Mayada Samy

Experience

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  Wild Guanabana

  Aug 2012 - Nov 2012

  Sales & CRM Associate

  + Executed marketing & sales retention strategies & worked on building company-client relationships; pitched product to >100 potential users.+ Involved in website management & in social media content generation; organized 3 onsite launch events & helped develop strategies to increase brand awareness in the MENA region.

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  Bayt.com

  Jan 2013 - Aug 2013

  Relationship Manager

  + Evaluated opportunities for new client acquisition & developed existing partnerships with B2B clients.+ Effectively managed a portfolio of over 50 clients through a transactional & solution oriented selling approach, & achieved over 100k AED in company revenue.

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  Trivago

  Jan 2014 - Feb 2022

  + Developed an onboarding program for new partners, using Jira Project Management, Leapsome & Salesforce, that helped in new partner acquisition & resulted in a 25% decrease in partner onboarding time.+ Attended conferences & events focused on strategic networking with current & future partners. Negotiated with C-level management on partnership & product opportunities.+ Managed projects across multiple business units (Product, Data, Technology, Operations, Legal) & launched 4 global projects that resulted in improving operational team efficiency by 2-fold.+ Held product trainings internally & externally, to support B2B collaboration & adoption initiatives. Conducted quarterly on-site business reviews & held performance reviews & presentations, tackling the main KPIs and OKRs. Show less + Launched the trivago brand in 23 new markets in MEA. Held regular competitor landscape analyses. Aligned with multiple stakeholders on marketing & partner initiatives, product & website improvements. Achieved +150% in top-of-mind brand awareness YoY.+ Contributed to a 130% increase in annual company revenue by identifying market gaps & opportunities & launching market specific projects in alignment with multiple stakeholder teams (Marketing, Product, Sales & Content Creation).+ Was involved in ad-hoc projects such as: Product trainings, the production of TV spots and the development of our local mobile application. Show less

  • Strategic Partnerships Manager

    Mar 2018 - Feb 2022

  • Expansion Team Lead

    Apr 2017 - Mar 2018

  • Market Expansion Manager

    Jan 2014 - Apr 2017
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  HubSpot

  Feb 2022 - now

  + Helping HubSpot's upmarket customers, based out of the UK and Ireland, with their marketing, sales & services strategies.+ Cultivated strategic relationships with key decision-makers across multiple customer organizations through remote and in-person engagement.+ Drove revenue retention and growth through renewal management, new product adoption, and expanded usage initiatives.+ Developed and implemented risk mitigation strategies and scalable growth plans for enterprise clients. Show less + Using a growth consulting framework, consulted customers on their marketing, sales, & services strategies. Achieved a 136% customer revenue attainment in my first year. + Held trainings to help customers with their HubSpot product usage & mapped out collaborative action plans, aimed to help them achieve their business goals.+ Helped in implementing solutions for customers roadblocks & partnered with teams cross-functionally, to provide product feedback & solution workarounds. Initiated a global project, aimed at improving customer product experience & automating roadblock follow-ups. Show less

  • Principal Customer Success Manager, Strategic Accounts

    Sept 2023 - now

  • Customer Success Manager

    Feb 2022 - Sept 2023