Ahmad Niazi

Experience

• 

  Mind Matters

  Jun 2020 - Mar 2021

  Research Member
• 

  Aitebar Foundation

  Jun 2020 - Aug 2020

  Assigned and executed various marketing tasks which included poster designing, idea generation and the planning of marketing strategies.

  • Marketing Intern

    Jul 2020 - Aug 2020

  • Corporate Affairs Intern

    Jun 2020 - Jul 2020
• 

  The Bike Shed - Karachi

  Jul 2020 - Jul 2021

  Business Development Executive
• 

  Institute of Business Administration

  Sept 2020 - Jun 2021

  • Teaching Assistant

    Jan 2021 - Jun 2021

  • Teaching Assistant

    Sept 2020 - Jan 2021
• 

  Engro Corp

  Mar 2021 - May 2021

  Finance and Planning Intern
• 

  Nestlé

  Jun 2021 - Jul 2021

  Sales Intern

  • Conducted a quantitative and qualitative research to identify the disproportionate market share of UHT Milk at 44% of the milk market• Collected and analyzed data on vendor demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand• Pioneered a pilot campaign that utilized a partnership with two notable breakfast brands and a notable delivery platform in an attempt to drive UHT milk sales within various channels, thereby increasing revenue potential• Worked directly with Sales Promotion Specialists and Direct Sales Force (DSFs) in multiple company identified market districts and 3 distribution centers to identify and ratify sales targets• Diagnosed and quantified important Chiller KPIs as well as their targets in multiple outlets throughout Karachi Show less

• 

  Institute of Business Administration

  Sept 2021 - May 2022

  Teaching Assistant
• 

  Second Lane Tech

  Sept 2021 - Dec 2021

  Digital Marketing Associate

  • Revitalized the Influencer Marketing strategy that saw the successful onboarding of 5 key influencers for the affiliate marketing program at an International Brand specializing in baby bath products• Utilized Helium 10 to identify trends and optimize listings for existing products on Amazon, which increased sales by 30%• Incorporated findings obtained from Helium 10 to establish new supplier relations that saw an increase in product portfolio in the form of 2 new products

• 

  Reckitt

  Jul 2022 - now

  Sales• Lead and Operated with a team of 2 Territory Managers, 1 Supervisor & 18 order bookers (DSFs) to drive In-Market Sales KPIs (Productivities, Bills/OTLT, ECO, LPO etc) • Ensured fulfillment of In-Store compliance execution for perfect stores as per JBP locked for 2023• Managed new distribution onboarding in Faisalabad; thereby overseeing an increase in numeric distribution, territory re-mapping, DSF restructuring, GTM strategy implementation• Spearheaded the automation of existing KPIs such as Share of Shelf (SOS), On-Shelf Availability (OSA) and Plannograming at key IMT outlets that saw a 20% rise in IMS• Pioneered a product analysis mechanism on the existing product portfolio (Mortein, Harpic, Robin & Cherry) to inundate Sales Force with product knowledge necessary to drive Sales• Responsible for contract locking and implementation of In-Store executions across 54 LMT doors in KHI market for 2023 Show less

  • Senior Area Sales Manager - Karachi

    Jan 2025 - now

  • Area Sales Manager - Karachi

    Nov 2023 - Dec 2024

  • Area Sales Manager - Faisalabad

    May 2023 - Nov 2023

  • Management Trainee - Sales

    Jul 2022 - May 2023