
Trish Bellrose
Sales and Marketing Assistant

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About me
Seasoned Marketing & Sales Professional
Education

UNM Albuquerque Anderson School of Mgmt.
1982 - 1986BBA/MBA - magna cum laude Marketing/Travel & TourismActivities and Societies: Presidential Scholar, General Honors Program (4 years), Golden Key (Soph. Honorary), Las Campanas (Jr. Honorary), Mortar Board (Sr. Honorary, Anderson School of Mgmt Dean's list(4 yrs)--Graduated Muma Cum Laude Bachelor of Business, Marketing Concentration, Tourism, Journalism, Advertising Emphasis - Independent Study on Emergence of Technology and Computers in Business

Cal Poly San Luis Obispo
2007 - 2008Wine Certification MarketingActivities and Societies: Wine Certification Program Obtained Wine Certification which included intensive enology, marketing, and management of wine business as it relates to central coast.
Experience

Howard Johnson/Prime Motor Inns
Jun 1987 - Jul 1989Sales and Marketing AssistantPrepared sales history reports, corporate contracts, managed sales appointment schedule, managed travel itinerary. Worked with sales managers from properties in territory to develop sales strategies to increase occupancy. Assisted individual properties with listings in national directories.

DEP Corporation
Apr 1990 - May 1995Brand/Marketing ManagerI held several positions while at Dep: Marketing Administrator, Brand Assistant, Assistant Brand Manager, and Marketing Manager International. In each assignment, I gained greater responsibility for the brands assigned. Developed marketing plans, lead new product development, initiated promotion plans to drive sales, collaborated with manufacturing to forecast demand, reviewed and reported insights from syndicated data analysis, and managed day-to-day operations of the brands. Directed PR agency to drive media placements in print and tv. Directed package design efforts, Show less

Mission Foods
May 1995 - Jun 1998Product ManagerDefined and implemented the marketing plans for all fried and specialty products, conducted on-going competitive analysis, and worked with regional sales management to leverage and influence regional marketing activities. Directed ad agency on production of national advertising campaign and media plan. Directed package design firm to redesign all boxed product lines. Directed promotion agency on all promotions aimed at driving trial and brand loyalty.

The Spice Hunter
Jun 1998 - Jan 2004Marketing DirectorEstablished marketing goals to ensure share of market and profitability of products. Developed and executed marketing plans and programs, both short and long range, to ensure the profit growth and expansion of company products. Researched, analyzed, and monitored financial, industry, and demographic factors to secure optimum results. Commissioned consumer usage and attitudes study to better understand and market to key demographics. Communicated with outside agencies on ongoing campaigns. Developed data supported sales strategy for securing new distribution. Show less

Dioptics Medical Products
Feb 2004 - Jan 2009Sr. Product ManagerI developed, recommended, and executed the marketing plans that met profit and growth objectives for my assigned brands. Responsibilities included recommending product enhancements, instituting pricing strategies, determining sales promotions, establishing sales goals and plans, major divisional promotions, publicity plans and communicating with management as to the status of projects and initiatives in process. I also supervised staff and external support groups in the execution of these objectives. Show less

Live Eyewear - Cocoons
Apr 2009 - May 2013Sr. Product & Procurement ManagerI embraced a variety of roles at Live Eyewear. In my role as Product Manager, I worked closely with our overseas manufacturing suppliers to launch new products and manage existing products. This involved fulfilling the role of design engineer to develop technical drawings and specifications, forecasting and capital amortization. In my role as Purchasing Manager, I evaluated demand to create a purchasing plans that insured product arriving to our warehouse on time and insufficient quantity for seasonal and cash flow planning. This also included production supervision for re-working of inventory and special packaging requirements. Show less

Spectrum Reach
Sept 2013 - May 2016Account PlannerResponsible for the design of solutions around the sale of advertising on cable television networks and the suite of digital advertising products for new and existing clients. I assist Account Executives in prospecting by identifying each day business development opportunities. I develop positive relationships with clients and my community. I work closely with the Account Executives I assist in understanding the advertising needs of the clients and in creating a products and services proposal that ensures the overall advertising needs are met. I maximize work flow by matching advertising products new & old based on current customer and potential client needs. I collect, prepare, interpret and analyze research data reports (i.e. Nielsen, Polk, SEM Rush) and incorporate into presentations and summary reports. I prepare sales proposals to include advertisement layout, script, proposed fee schedule, time frame for completion and other related requirements. I drive account strategy for retaining clients and positioning new business. I manage CRM (Salesforce client relations management tool) output by interpreting entered information to develop additional solutions for client needs. Show less

Coastal Vacation Rentals
May 2016 - Oct 2016Sales & Digital MarketingReview, update and monitor Google Adwords Campaigns, Google Analytics and Keyword/SEO management. Coordinate and monitor the reservation booking process, rental agreement generation and property maintenance requirements for guests and owners.

Farmers Insurance
Oct 2016 - Apr 2017Marketing & Customer Service Manager
Hollydale Elementary School
Apr 2017 - nowTeacher's Aid (Volunteer)Currently volunteering at the local elementary school aiding teachers with lesson planning and working with children in the computer lab.

SELACO WDB
Sept 2017 - Sept 2018Co-Facilitator/Peer Mentor (Volunteer)Assist and advise clients on developing and creating their personal brand via LinkedIn. Educate clients on best practices and success strategies that will manage online employment recruitment resources in the digital era. Facilitate workshop preparing individuals for career transition. Participate in board summit for improved resource utilization and public relations. Participated in Hallmarks of Excellence committee for grant funding.

See's Candies
Sept 2018 - nowInside Sales & Customer Experience Representative
Licenses & Certifications

Wine Certification - Cal Poly SLO
Cal Poly San Luis Obispo
Wine Certificate
CalPoly San Luis ObispoFeb 2017
Volunteer Experience
Volunteer
Issued by 5 Cities Homeless Coalition on Feb 2016
Associated with Trish BellroseParent Chaperone
Issued by PMS Theater Group on Aug 2011
Associated with Trish Bellrose
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