Daniele De Florio

Daniele de florio

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location of Daniele De FlorioMilan, Lombardy, Italy
Followers of Daniele De Florio3000 followers
  • Timeline

  • About me

    Head of Global Digital Intelligence | Digital Marketing Associate Director Italy @ Barilla Group

  • Education

    • Scuola superiore sant'anna

      2011 - 2011
      Corso di perfezionamento 'comunicare la cooperazione' comunicazione
    • Avsi social change school

      2010 - 2010
      Campaigning, external communication and web marketing for charities
    • Il sole 24 ore business school

      2011 - 2011
      Master in marketing e comunicazione digitale
    • Università degli studi di torino

      1999 - 2003
      Laurea in scienze della comunicazione
    • Università degli studi di torino

      2003 - 2005
      Laurea specialistica in comunicazione multimediale e di massa 110 e lode
  • Experience

    • Fondazione sandretto re rebaudengo

      Feb 2006 - May 2006
      Press office intern

      ✓ Curation of the press release✓ Back office activities

    • Fundació antoni tapies

      Jul 2006 - Aug 2006
      Press office intern

      ✓ Curation of the press release✓ Back office activities

    • Mambo, museo d'arte moderna di bologna

      Nov 2006 - Dec 2007
      Press and communication officer

      ✓ Press office activities✓ Content production and management✓ Graphic design of leaflets / banners

    • Galleria sonia rosso

      Mar 2008 - Feb 2009
      Press officer and gallery assistant

      ✓ Press office activities✓ Preparation of the exhibitions

    • Cifa onlus

      Feb 2009 - Dec 2012
      Communication officer

      ✓ Management of social media profiles (Facebook, Twitter, Flickr, YouTube, Pinterest)✓ Web content management✓ AdWords campaign management✓ Development, design and editing of "4Children", Cifa's quarterly house organ✓ Project and development of communication campaigns✓ Help in fund raising and press office activities

    • Alkemy enabling evolution

      Mar 2013 - Apr 2016
      Account & social media manager

      ✓ Development of social media strategies✓ Management and content curation of social media profiles ✓ Management of social projects (Facebook apps and contest)✓ Coordination of community management activities on social profiles✓ Maintaining of relationships with clientsMain clients: Perfetti Van Melle, UniCredit, Plasmon, GDF Suez

    • Cayenne

      May 2016 - Mar 2018
      Senior social media manager

      ✓ Development of social media strategies/ social media projects✓ Management of brand pages/ profiles on Facebook, Twitter, Instagram✓ Social analytics✓ Maintaining of relationships with clients✓ Coordination of junior team membersMain clients: Porsche, Forst, Mercatone Uno, Eolo, Imetec

    • Kettydo+

      Mar 2018 - Mar 2021

      We are Engagement Designers. We build continuous relationships between people and brands. We answer to business objectives creating effective and integrated digital strategies. Main clients: ASUS, Coop Italia, Desivero, Grandi Salumifici Italiani (Casa Modena, LiberaMente, Teneroni, Giravolte, Senfter), Mulino Bianco-Barilla, Philips, Sperlari, Trony

      • Head of Social Media

        Sept 2019 - Mar 2021
      • Senior Social Media Manager | Social Media Strategist

        Mar 2018 - Aug 2019
    • Ied istituto europeo di design

      Apr 2019 - now
      Teacher

      Master in Fashion Communication and StylingSubject: Web Communication, Visual Language | Social Media Strategy

    • Social creative awards

      Sept 2019 - Oct 2023
      Jury member
    • European school of economics

      Mar 2020 - Mar 2022
      Guest speaker

      Course: Master of Science in Digital MarketingLessons topic: Social Media Strategy

    • Bebit | the creative digital company

      Mar 2021 - Oct 2023
      Head of social media

      We are a Digital Creative Company of highly-trained digital professionals. We can do a lot for your brand. We can do even more for your target.Main clients: The Adecco Group, Arbre Magique, Attiva Colori, Bata, Bontempi Casa, Carglass, Comieco, Epta, Guinness, Haliborange, Mail Boxes Etc., Mangusta Yachts, Pernod Ricard (Chivas, Malfy), Riello, Riso Vignola, Sisal, Unicum, Vallé, VéGé.

    • Barilla group

      Oct 2023 - now

      Lead a team of 6 digital managers and specialists working across all group brands for the bakery and meal solutions marketing units.Supervise the design and implementation of digital campaigns and projects for Italian bakery brands.Oversee the development and management of key digital touchpoints for Mulino Bianco and Pan di Stelle brands including websites, social media, emails, influencers, SEO, SEA, video communication, digital ads).Group brands: Barilla, Voiello (meal solutions), Gocciole, Gran Cereale, Gran Pavesi, Mulino Bianco, Pan di Stelle, Pavesini, Ringo, Togo, Wasa (bakery). Show less

      • Head of Global Digital Intelligence

        Dec 2024 - now
      • Digital Marketing Associate Director Region Italy

        Oct 2023 - now
  • Licenses & Certifications

    • First certificate in english

      Cambridge assessment english
    • Content marketing course

      Hubspot academy
      Mar 2021
      View certificate certificate
    • Hsk 2 (hanyu shuiping kaoshi - 汉语水平考试)

      Università cattolica del sacro cuore
      May 2018
    • Hsk 1 (hanyu shuiping kaoshi - 汉语水平考试)

      Università cattolica del sacro cuore
      Feb 2018
    • Email marketing course

      Hubspot academy
      Dec 2020
      View certificate certificate
    • Fundamentals of digital marketing

      Google
      May 2020
    • Hsk 3 (hanyu shuiping kaoshi - 汉语水平考试)

      Università cattolica del sacro cuore
      Nov 2018
    • Google adwords individual certification

      Google
      Jan 2013