Daniela Spruth

Daniela Spruth

Internship: Global Strategic Procurement

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location of Daniela SpruthAnspach, Hesse, Germany

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  • Timeline

  • About me

    Marketing Manager

  • Education

    • Johannes Gutenberg-Universität Mainz

      2011 - 2015
      Bachelor of Science (B.Sc.) Wirtschaftswissenschaften Bachelorthesis: 1.0 (Marktforschung)

      Activities and Societies: AKB (Arbeitskreis Börse)

    • Philipps-Universität Marburg

      2016 - 2019
      Master of Science - MS Marktorientierte Unternehmensführung, BWL 1,5
    • Philipps-Universität Marburg

      2016 - 2019
      Master of Science - MS Marktorientierte Unternehmensführung 1,5
    • ESMT Berlin

      2020 - 2020
      Führung für jüngere Führungskräfte
    • Philipps-Universität Marburg

      2016 - 2018
      Master of Science (M.Sc.) Business Administration Sehr gut / Very good (1.4)

      Activities and Societies: Arbeitskreis Börse Schwerpunkt: Marktorientierte Unternehmensführung; Innovation & InformationMasterthesis (0,7 / 15 Punkte - excellent): Scientific Paper about the impact of Innovation culture on satisfaction, commitment and stress.

  • Experience

    • Commerzbank AG

      Jun 2013 - Oct 2013
      Internship: Global Strategic Procurement

      Global (strategic) Procurement for Hardware & Software

    • Lilly Deutschland GmbH

      Jul 2015 - Jan 2016
      Internship: Brand Management Dermatology/Rheumatology
    • Adam Hall Group

      Jan 2016 - now

      Focus on:-PR & Media for all Brands globally -Marketing Budgetas I am working 60% besides raising a wonderful boy. - Employer Branding - Corporate Social Responsibility: Sustainability (measuring our carbon footprint, …)- Corporate Affairs- Group Communications (PR, Trade Shows & Events, Social Media, Google, Kununu, Corporate Blog and Website)- CI and CD Channels:- Social Media- Trade Shows & Customer Events- Press- Advertising / Paid Media Management - Merchandising- Point of Sale (Instore & Online)- Blog Responsible for the coordination of campaigns across different channels and coordinating them with our local business units including analytics and reports. Tracking the entire global Marketing Budget.

      • Marketing Manager

        Mar 2024 - now
      • Global Brand Manager Adam Hall Group & Corporate Affairs

        Mar 2022 - Mar 2024
      • Team Lead Marketing Communications

        Oct 2019 - Mar 2022
      • Marketing Operations Manager

        Nov 2018 - Oct 2019
      • Werkstudentin: Global Marketing

        Oct 2016 - Nov 2018
      • Internship: Global Marketing

        Mar 2016 - Sept 2016
      • Sales Department (Studentische Hilfskraft)

        Jan 2016 - Mar 2016
    • Musical Distributors Group

      Aug 2017 - Oct 2017
      Internship (USA)
  • Licenses & Certifications

    • Börsenführerschein

      BVH (Arbeitskreis Börse)
      Jan 2012
    • Contentmarketing-Strategie (Story finden + Ableitung Kommunikationsplan)

      W&V, Werben & Verkaufen
      Jan 2021
    • Auszeichnung für Bachelor-Thesis (Marktforschung)

      Johannes Gutenberg-Universität Mainz
      Feb 2015
    • Lead Management im B2B

      Vogel Communications Group GmbH & Co. KG
      Dec 2018
  • Volunteer Experience

    • Ehrenamt: Lehrprojekt an Schulen

      Issued by Arbeitskreis Börse e.V. - Studenten der Universität Mannheim (AKB) on Sept 2012
      Arbeitskreis Börse e.V. - Studenten der Universität Mannheim (AKB)Associated with Daniela Spruth