Experience

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  Mentz datenverarbeitung

  Mar 2014 - Jun 2016

  Working student support

  » Data- handling» Editing & writing of manuals » Test runs & timekeeping for different programs» Building & upkeeping of Excel tables» Dataprocessing & Management of databases

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  Firmenkontaktmesse pyramid

  Jul 2014 - Jul 2015

  Project leader of marketing & pr team

  Firmenkontaktmesse Pyramid is a job fair organised by students for students of the University of applied science in Augsburg.» Planning, preparation and realisation of the University owned Contact job fair» Using different marketing measures to present the job fair in public to inform students, professors as well as firms who are interested, e.g. designing Flyer or posters, finding the right promotional gifts» Organisation and Leadership of an own job fair team » Responsibility in the sector of Public Relations, e.g. Writing and publishing press releases » Schedule coordination, Calendar management, Data storage and system maintenance » Experiences with Social Media Marketing and improvement of the website Show less

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  Bsh home appliances group

  Oct 2017 - Mar 2018

  Internship global marketing & brand communication neff

  » Active participation in international marketing activities, both offline and online » Support of the brand manager in the operative day-to-day business» Schedule coordination, calendar management, data storage and system maintenance » International implementation of marketing campaigns and measures, therefore ongoing contact with the country managers of the brand NEFF» Support of the launch preparations for a new product or campaign» Preparation of presentations for different main topics » Constant contact with different agencies for small, own projects » Checking the international campaign material on NEFF Coporate design and Brand language» Interface between internal departments and external agencies for single projects Show less

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  Redblue marketing gmbh

  Apr 2018 - Oct 2018

  Working student customer relationship management junior product owner

  » Junior Product Owner within CRM / Data Management» Implementation of CRM campaigns for MediaMarkt & Saturn » Leading of an own crossfunctional product team

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  Capgemini engineering

  Oct 2018 - Apr 2019

  Working student employer branding & marketing

  » Creation & implementation of an Employer Branding & Social Media concept » Running of performance & competitor analysis» Community management for kununu» Creation of various guidelines

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  The walt disney company (germany) gmbh

  Apr 2019 - Sept 2019

  Intern pr & social media disney parks & resorts

  » Press relations (e.g. organisation of press trips, shootings or cooperations)» Writing of press releases» Creation of Social Media postings» Influencer relations & Influencer Marketing » Supervision of the German Social Media activities

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  The bicester collection

  Oct 2019 - Jun 2022

  » Strategic planning & content conception of all social media channels» Implementation of influencer campaigns» Planning & conception of comprehensive marketing campaigns for brand emotionalization» Content creation for different formats» Creation of reportings and definition of KPI's » Strategy & research, acquisition, negotiation of conditions, support of influencer cooperations» Organization of events and in-village activations» Management of external agencies

  • Social Media Coordinator

    Jan 2021 - Jun 2022

  • PR Coordinator

    Oct 2019 - Jan 2021
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  Capgemini engineering

  Jul 2022 - now

  Social & online media manager - talent branding

  » Coordination of the entire online communication (social media, website, corporate influencers) for talent branding» Implementation and development of a new social media strategy» Supervision of talent branding campaign (organic + paid)» Implementation of influencer cooperation and supervision of brand ambassador program