Sarah Chilutti

Experience

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  Extra Innings Franchise Company

  Nov 2009 - Nov 2019

  Marketing and Communications Manager

  Designed and executed comprehensive public relations and marketing strategies, driving a 25% increase in sales over three years.Cultivated media relationships to secure impactful press coverage for events, enhancing community engagement and brand recognition.Led rebranding initiatives to elevate visibility and foster long-term customer loyalty.

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  Beachbody

  May 2014 - May 2017

  Digital Marketing Specialist

  Developed and implemented targeted marketing strategies to build brand trust and enhance client relationships.Expanded market reach through in-depth research and strategic engagement, driving significant client acquisition.Crafted personalized messaging and product recommendations, resulting in increased sales and customer loyalty.Fostered long-term relationships with a robust network of engaged clients and prospects

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  City of Seguin

  Nov 2019 - Jun 2024

  Public Relations & Community Engagement Officer

  Managed all external communications, including press releases, media advisories, and crisis messaging, ensuring consistency and accuracy.Designed and launched innovative community engagement campaigns, resulting in a 52% increase in event attendance.Strengthened partnerships with local organizations, driving collaborative initiatives and enhancing public perception.Revitalized social media presence, boosting follower growth and expanding community outreach.

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  Chilutti Marketing Group

  May 2024 - now

  Owner

  Established and manage a marketing consultancy specializing in content creation, social media management, brand development, and digital advertising strategies.Create compelling content, including static visuals and video reels, tailored to engage audiences and enhance clients’ online presence.Develop cohesive brand identities, ensuring alignment with clients’ core values, vision, and mission for a lasting market impact.Design and implement targeted social media strategies, optimizing audience engagement and delivering impactful messaging across platforms.Provide strategic coaching to clients managing their own social media channels, refining approaches for greater efficiency and effectiveness.Plan and execute data-driven advertising campaigns across Facebook, Instagram, Google, and NextDoor, maximizing ROI and achieving measurable results. Show less

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  City of North Richland Hills, Texas

  Jun 2024 - now

  Media and Public Relations Coordinator

  Lead strategic communication initiatives for police and fire departments, creating cohesive messaging to enhance community engagement and trust.Develop and execute media relations strategies, cultivating partnerships with regional and national outlets to amplify organizational visibility.Oversee crisis communications, managing emergency messaging to ensure transparency and safeguard public trust.Establish internal communication frameworks, significantly improving information flow and employee morale.Train public relations professionals to craft impactful press releases and media advisories, enhancing the organization’s communication capabilities.Collaborate with leadership to prepare talking points, strategic plans, and communication frameworks for high-profile initiatives. Show less