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Kaitlin Young

Kaitlin Young

Followers of Kaitlin Young2000 followers
location of Kaitlin YoungGreater Reno Area

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  • Timeline

  • About me

    Co-Founder and CEO @ Electrikk Digital | Social Media Marketing

  • Education

    • University of Nevada, Reno

      2006 - 2011
      Bachelor of Arts (B.A.) - Journalism Public Relations and Advertising

      Activities and Societies: Public Relations Student Society of America, Nevada Ad Club, National Student Advertising Competition

    • University of Nevada, Reno

      2011 - 2012
      Master of Arts (M.A.) Interactive Journalism

      Activities and Societies: Ad 2 Reno

  • Experience

    • Girl Scouts of Sierra Nevada

      Jan 2006 - Jan 2010

      The Girl Scouts of Sierra Nevada's Outreach Program empowers girls throughout Northern Nevada's underserved areas with the self-confidence to make positive health, education and career decisions. Through its after-school, in-school and community center programs, girls develop skills in leadership, community service, conflict resolution, communication and critical thinking.As an outreach leader I helped plan, coordinate and deliver educational, age-appropriate programs in collaboration with local organizations and community groups as develop adult leadership within the community. Show less

      • Summer Day Camp Assistant Director

        Jan 2010 - Jan 2010

      • Outreach Leader

        Jan 2006 - Jan 2010

    • Eldorado Hotel Casino

      Jan 2008 - Jan 2008
      Internal Communications Intern

      Designed and produced a weekly employee newsletter reaching over 1,500 employees. Maintained property bulletin boards,signs and banners.

    • City of North Las Vegas

      Jan 2008 - Jan 2008
      Communications Intern

      Wrote portions of the Mayor’s State of the City address. Collaborated with the mayor and Communications Department to produce a short video, slideshow, PowerPoint presentation and speech.

    • Desert Research Institute

      Jan 2010 - Jan 2011
      Public Relations & Graphic Design Intern

      Maintained social media platforms with current content. Assisted with media relations under the direction of DRI’s public information officer. Designed fliers for GreenPower events in both Reno and Las Vegas.

    • Bureau of Land Management

      Aug 2010 - Jul 2014
      New Media Public Affairs Specialist

      Established four and ended up maintaining 7 separate social media brand accounts for BLM Nevada and BLM National. These accounts include Facebook, Twitter, YouTube, Flickr, Instagram, Pinterest and Tumblr.Created and implemented new media communication plans for BLM Nevada’s Wild Horse and Burro Program which was adopted nationally for bureau-wide use.Monitored and responded to crisis communications both in new and traditional media.Co-wrote the BLM External New Media Strategy to be used bureau-wide and was adopted by the Department of the Interior and shared with other federal agencies.Provided social media training bureau-wide to BLM employees and directors to boost understanding and use of social media to promote BLM programs and initiatives.Managed a variety of projects, the most recent being Nevada’s Sesquicentennial Celebration. Show less

    • Nevada Division of Tourism (TravelNevada)

      Jul 2014 - Jun 2018
      Social Media Manager

      As TravelNevada's social media manager, I managed and oversaw all consumer and industry facing social media accounts. I also assisted the PR team with press familiarization tours and events. I updated travelnevada.com with new events and on occasion, wrote blog posts - better know as adventures.

    • Extended Studies - Continuing and Professional Studies at the University of Nevada, Reno

      Mar 2017 - Mar 2018
      Instructor

      Harnessing the Power of Social Influencers and User-Generated Content

    • The Gattuso Coalition

      Nov 2018 - Jun 2019
      Executive Vice President, Digital Strategy

    • Electrikk Digital

      Jun 2019 - now
      Co-Founder, CEO

      Chief dog cuddler and brainchild behind social media audits, strategies, and coaching. Clients rely on Kaitlin for big-picture initiatives, branding, and actionable advice.

  • Licenses & Certifications

    • Lifetime Member

      Girl Scouts of the USA
      May 2006

    • HIGH5 Strengths Test: Coach, Empathizer, Problem Solver, Deliverer, Catalyst

      HIGH5TEST
      May 2019
      View certificate certificate

  • Honors & Awards

    • Awarded to Kaitlin Young
      Top 40 Finalist - Most Influential Women of the Sierra Nevada. Influential Women of the Sierra Nevada Sep 2020
    • Awarded to Kaitlin Young
      Gold ADDY (American Advertising Award) AAF Reno Mar 2018 Social Media, Single Execution, - TravelNevada Road Trip Facebook Canvas Ad
    • Awarded to Kaitlin Young
      Best in Social Media Reno-Tahoe American Marketing Association Jun 2017
    • Awarded to Kaitlin Young
      Best Public Relations Campaign U.S. Travel Association's National Council of State Tourism Directors' Mercury Awards Aug 2016 The Mercury Awards recognize members for excellence and creative accomplishment in state destination marketing and promotion; and inspire, through showcasing outstanding work, the continued development of imaginative and exciting marketing and promotional programs.
    • Awarded to Kaitlin Young
      Best in Social Media Reno-Tahoe American Marketing Association Jun 2016
    • Awarded to Kaitlin Young
      PRSA Silver Anvil PRSA Jun 2016 Marketing — Consumer Services — Travel and Tourism/HospitalitySilver Anvil for TravelNevada Doubles Down on PR, Wins Big with Millennial Marketing Campaign
    • Awarded to Kaitlin Young
      PRSA Bronze Spike PRSA Sierra Nevada Chapter Nov 2015
    • Awarded to Kaitlin Young
      AAF District 14 Student Gold ADDY® American Advertising Federation 2010 The AAF 14th District represents advertising professionals in Northern California and Northern Nevada. The American Advertising Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world.
    • Awarded to Kaitlin Young
      AAF Reno Student Gold ADDY® American Advertising Federation 2010 The AAF Student American Advertising Awards Competition is a unique national awards program designed specially for college students. Work entered at your local level can move up to the regional and national judging, just like the work entered by professionals across the country.
    • Awarded to Kaitlin Young
      Girl Scout Gold Award Girl Scouts of America 2006 The Gold Award represents the highest achievement in Girl Scouting, recognizing girls who demonstrate extraordinary leadership through remarkable Take Action projects that have sustainable impact in their communities-and beyond.

  • Volunteer Experience

    • Co-Founder

      Issued by Believe in Nevada on May 2020
      Believe in NevadaAssociated with Kaitlin Young

    • Planning Committee Member

      Issued by Reno Social Media Day on Jan 2013
      Reno Social Media DayAssociated with Kaitlin Young

    • Social Media Committee Chair

      Issued by Reno Philharmonic Orchestra: Pops on the River on Feb 2011
      Reno Philharmonic Orchestra: Pops on the RiverAssociated with Kaitlin Young

    • Community Volunteer

      Issued by Urban Roots on Feb 2020
      Urban RootsAssociated with Kaitlin Young

    • Community Volunteer

      Issued by Eddy House on May 2023
      Eddy HouseAssociated with Kaitlin Young

    • Girl Scout Leader

      Issued by Girl Scouts of the Sierra Nevada on Jan 2015
      Girl Scouts of the Sierra NevadaAssociated with Kaitlin Young

    • President / Membership Director / Social Media Director

      Issued by Ad2 Reno on Jul 2011
      Ad2 RenoAssociated with Kaitlin Young