Raphael Avila

Raphael Avila

Jr. Research Executive

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location of Raphael AvilaGreater Kitchener-Cambridge-Waterloo Metropolitan Area

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  • Timeline

  • About me

    Director - Mexico Research Operations

  • Education

    • Universidade Presbiteriana Mackenzie

      2001 - 2005
      Bacharel em Marketing Marketing
    • University of Westminster

      2011 - 2012
      Master of Arts (MA) Marketing Communications
  • Experience

    • Gallup

      Jul 2005 - Jan 2007
      Jr. Research Executive

      Market Research Company focused on HR and Costumer’s LoyaltyParticipation on the management of continuous and Ad Hoc of continuous and Ad Hoc projects: proposals, questionnaires development, field supervision, analysis & insight generation.Main Tasks:• Preparation of report analysis, including first draft summary • Design and organisation of proposals and questionnaires.• Support and management of field progresses.

    • Ipsos

      Jul 2007 - Jun 2010
      Research Executive

      Management of continuous and Ad Hoc projects: proposals, questionnaires development, field supervision, analysis & insight generation.Main Tasks: • Responsible for day-to-day relationship with clients, team workers and field suppliers.• Support and management of field progress.• Preparation of report analysis, including headlines and summary / recommendations.• Management and development of automated data delivery systems.• Implementation of new presentation methods based on Baumon Methodologies, focused on key driver analysis. Show less

    • TNS

      Nov 2012 - Jan 2014
      Project Manager

      TNS Brasil – Project Manager – November 2012 until January 2014.Management of research projects with focus on the Healthcare market: brand health and communications studies; customer satisfaction; product testing; consumer journey; Main Tasks: • Responsible for relationship with clients, with main focus on international business (Europe and Asia).• Development of commercial proposals , planning and negotiation with suppliers• Management of continuous and Ad Hoc projects: questionnaires design, field supervision, analysis & insight generation.• Preparation of report analysis, including headlines and summary / recommendations.• Presentation of research findings and insights for clients on managerial level. Show less

    • IBOPE Inteligência

      Jan 2014 - Jun 2014
      Sr. Research Executive

      Management of research projects with clients from the banking sector. Customer satisfaction studies; brand image monitoring and advertising and marketing campaigns. Main Tasks: • Responsible for managing a continuous customer satisfaction study for client from the banking sector.• Management of continuous and Ad Hoc projects: questionnaires design, field supervision, analysis & insight generation.• Development of commercial proposals , planning and negotiation with suppliers• Preparation of report analysis, including headlines and summary / recommendations.• Presentation of research findings and insights for clients on managerial level. Show less

    • GfK

      Jul 2014 - Jan 2017
      Senior Research Executive

      Management of research projects focused on consumer experience: brand health and communications studies; customer satisfaction; digital activity analysis; online and offline consumer journey; social networks monitoring; assessment of lifestyle and consumption trends on the digital environment.Main Tasks: • Responsible for day-to-day relationship with clients from the technology, telecommunications and FMCGs sectors. • Management of continuous and Ad Hoc projects: questionnaires design, field supervision, analysis & insight generation.• Development of commercial proposals, planning and negotiation with suppliers.• Preparation of report analysis, including headlines and summary / recommendations.• Presentation of research findings and insights for clients on managerial level. Show less

    • J.D. Power

      Feb 2017 - Nov 2019
      Research Supervisor - GRO

      Lead researcher for all market research projects within JD Power Brasil, totaling approximately US$ 1 million in annual revenue.Main Tasks: • Manage multiple research projects with the use of JD Power resources around the globe securing profitability and successful completion.• Lead the design of the market research studies: sample plans, data collection, data processing and reporting specifications.• Develop project budget, schedules, and identify and plan project risks.• Monitor and manage financial forecasts.• Communicate with key stakeholders on an ongoing basis to manage project risks and ensure project outcomes were achieved.• Manage day-to-day client engagement activities.• Manage the development of outputs to the clients, including Power Point presentations, online platforms, Excel reports and any other standard or customised deliverables. Show less

    • GoalLine Solutions

      Mar 2020 - Sept 2023
      Key Account / Project Manager

      ● Management of operations for cx tracking projects with focus on user experience, including sample processing and programming, hosting, survey deployment, data management, access to real-time reporting and data transfer.● Development of Agile projects for the design and implementation of reporting tools, such as online reports, dashboards, fraud detection systems and text analytics tools. ● Development and maintenance of mobile app for reporting purposes. ● Development of project budget and schedule.● Monitoring and management of financial forecasts.● Management of client engagement activities. Show less

    • J.D. Power

      Sept 2023 - now
      Director - Mexico Research Operations
  • Licenses & Certifications

    • Verified International Academic Qualifications

      World Education Services
      Oct 2024
      View certificate certificate