Krista Kowaluk

Experience

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  Westman Communications Group

  Jan 2002 - Jan 2003

  Marketing Coordinator

  ● Coordinating and implementing multiple marketingcampaigns, often at the same time. Also coordinatingwith TV signals for joint promotions.● Writing radio and TV commercials. Writing newsreleases, ad copy, brochure copy, Annual Reportarticles.● Coordinate all trade show appearances, customerappreciation, charity events on behalf of WestmanCommunications, Business and Advertising.● Responsible for the creation of our quarterlynewsletter. Including writing, design correspondence,taking photos, and editing.● Designing brochures, newspaper ads, posters, andon-cable ads.● Coordinating with WCGtv Community Programmingon video direction and commercial creation. Show less

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  Provincial Exhibition Of Manitoba

  Jan 2005 - Jan 2006

  Marketing & VIP Coordinator

  ● Developing and implementing marketing strategies forall major events. Creating campaigns in print, radio, tvand non-traditional advertising venues. Generatingcreative ideas for design of all materials includingposters, pins, brochures, etc.● Developed all promotional materials and programs forall events. Maintained web site for each event.● Developed and marketed off grounds promotionalactivities for each fair.● Overseeing all media relations for the organization.Including writing all news releases, creating all mediakits, organizing press conferences, facilitating betweenmedia and committee members, and often beingfeatured in various media myself on behalf of theorganization. Hired and supervised the MediaCoordinator for the Royal Manitoba Winter Fair.● Assisted with compiling and monitoring sponsoradvertisement requirements. i.e. logos, ads, banners,website and show announcer taglines.● Coordinated all VIP functions and requirements;invitations, seating, attendance lists, protocol,reservations, introductions, agenda and writingspeeches for the president and other committee chairs.● Organize independent events for each fair such asQuilt/Art/Photo Exhibit, Official 125 th Summer FairBirthday Party, Feature Luncheons, and many more. Show less

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  Special Olympics Manitoba

  Jan 2007 - Jan 2008

  Event & Communications Coordinator

  Outside communications including media relations, website, newsletter, advertising and promotions. Assisting with multiple event planning committees for planning, implementation, and fundraising; including the 6-day Winnipeg Wine Festival, which raises a quarter of a million dollars each year. Ensuring sponsorship requirements are met throughout the year. Working with and instructing regional coordinators around the province on communications tools and event planning for the purpose of fundraising in their area. Continually striving to create awareness for Special Olympics Manitoba in every regard. Show less

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  Krista Klear Voice-Overs

  Jun 2009 - Nov 2013

  Owner/Voice Over Artist

  Signed with VOX talent agency. I provide quality professional non-union voice over services from my home studio along with editing and production according to project. My specialty is commercials but I also offer uniquely engaging narrations and a few characters. My voice/read is: Friendly, amusing, Mom, natural, sincere, trustworthy, kind, sarcastic, sweet, wry, reassuring, witty, realistic, professional.

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  Children's Hospital Research Institute of Manitoba

  Jan 2010 - Jan 2011

  Communications Coordinator

  ● Coordinated links of communications betweenmultiple research labs throughout the Institute forcollaboration and publicity purposes.● Created regular magazine-style quarterly newsletter.● Responsible for advertising all internal and externalevents/news to internal and external audiences● Coordinated media on-site for interviews, pressconferences, features.● Held and Chaired regular communications committeemeetings to ensure collaboration and ensure labs werereceiving pertinent information and acted as asounding board for ideas.● Helped to organize and create all advertising materialsfor special events.● Regularly updated and maintained website.● Assisted individual labs with specific communicationschallenges such as recruitment, creating advertisingmaterials, social media and more.● Regularly worked with partners; the Children’sHospital Foundation, Health Sciences Centre and theUniversity of Manitoba to cross promote. Show less

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  Keystone Centre

  Sept 2012 - May 2021

  • Successful management and maintenance of external relationships with funders, foundations, government and b2b for the financial benefit of our organization. • Experience in directing and overseeing major capital projects from concept to fundraising through to completion and recognition. • Selling arena advertising sign leases for the facility on an annual basis, increasing revenue year over year. • Sourcing and selling new naming rights contracts for sponsorship dollars throughout the facility.• Working to tight deadline on multiple projects in a fast paced, often political environment. • Creative problem solving and revenue generation development. • Writing multiple funding applications that are thorough and often successful in grants. • Budget development and maintenance. Show less ● Initiate and maintain all marketing for all departmentswithin the facility including: website, social media,signage, email marketing, advertisements, promotions,media releases, etc.● Selling sign leases for the facility.● Coordinating, overseeing and selling naming rightsinitiative for sponsorship dollars.● Major concert and event promotion..● Creating, maintaining and being accountable tobudgets according to initiatives.● Overseeing graphic design.● Forming partnerships with tenants and within thecommunity to ensure smooth, agreeable operations.● Grant proposal writing for foundation dollars. Show less

  • Director Of Partnerships

    Aug 2018 - May 2021

  • Marketing and Sponsorship Manager

    Sept 2012 - Aug 2019
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  North Forge Technology Exchange

  May 2021 - May 2022

  Program & Communications Manager
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  Prairie Strides

  Apr 2022 - Oct 2022

  Executive Director

  Therapeutic horseback riding for children, age 5-15, living with a disability, in the Winnipeg region.

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  Other

  Oct 2022 - now

  Brand Strategy and Communications/Grant Writing Contractor
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  Assiniboine Park Conservancy

  Dec 2022 - now

  Donor Development Officer