
Rachael Morrow
Marketing Assistant

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About me
Strategic, Client-facing Account / Project Director
Education

University of of East London School of Psychology
2015 - 2016Psychology MSc Psychology Merit
George Abbot School
2001 - 2008A-Levels: English Literature, Psychology, Photography
University of Brighton
2008 - 2011Bachelor of Arts (B.A.) English Literature and Media 2:1
Experience

The Fair Corporation
Jul 2011 - Dec 2011Marketing AssistantInitially starting as an intern I was taken on as Sales & Marketing Assistant acquiring great experience working for an ethical start-up company. I worked closely with the Marketing Director and learnt some valuable skills:• Website content management • Product copy writing and uploading, proof-reading and copy-editing• Working as an integral part of the team that launched the website www.thefaircorp.com • Managing the company’s social media output, including Facebook and Twitter • Managing competitions across all marketing channels • Writing press releases • Wordpress blog creation • Trained in SEO writing skills • Using Adobe Photoshop to create a variety of web graphics• Working on various research projects including competitor analysis and commercial opportunities Show less

DJO
Apr 2012 - Jul 2012International Marketing Assistant (Temporary Contract)Previously I worked in the International Marketing department for a worldwide medical organisation where I reported to the International Marketing Director. My daily tasks included:• Promotional project management • CMS management • Proof-reading and editing of marketing / web copy • Liaising with international departments (internal / external) • Collating financial information including responsibility for purchase orders • Database organisation

Lumesse
Aug 2012 - Dec 2013Project ManagerWhen working for a global e-learning agency in Brighton I managed projects for several large clients including Vodafone, Lloyds Banking Group, Royal Mail, Unilever and CPS. A typical course we created would be a 1 hour training tool whereby I would be accountable for the project from the point of sale to final sign off. Here I have:• Successfully managed several projects that have met deadlines and totalled £250,000 of revenue• Continuously met budget targets and created weekly reports of the financial status of all my projects • Received excellent feedback regarding client satisfaction and built sound customer relationships with Lloyds Banking Group, Vodafone and the Crown Prosecution Service in particular. • Prepared risk analysis reports for all of my projects on a bi-weekly basis and managed risk effectively • Created numerous project schedules using MS Project• Been an integral part of the weekly management resourcing meetings, to which some I have led • Demonstrated exceptional communication skills in many client facing meetings Show less

Buzzacott
Jan 2014 - Feb 2015Project Support AnalystFor a one year contract I worked at an accountancy firm in London supporting the Business Process and IT Transitions Senior Manager with internal projects. We managed several assignments using Prince 2 methodology with the aim to improve the wider operational strategy of the company. Key responsibilities included:• Upgrading 300+ users to Microsoft Office 2010 and Windows 7• Updating the document management system for the entire firm• Operational support for the new Hong Kong office, such as mobile billing applications set-up• HTML editing for all email signatures across the firm• Working with the Marketing Team on internal communications and external campaigns Show less

Age UK
Mar 2015 - Nov 2015Fundraising Operations ExecutiveAlongside completing a Psychology MSc course I worked at Age UK, a charity supporting older people, and provided operational support to three fundraising teams in the Major Giving department. My main responsibility, however, was managing 'Later Life Champions'; a cohort of mid-level funders. I was their key point of contact, created and managed communications on a seasonal basis and updated the internal database accordingly. I identified new donors for events or one-to-one meetings and managed the relationship with successful increases of donations due to my personal and timely manner. Other responsibilities included:- Supporting the Head of Philanthropy in Major Donor event management; organisation, invitation list, internal brief and attended meetings to meet and greet guests- Supporting the Events Team regularly including the London Marathon, Vitality Ball at the Natural History Museum and several expert briefings- Researching prospective donors, providing due diligence and donor briefs to engagement / events teams- Operational support to the Head of Fundraising including diary management and ad-hoc Show less

Diabetes UK
Mar 2016 - Dec 2016Project Manager (Big Collection - FTC)On a fixed term contract I worked for the National Charity Partnershipwith Tesco, the British Heart Foundation and Diabetes UK which aims to raise £30 millionin three years. I was responsible for managing the Big Collection fundraising event; avolunteer-led bucket collection at over 500 Tesco stores nationwide held over two daysin September involving thousands of volunteers from both charities. The National CharityPartnership focuses on raising funds for Type 2 diabetes and cardiovascular disease.Key responsibilities of this role included:- Recruitment and line management of the Big Collection Project Coordinator- Development and implementation of a volunteer recruitment plan across both partner charities ensuring 500+ Team Leaders and 2000+ volunteers are identified, allocated to all participating stores and are fully briefed- Design of fundraising materials, digital and online promotion and source materials for the fundraising event with support from the Marketing and Communication team- Implementation, management and build of ‘e-touches’; an online registration platform - new to the partnership- Formation and build of online registration website for the Big Collection- Creation and management of all Team Leader and volunteer communications offline and via ‘e-touches’- Initiation and advancement of contactless payments for future fundraising activities- Established strong relationships with a range of key stakeholders, including the facilitation of monthly working group meetings with the wider team. Key stakeholders include; the Tesco Partnership team, Volunteer Managers, Community Fundraising and Retail teams from the charity partners and key staff from Tesco- Execution of thorough post-project evaluation. Show less

Travelling
Feb 2017 - May 2017TravellingTravelled around Mexico, the West coast of America up to Canada.

Signals
May 2017 - Oct 2017Project ManagerIn 2017, I worked at a small, full service design agency in Vancouver, Canada. I was responsible for managing creative, digital and print projects from initial brief to final delivery for largely nonprofit, academic and tech organisations. I managed 14 projects concurrently ensuring deadlines of various budget, profile and complexity were met whilst maintaining a high level of client and team satisfaction throughout as the main point of contact for both.I was also been given the unofficial title of 'Head of Culture' whereby my efforts to engage and further improve the studio's creativity and collaboration has been supported by the senior management team. Since starting at Signals, I introduced weekly resource meetings and project scrums to align the production team with their own priorities as well as others' work-streams; encouraging a collaborative and motivated working environment. Show less

Radley Yeldar
Dec 2017 - Dec 2021Integrated Project Manager at a large, independent creative consultancy responsible for managing multiple projects in the Brand Engagement team.Project highlights:- Corporate re-brand of a global pharmaceutical company including a refresh of their website and environment- Micro-site build for an internal project ‘Fit for Purpose’ which showed our analysis of top FTSE 100 businesses assessed on their ‘purpose’- Corporate advertising campaign for a congress at AIDS’18.Key responsibilities:- Client facing, day-to-day management across several large/flagship accounts- Managing a project team of 2-3 creatives and 1-2 strategic consultants per project- Planning and scoping projects and owning the Scope of Work (SoW)- Writing proposals including costing breakdowns and time-plans- Accountable for commercial status of each project and delivery within agreed profit margins. Show less
Senior Project Manager
Dec 2019 - Dec 2021Project Manager
Dec 2017 - Dec 2019

Emperor
Jan 2022 - Aug 2024● Account Lead for Emperor’s largest client account, Reckitt, managed multiple work streams,internal teams of up to 20 people and 15-20 external stakeholders across the accounto Projects included employee engagement (EVP, talent attraction visual identity, internalcommunications and campaigns, code of conduct), corporate website, careerswebsite, moving image content, photoshoots, social media content and planning,environmental design and sustainability and other reporting projects● Line managed 2-3 Account Managers/Executives● Account Lead for the Hiscox account including a brand refresh project and employeeengagement workstreams. Internal team of 8-10 creatives and strategists and a global clientteam across Europe, US and the UK● Worked alongside the Strategy and Creative Director(s) to provide standout client service,maintain profitably of the account and spot opportunities for growth Show less
Account Director
Sept 2023 - Aug 2024Senior Account Manager
Jan 2022 - Sept 2023

Radley Yeldar
Nov 2024 - nowFreelance Senior Project ManagerClient-facing Senior Project Manager in RY's Sustainability Team. Managing multiple projects including:- sustainability reporting- sustainability strategy- sustainability communications
Licenses & Certifications
- View certificate

Scrum: The Basics
LinkedInDec 2020 - View certificate

Agile Foundations
LinkedInDec 2020
Volunteer Experience
Volunteer
Issued by Spitalfields City Farm on Apr 2014
Associated with Rachael MorrowReading Partner
Issued by Globe School on Mar 2014
Associated with Rachael MorrowCall in Time Befriender
Issued by Age UK on Sept 2015
Associated with Rachael Morrow
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