Manisha Dhan

Experience

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  ACS Solutions

  Apr 2019 - May 2019

  Marketing Intelligence

  KRA:- In-Depth Market analysis through DiscoverOrg, Hoover’s, Factiva and Bloomberg- Leverage Business insights for Sales Opportunity- Recommendations for revamping Company Website through improved UI/UX Design

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  BYJU'S

  Jul 2020 - Jan 2022

  Assistant Marketing Manager

  KRA:- Increase top of the funnel through brand awareness & consideration - Strategize brand campaigns to achieve short, medium and long term goals - Increase new user acquisition through improving customer experience - Partner with vendors and stakeholders for strategic goals- Create GTM plans for multiple cities simultaneously for different projects- Hire & train marketing team in order to build a strong team at the regional level

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  Anuta Networks

  Jan 2022 - now

  Product Marketing Manager

  -Content Creation and Promotion: Authored and promoted diverse content collaterals, including blogs, solution briefs, case studies, data sheets, e-books, infographics, and whitepapers-Multimedia Campaigns: Developed engaging graphics, videos, and promotional materials to boost content visibility on blogs and other platforms-Technical Partnership and Vendor Management: Initiated and established partnerships with key technical vendors and platforms-Industry Recognition: Represented the company in various forums, including analyst briefings and reports. Recognitions include- GigaOM Outstanding Performance, SDC Awards, FutureWorld Net, and Telephony Awards-Vendor Interaction: Engaged with multiple 3rd party vendors to facilitate collaboration and enhance product offerings-Web Design and Optimization: Orchestrated a 30% traffic boost by strategically redesigning and optimizing the website layoutTools Proficiency - Wrike, Canva, PowerPoint (PPT), JIRA, WP Engine, Google Analytics, AI SEO, Sharpspring, and Figma Show less