y desarrollo de productos, y me centro en analizar métricas clave para iterar y mejorar continuamente nuestras tácticas de crecimiento. Bajo mi liderazgo, hemos logrado un aumento del 200% en nuestra base de usuarios, implementado un programa de lealtad con una tasa de retención del 85%, lanzado nuevas funcionalidades que incrementaron la tasa de conversión en un 35%, y asegurado alianzas estratégicas que han elevado el valor de vida del cliente en un 40%. Show less