Brandy McNeil

Experience

• 

  Bostrom Group

  Jun 1999 - Jan 2002

  Executive Assistant

  Created my own position at a growing insurance and financial services business ● Relocated to a larger facility with the increased volume of business that came in due to my creative input ● Bostrom Group benefited from my ability to multi-task while performing customer service duties under pressure ● advertising and logo creation ● Technology background afforded the company new areas of growth with reduced overhead.

• 

  VSLG Design

  Apr 2000 - Jan 2018

  Graphic Designer | Web Developer | Fabric Designer | Owner

  Nimble and Smart Web Design, Print marketing and Mobile Apps. VSLG Design merges whimsical charm with technical excellence. Crisp lines, up to date color schemes, tongue in cheek humor and eclectic variations on a theme mark Brandy's style. Custom fabric and Couture Clothing. Fabric design is the perfect marriage of old and new technologies; digital arts and excellence in old skool craftsmanship

• 

  Faith Community Church

  Jan 2002 - Feb 2012

  Director of Finance & Technology, HR Admin, Executive Assistant

  Non-profit Finance Director ● Director of Large team of financial secretaries ● IT support & Team Director ● Assistant to Lead Pastor ● Sole designer and content manager of large multimedia website ● Advertising, brochures, print media ● Video, image editing, & PowerPoint ● Seminar Technical Manager ● Human Resource Administrator ● Public Relations Trainer leading large team of volunteers

• 

  Schwing Bioset, Inc.

  Mar 2012 - Apr 2014

  IT Administrator

  Staff software training and support ● Front Desk Administration ● AR/AP ● Billing ● Communications ● Customer correspondence ● Compliance maintenance ● Database management ● IT management ● General workstation IT support ● Phone system management ● Vendor supervision, employee safety and record administration ● Video & audio editing ● PowerPoint creation & editing ● Desktop publishing ● Marketing material

• 

  Border States

  Oct 2014 - now

  Leads daily operations of our many of our customer-facing web properties and align with key leaders across marketing, support and IT to ensure we're meeting the ever-expanding expectations our customers have around digital. Continuously develops more ways to interact with customers and capture true "voice of the customer" (VOC) sentiment we can use to inform Customer Experience (CX)Brandy's background with CRM systems, knowledge of our customers and focus on achieving results is a huge benefit to this space as we continue to develop and mature this new area of Border States. Show less Essential Functions• Voice of the Customer: nurtures working relationship with BSE e-commerce users in general, and Customer Advisory board specifically, to take their direct feedback and experience to IT staff. • Understands sales and marketing business processes and provides insight into taking advantage of existing and emerging digital tools to help make those processes better.• Plans and socializes approaches for innovating and transforming BSE marketing with industry accepted standards for digital marketing.• Evangelizes the use of existing digital tools and processes with corporate and the field for effectively delivering sales and marketing initiatives.• Plans, provides business consultation, and executes sales and marketing campaigns with corporate and field teams, and provides business support to ensure their success.• Works with the Content Planner role to effectively merchandise products and product campaigns.• Provides thought leadership and platform knowledge of capabilities in customer relationship management (CRM), content management systems (CMS), marketing automation tools, and social media tools.• Owns SEO for BSE properties, and works to align improved SEO with improvements to brand awareness today, and customer acquisition / demand management in the future.• Works with marketing services to collaborate on marketing and social amplification.• Understands tools and processes to effectively measure digital marketing efforts.• Provides support and guidance for delivering web designs / UX that support the BSE brand. Show less

  • Senior Digital Operations and CX Specialist

    Feb 2022 - now

  • Digital Strategy Project Coordinator

    Jan 2018 - now

  • Web Developer

    Oct 2014 - Jan 2018