Sofie Alibek

Experience

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  Batumi Oil Terminal Limited

  May 2014 - Sept 2014

  Lawyer
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  KazTransOil

  Jan 2015 - May 2015

  Lawyer
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  Gentlemen Marketing Agency

  Jun 2017 - Mar 2021

  • Leadership and management of a team of 10+ Project managers to execute China digital marketing strategy and solutions for 40+ global clients• Evaluation and implementation of Digital Marketing strategy specialized in Branding, PR (Public Relations), Marketing Communication, Advertising, SMM, KOLs Marketing and E-commerce • Accumulated extensive experiences in luxury brand PR & event planning and on-site execution• Report to C-suite for business strategic planning, team management, sales and client service advancement and global expansion plan.• Monitor and management of regional digital and social media contents to align with product launch and regional strategies Show less • Management of Digital Marketing Campaigns for B2C and B2B Clients in industries such as Fashion, Beauty & Education • Assistance in development of China marketing plan and budget supporting key initiatives in 360 approach effectively• Management and leading key account pitching/proposal making/client services and relationship across all areas of digital marketing• Developing of Digital Marketing Campaigns for Clients on such platforms as:WeChat, Weibo, Little Red Book, TMall, JD.com, Sogou, Baidu, Douban, Dianping Show less

  • Global Head of Fashion & Beauty Division

    Feb 2020 - Mar 2021

  • Key Account Manager

    Jun 2017 - Feb 2020
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  Baozun Inc.

  Jan 2021 - Dec 2021

  Senior Brand Strategy Manager
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  Family

  Jan 2022 - now

  Full-Time Parent

  Dedicated 2.5 years to a full-time parent role, focusing on the care of our two children born 18 months apart. This full-time role involved managing all aspects of childcare, including daily routines, education, and nurturing, while balancing the needs of a newborn and toddler. Developed critical skills in multitasking, time management, and organization, alongside the ability to adapt quickly to changing situations. Now eager to apply these skills and return to my professional career with a fresh perspective. Show less