Lena Abi Rached

Lena abi rached

bookmark on deepenrich
location of Lena Abi RachedBeirut Governorate, Lebanon
Followers of Lena Abi Rached165 followers
  • Timeline

  • About me

    Pharm D

  • Education

    • Lebanese university

      -
      Doctor of pharmacy - pharmd pharmacy
  • Experience

    • Pierre fabre

      Oct 1993 - Dec 1995
      Medical representative
    • Pierre fabre group

      Jan 1996 - Dec 1996
      Brand manager
    • Unipharm

      Jan 1997 - Jan 1999
      Field sales supervisor & product manager
    • Bioderma

      Feb 1999 - Oct 2006
      Brand manager

      -Field Sales Supervisor (coaching of Med reps, organization of their cycles & routings ...)-Products Manager (studies of products and competitors...)-Marketing Manager (Marketing plan, product launching, market surveys, marketing activities, participation to Local & International Congresses)-Sales statistics & analysis-Setting Orders from Bioderma-Attendance to Bioderma Distributors meetings in France

    • Allergan

      Dec 2007 - Jun 2008
      Sales & marketing manager

      -Setting Marketing plan & targets-Development of marketing tools-Marketing activities/Group meetings, participation to local congresses.-Sales statistics & analysis-Product Manager-Training of Med Reps-Managing the field sales supervisor-Reviewing orders with management

    • Alcon pharmaceuticals

      Jul 2008 - Oct 2009
      Head of representative office

      -Dealing with distributors (distributorship agreements, regulatory issues)-Preparing Payrolls, office expense, and cooperating with PWC for Accounting issues.-Setting Targets, Marketing Plans, preparing product launchings, Doctors group meetings, negotiating and preparing deals with key accounts-Coaching Med Reps -Sales Analysis-Attending International Marketing Meetings and reporting to Area manager-Developing and leading Med.Reps

    • Dermapharm

      Nov 2009 - Nov 2017
      Sales & marketing manager

      -Overseeing the overall brands launching and developing-Setting and supervising Sales & Marketing Strategy -Sales Analysis-Training & Coaching of Med reps and sales reps and managing and leading them.-Maintaining professional relationships with the Suppliers and the KOLs

    • E pharma middle east sal

      Jul 2019 - Nov 2020
      Business development manager

      Responsible of launching IBSA derma products on the lebanese market .

    • Medex sal

      Mar 2023 - now
      Brand manager “pariderm”

      -Setting targets and marketing plan for the brand.-Training and coaching the Med Rep and the sales team.-Implementing the brand in Medical centers, developing and maintaining relationships with KOLs.-Coordinating with Upper Management, marketing and sales teams for the brand’s strategy and development.-Organizing group meetings to create awareness about the brand.

  • Licenses & Certifications