Fildza Astrid Muchlis

Experience

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  KETSANS

  Sept 2017 - Sept 2019

  Founder

  - Oversaw the business in 3 events of Kamagrista and researched its market penetration.- Analyzed the marketing to drive social media advertising efforts, resulting in a 50% increase in revenue.

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  Duh Desain

  Jan 2019 - Feb 2023

  Freelance Graphic Designer

  - Led small team for 4 years, mentored and reviewed the team's design, increased job efficiency by 45%.- Developed the design and editing using Adobe Photoshop, Adobe Illustrator, and Adobe Premiere Pro to generate 30+ portfolios.

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  Sinar Mas Land

  Jan 2019 - Mar 2019

  Internship

  - Contributed to business development in Urban Garden, Emerging Business of Sinar Mas Land and implemented a 7P Marketing Mix Strategy thesis for Urban Garden Sinar Mas Land.- Provided plant montage design and managed ornamental plants stocks of 5 best trees of the months.- Offered approaches to optimize the marketing through social media, making a company profile video, increasing customer traffic by 25%.

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  Aster by Aster

  Jun 2019 - Feb 2023

  Apparel Business Owner

  - Forecasted and evaluated the business strategy through 10+ customers cities and expand more marketing penetration. - Established reseller and drop ship system, increasing business growth by 50%.

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  Advance Intelligence Group

  Dec 2021 - Feb 2022

  Business Development Executive at Ginee
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  Ginee - Global Intelligence and E-commerce Engine

  Dec 2021 - Feb 2022

  Business Development Executive

  - Analyzed qualified merchants through marketplaces and e-commerce in Indonesia- Connected with 30+ potential merchants per day- Product demo meeting with a merchant- Helped SMEs to grow their business with an Omnichannel system

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  Undercover Autocare

  Jun 2022 - Sept 2022

  Immersion MM UGM (Finance)

  - Conducted financial analysis to assess current and future performance.- Evaluated past budgets, expenditures, and operational efficiency, integrating the findings into comprehensive financial analysis to shape future budgets.- Effectively communicated results and delivered business recommendations to senior and executive-level management.

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  TOP Group

  Apr 2023 - now

  Assistant Manager

  TOP GroupBusiness Development & Strategy - Assistant ManagerAGRIVA Vanilla Beans- Created financial projections and revenue targets to provide valuable business insights.- Conducted thorough analysis of current and past financial data, including financial statements, and ratios, to assess the financial condition of the company.- Evaluated business decisions and recommended areas for improvement.- Contributed to market research, business strategy development, and go-to-market strategy.- Managed projects, timelines, and task assignments.- Compiled standard operating procedures (SOPs) regarding product/system/procedure development.- Streamlined Vanilla Beans processing with flow chart creation and implemented value chain management.- Learned how to export agricultural commodities.- Facilitated communication between ​operation, ​sales & ​marketing, and ​stakeholders.- Carried out field surveys to gather data and directly observe operational conditions.- Handled problems that arose in the field with prompt and effective solutions.- Created Excel formulas & dashboards from pre-harvested (trees & pollination) to post-harvested (harvest & processing) data lists.- Projected maximum production capacity through precise facility dimension calculations.BIG Project- Conducted SWOT analysis, product matrix evaluation, and market research on seed varieties.- Developed inspection forms.- Designed a comprehensive research flowchart.Other projects:- Created market research, financial projections, & business strategies for Japanese Melon, Korean Melon, Sheep, Avocado, Clove, Cubeb, & Robusta Coffee. - Created market research, financial projections, & business strategies for Coffee Shop, Art Gallery, & Hotel.- Created market research, financial projections, & business strategies for Boarding House.- Coordinated with all relevant suppliers and vendors to address the needs of each business. Show less