Gracie Bennett

Experience

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  South Moon Under

  May 2018 - May 2019

  Sales Associate

  • Performed both sales floor and cash register responsibilities• Utilized a POS system to drive sales• Greeted customers in a friendly manner• Provided personalized experiences for customers• Demonstrated strong product knowledge• Maintained clean sales floor and restocked merchandise• Answered the telephone in a pleasant manner to meet the needs of customers• Balanced the cash register and sales floor based on the customers and moved with urgency• Maintained positive attitude during periods of high volume and number of customers Show less

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  Vulcan Park and Museum

  Jan 2019 - Apr 2019

  Marketing And Public Relations Intern

  • Conducted primary and secondary research to understand the client's needs.• Created original content for blog posts and website articles.• Assembled media kits in support of specific strategic initiatives.• Prepared and disseminated press releases for the company.• Assisted with planning and execution of client events.

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  The Walt Disney Company

  Aug 2019 - Nov 2019

  Disney College Program

  • Created “Magical Moments” for guests every single day and received “Cast Compliments” from guests.• Collaborated with a large team of Disney cast members to fulfill thousands of food orders.• Maintained food storage and preparation equipment in good working order to maximize safety and cost-efficiency of operations.• Participated in workshops on brand culture in order to reflect Disney’s company values.

• 

  Memphis Zoo

  Nov 2019 - May 2020

  Visitor Experience Specialist

  • Responded efficiently to guest needs and inquiries.• Surveyed guests to measure components of overall experience and recommended appropriate improvements.• Prepared marketing materials for prospective and new members.• Managed a Facebook group of 1.5K members

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  South Moon Under

  Jul 2020 - Mar 2021

  Assistant Manager

  • Assisted in overall day-to-day operations of the store, including continuous development of effective store associates to achieve desired sales and results.• Drove appropriate metrics to assess business performance (KPIs & sales) and controllable expenses (shrink).• Managed 150 VIP customers through email marketing and product awareness.• Prepared interesting and innovative visual displays to increase customer interest and drive sales.• Reviewed monthly sales and performance reports to support operational planning and strategic decision-making. Show less

• 

  ConveyMD

  Mar 2021 - Aug 2021

  Digital Marketing Consultant

  • Conducted research into prospective society client partners• Developed company profiles in HubSpot• Set up email marketing campaigns for sponsors and society partners• Assisted in designing marketing materials in Canva

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  Martin Retail Group

  Aug 2021 - now

  • Built and executed digital and paid media campaigns.• Coordinated forecasts and assisted in managing with other members of the paid team.• Responsible for overseeing client pacing and performance across digital media portfolio.• Drove fully integrated marketing programs that deliver on revenue goals.•Assisted buyers in maintaining day to day management of digital media buys.•Analyzed reports on campaign KPIs to key stakeholders.•Provided project management support to ensure deadlines are met. Show less

  • Junior Digital Associate

    Apr 2024 - now

  • Digital Media Coordinator

    Sept 2023 - Apr 2024

  • Media Buying Assistant

    Aug 2021 - Sept 2023