Chris Douthat

Experience

• 

  Central Garden & Pet

  Nov 2010 - now

  • Manage the relationship and specific needs of the assigned account• Gather, create, and edit all sales materials and publish approved content through appropriate media (email, SharePoint, conference calls, etc.)• Develop, implement, manage, and communicate sales plans, POS, forecasting and listings initiatives • Create and manage assigned account plans and adapting account specific programs while delivering high growth expectations• Plan future programs, up to a year in advance of their actual execution• Act as complete brand steward for newly articulated brand positioning ensuring its execution across products, packaging, communications, and advertising• Managing the annual operations of the assigned product portfolio, including the different aspects of the product life cycle to ensure all operational elements are packaged and complete (SKU birthing, pricing, data for planning templates, SPDs, etc.)• Collaborate cross functionally with brand, finance, marketing, and supply chain to ensure deadlines are met and materials are complete for release• Accountable for providing guidelines to brand teams on sales communication processes, timelines, and other requirements• Communicate strategies and key business topics to the field Show less • Generate suggested orders and manage inventory planning and replenishment relationship with the account buyer• Gather information, organize, and report on all aspects of Supplier Performance metrics including fill rates, on-time deliveries and vendor turn time• Responsible for monitoring and reporting team sales• Gather, analyze, and report on category account sales data for weekly analysis and review• Provide support for the implementation of new programs and initiatives. Assist in gathering and analysis of data• Track and communicate both promotional and seasonal issues and their effects on sales and inventory levels both internally and externally• Frequent communication with both internal and external customers to support data collection, issue resolution and general customer service requests• Anticipate/communicate issues affecting product support, successful implementation of programsAchievements• FY21 Leadership Academy Member Show less • Relocated to Nashville area to revitalize struggling territory and promoted to District Trainer• Responsible for motivating a team to complete the sales processes, ensure customer satisfaction and maximize productivity and profitability• Design business strategies and sales proposals to Mid-Level Management to maximize growth within assigned geographical territory.• Collaborate with regional resources to develop and then execute district level sales plan to achieve assigned goals.• Establish and maintain effective relationships with key decision makers and business partners. • Lead talent management initiatives including managing performance, coaching and developing others• Build effective teams through attracting, retaining, and developing talent to meet market needs aligned to sales growth plan.• Drives utilization of technical tools to increase productivity and maximize administrative efficiencies• Support District Manager with weekly business reporting and in store execution throughout District • Oversee multiple projects simultaneously and ensure their completion• Exceeded sales goals and objectives for all quarters Show less • Promoted to Territory Sales Manager and relocated to Birmingham to revitalize struggling territory• Created and presented compelling presentations to District and Store Management teams • Responsible for motivating a team to complete the sales processes, ensure customer satisfaction and maximize productivity and profitability• Design business strategies and sales proposals for Mid-Level Management to maximize profits• Exceed objectives and sales goals for 5 consecutive years • Territory Manager of the Year; 2014 Show less

  • Director of Sales

    Feb 2021 - now

  • Associate Business Development Manager

    Nov 2019 - Feb 2021

  • Territory Manager/District Trainer

    Oct 2016 - Nov 2019

  • Territory Sales Manager

    Aug 2011 - Oct 2016

  • Sales Representative

    Nov 2010 - Aug 2011