
Bruno Loureiro
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About me
Brand Development & Strategy | Brand Manager @ Via Verde
Education

EAE Business School
2018 - 2018Midterm Abroad Programe Marketing. 4 day abroad program provided by ISCTE-IUL's MSc in Marketing in partnership with EAE Business School, in Barcelona;. Courses: International Marketing, Corporate Social Responsibility and Global Megatrends and Neuromarketing

ISCTE Business School
2017 - 2019Master of Science - MS MarketingGPA 17/20Master's Dissertation - The impact of streaming services and VOD on cinematic exhibition: taking an experiential approach. (18/20)

ISCTE Business School
2014 - 2017Bachelor's degree ManagementGPA 15/20
Experience

Armatis-lc
Jul 2015 - Aug 2015Contact Center OperatorSelling and promoting cell phone plans for the global telecommunications provider Vodafone. This experience allowed me to develop communication skills, persuasion, responsibility and the ability to deal with stressful situations.

YA Generation
Apr 2016 - Jun 2017Internships ManagerYA Generation is a student organization that aims to promote the entrepreneurial spirit within the Lisbon academic landscape. I was part of a team that managed an internships program, bridging college students and start-ups. YA Generation gave me the first opportunity to be part of a project that provided a real service, to both students and start-ups. I was in charge of managing this program, developing it and promoting it, as well as being on a constant lookout for new internship opportunities to add to our portfolio. Show less

Boldplaces
Jul 2016 - Aug 2016Operations InternBoldplaces is a provider of temporary spaces for corporate events, meetings and other activities. I was in charge of acquiring new spaces to introduce to the platform, as well as contacting with potential partners and other service providers. This experience allowed to learn about sharing economy and the pop-up store concept. I was also asked to analyse the competition and formalize the company’s positioning statement.

CTT - Correios de Portugal
Sept 2019 - Jun 2022I was tasked with market research and prospecting activities with one goal in mind: to enhance CTT’s retail network performance by improving the overall retail offering and enriching the customer in-store experience. By following market and consumer trends, my job was to routinely develop quantitative and qualitative analysis and present new business opportunities for CTT’s retail network. With more than 500 stores all over the country, with very different surrounding environments (demographics, economical, etc.), the biggest challenge was to tailor the retail strategy and offering to each unique reality. Show less With the optimization of operations in mind, I had the opportunity to work with a very powerful 3D Modelling and Analysis Software: FlexSim. I was in charge of modelling the processing and consolidation activities of the two major treatment and distribution centres of the entire CTT Express operation in Portugal. The simulation of these operational processes demanded a thorough process mapping, in order to maximize the model's adherence to reality. In addition, I was able to model the processing and consolidation of all small packages that enter CTT’s distribution network. The endgame was to eliminate the major pain points within the operational processes in place, by optimizing resource allocation and mange staff workload. Show less
Product Manager
Sept 2020 - Jun 2022CTT Academy Trainee: B2C Segment | Retail Strategy and Development
Mar 2020 - Sept 2020CTT Academy Trainee: Transformation and Development of Operations
Sept 2019 - Mar 2020

Grupo Brisa
Jun 2022 - Feb 2024Brand Manager | Brand Development & StrategyBrand Development & Strategy | Brand Manager Controlauto & VerifiCar

Via Verde
Feb 2024 - nowBrand Manager | Brand Development & Strategy
Licenses & Certifications

Business Plan
João MartinhoJul 2020
Técnicas de Negociação
João MartinhoJun 2020
Excel Avançado
António TeixeiraFeb 2020
Critical Thinking - Desenvolver o Pensamento Crítico
Grupo P&ADec 2019
Digital Marketing Certificate
Google Digital GarageAug 2018
Business Case Professional Certificate
Business Case InstituteApr 2016
Técnicas de Apresentação
Abylos, Trends and ConsultingMar 2021
SAF – Scrum Agile Foundations
PPM CoachersJan 2021
Business Process Management Certificate
Winning Scientific ManagementJan 2017
PMFu - Project Management Fundamentals
PPM CoachersJan 2020
Honors & Awards
- Awarded to Bruno LoureiroISCTE Business School - Top MASTER IBS 16+ ISCTE-IUL Sep 2018 Awards Master’s students with a GPA score of 16/20 and above.
- Awarded to Bruno Loureiro2nd place in the final phase of the First Winning Competition - The Business Case Challenge Winning Scientific Management May 2016
- Awarded to Bruno LoureiroWinner of the first phase of the First Winning Competition (ISCTE-IUL) - The Business Case Challenge Winning Scientific Management Apr 2016
- Awarded to Bruno LoureiroISCTE Business School - TOP IBS 15+ ISCTE-IUL Awards Bachelor's students with a GPA score of 15/20 and above.
Volunteer Experience
Volunteer
Issued by Jardim Zoológico de Lisboa on Oct 2019
Associated with Bruno LoureiroVolunteer
Issued by IULCOME 2015 on Sept 2015
Associated with Bruno Loureiro
Languages
- poPortuguês
- inInglês
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