Burak Kayahan

Experience

• 

  IMMIB - Istanbul Minerals and Metals Exporters Association

  Jun 2012 - May 2013

  Purchasing Intern
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  Little Caesars Pizza

  Jul 2016 - Aug 2016

  Management Intern
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  BDP International

  Jun 2017 - Aug 2017

  Ocean Export Intern
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  Birleşik Gümrük Müşavirliği Ltd.Şti.

  Oct 2017 - Oct 2017

  Customs Intern
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  Postenland Trading GmbH

  Apr 2019 - Jun 2019

  E-Commerce Intern

  E-Commerce Department (Amazon.de)• Analyzing data for improved sales performance• Optimizing product listings through keyword research• Conducting warehouse inspections and managing product returns• Listing new inventory items for sale on Amazon.

• 

  Ecrou Group

  Apr 2021 - Apr 2023

  International E-Commerce Marketplace Specialist

  Marketplaces :Amazon - USA/EuropeKasta.ua - Ukraine [Fashion]Jumia.com.ng - Nigeria/NorthAfrica [Fashion]• Managing opening the account and Brandregistry Process• Making market and competitors analysis(by Helium10, Keepa, AMZScout...) to find niche products and improve current sales.• Follow the production process and manage product range with the category teams.• Managing entire operations with 3rd party logistic and customs service providers; shipment terms, export operations, etc.• Creating Keyword optimized product list. A+ Content, Store Landing Page...• Organizing a photo shoot with the agency to take the most suitable photos for listing.• Managing advertising campaigns in order to Amazon (PPC) and Google Ads (Keywords/GDN).• Achieved €100K in monthly revenue by the 7th month post-launch on Amazon Germany, while maintaining a 35% ACOS rate for cost-efficient advertising performance.• Analysis of daily, weekly, and monthly sales data, as well as stock turnover, conversion rate, A/B testing results, and marketing reports.• Preparing P&L statements on a monthly and annual basis.• Inventory Management 30k stock. Show less

• 

  NXT GROUP

  Apr 2023 - Feb 2025

  Marketplaces : Amazon - US/EU/MENA/APAC• Contributed to a 40% YoY sales growth for all brands under our global Amazon operations through strategic advertising management and listing optimization techniques• Managed and nurtured relationships with partner brands to enhance operational efficiency and collaboration.• Led and oversaw the Amazon operations of 12 brands, ensuring seamless execution and sustained growth.• Facilitated the global expansion of partner brands on Amazon by developing and implementing advertising, sales, and inventory management strategies.• Supervised and optimized advertising budgets across multiple brands and international markets in coordination with the advertising team.• Successfully scaled a newly established partner brand to $100K in monthly sales within 5 months while maintaining a 32% ACOS, demonstrating strong market penetration and profitability.• Directed the development and execution of pricing and promotional strategies to maximize revenue and competitiveness.• Led A/B testing initiatives in collaboration with the design team to enhance main image effectiveness, achieving an average 30% improvement in CTR performance.• Orchestrated FBA shipment operations, leveraging data-driven insights on inventory turnover rates to optimize stock allocation and logistics planning across various markets. Show less • Developed strategies to manage new brands' operations on Amazon and expand into specific countries, optimizing performance and driving growth.• Spearheaded the creation of annual business plans for managed brands, aligning strategies with growth objectives.• Taking the lead in launching new products and promotional activities to drive increased sales.• Managed a team responsible for end-to-end Amazon account operations, ensuring alignment with brand objectives and profitability goals.• Leading and strategizing Amazon advertising campaigns, including both sponsored(Product, Brand, Display) and attribution(offsite ads)-based ads.• Managing logistics and operations related to shipping products to Amazon's Fulfillment by Amazon (FBA) warehouses. Show less

  • International E-Commerce Marketplace Team Lead

    Apr 2024 - Feb 2025

  • International E-Commerce Marketplace Senior Specialist

    Apr 2023 - Mar 2024
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  Acunmedya Akademi

  Jul 2023 - Nov 2024

  Amazon Instructor

  Amazon / E-CommerceTraining Titles:Amazon• Introduction and Explanation of Amazon Business Models• Company Setup and Account Creation• Market Research and Product Selection• Creating and Uploading Optimized(SEO) Listings• Creating a Brand Store • Listing Enhancement (A+ Content / Brand Story / Premium A+)• Creating a Shipment Plan• Logistics Operations Management• Advanced PPC Advertising Management ( Sponsored Products, Brand, Display )• Sales, Return, Ads, Funnel Reporting and AnalysisE-Commerce• Building a Digital Brand• Business Strategy in E-commerce• Stock and Cash Flow Management Show less

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  GTP Media

  Nov 2023 - now

  Amazon PPC Director
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  Uncle of Brands

  Feb 2025 - now

  Founder

  Amazon Ads Agency