Ashleigh Hay

Experience

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  Leading Edge, Brand Activators

  Jul 2012 - May 2015

  Project Manager

  Client Relationship Management - Client meetings & liason; Canvassing of potential clients; Proposals / presentations as well as assisting with concepts / creative ideas. Campaign Management - Bookings for campaigns & promotions; Promoter recruitment and training; Feedback and reporting; Supplier & affiliate managementManagement of accounts & financials - Supplier relations, Cost Estimates & Supplier PO's; Monthly Turnover and monthly financials & promoter salaries. Project & Event Management - Event Planning, Research, Co-ordination & implementation; Onsite Production and Client meet & greet.Social Media - Managing content pages (Facebook) & accounts (Instagram & Twitter)Above all that, teamwork; maintaining strong team ethic, patience & support. My role also extends to the role of cultivating a positive working environment from day to day. Show less

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  Ad Dynamo

  Jun 2015 - May 2021

  Ad Dynamo represents Twitter in Africa as their official ad sales partner. I lead the Catalyst & Greater Africa and Twitter Amplify Sponsorships & Sales team. The role entails:Reporting to the Group Sales Director, COO & CFO on sales performance; informative & insight-led monthly Divisional Numbers reviews held Collaborate, support and work alongside Head Of Ad OperationsInspiring, educating and growing my team's Twitter knowledge & sales skillsRecruit, train and coach team members Set and manage Twitter Sales targets and Ad Dynamo budgets Motivate Sales TeamsDrive new and grow existing account revenues across our portfolio Achieve quarterly sales targetsProvide day-to-day support to team members and their clientsEnsure customers are educated and informed of all new product offeringsMaintain relationships with key stakeholders across digital and media agencies in Africa and brand direct Show less The position requires daily communication (in-person and video calls) and service of our agencies and brands. You will be comprehensively trained on the product set that you would sell.This role comprises the following responsibilities:• Drive new and grow existing account revenues• Achieve quarterly sales targets• Provide day-to-day support to allocated customers• Manage brand direct and agency relationships• Reporting on campaign performance• Activate new customers through strategic selling• Ensure customers are educated and informed of all new product offerings• Fulfill all role functionalities associated with operations and salesA typical day consists of:• Educating brands & agencies• Preparing and presenting proposals (ad sales)• Managing communications with agency & brand & ensuring ad performance is optimal Show less

  • Twitter Sales Team Lead Africa

    Apr 2017 - May 2021

  • Twitter Account Executive

    Jun 2015 - Mar 2017
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  Twitter

  Jul 2021 - Jun 2023

  Sales Partner Manager

  Manage a team of talented, motivated, highly consultative sales partners in Central & Eastern Europe and the Nordics,Build and maintain C-level relationships across sales teams to help develop strategies and overcome market challengesDrive revenue performance and growth with sales partners and report to internal Twitter sales leadership Collaborate and work seamlessly between sales channels and cross functional teams to continue revenue growthStrategize, implement and manage scalable projects and solutions to support our sales partners continued growthExecute projects involving quantitative analysis, industry research and strategy development Show less

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  X

  Jun 2023 - now

  X Client Account Manager, Nordics