
John P Taylor, CCIM, MBA
Senior Analyst

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About me
Commercial Real Estate Broker at Coldwell Banker Commercial
Education

University of California, Santa Barbara
1961 - 1962PSYCHOLOGYActivities and Societies: Played football

University of California, Los Angeles
-Bachelor's degree PSYCHOLOGYActivities and Societies: Member Sigma Nu fraternity, While at UCLA, worked part-time at Disneyland as ride operator

University of Southern California
1965 - 1967MBA MarketingActivities and Societies: I did volunteer work at UCLA as co-leader of lab portion of a class on Sensitivity Training. I worked part time as ride operator/foreman at Disneyland Master in Business Administration with major in Marketing

UCLA
1962 - 1965BA PsychologyActivities and Societies: member Sigma Nu fraternity, Disneyland part-time employee Disneyland - I worked summers and weekends in winter as ride operator and ride foreman.
Experience

Development Research Associates (a subsidiary of Booz, Allen and Hamilton)
Mar 1970 - Aug 1971Senior AnalystResponsible for 25-market feasibility studies throughout the United States. Land uses included: major office buildings, industrial parks, hotels/motels and a wide range of residential developments (attached, detached, for sale, rental projects as well as master plan recreational communities).

Newport Beach
Aug 1971 - Jan 1973Independent Marketing ConsultantResponsible for 32 economic feasibility studies regarding demand for rental, condominium, resort, and single family housing developments. Studies were conducted throughout the United States. Clients composed of developers, lenders and government agencies.

Adorada Corporation
Jan 1973 - Jun 1975Sales & Marketing DirectorManaged sales and marketing program for residential builder/developer companyResult: 1) Conversion of 2 apartment projects to condominiums (Orange County); 2) Marketing of 118 unit luxury condominium project, The Bluffs (Sacramento); 3) marketing of 57 unit formerly bankrupt condominium project (Sacramento); and 4) Turn around of 300 unit upscale apartment complex (Sacramento

Coker Kroeger Real Estate Company
Feb 1976 - Feb 1980Vice President/Brokerlater became Coker Ewing, Cook & Cook) (Sacramento)Solely responsible for the creation and initial management of the new and resale home brokerage firm (Coker-Kroeger). Result: Hired and managed 60 new home and resale agents; responsible for sales and marketing 15 custom home subdivisions and 4 production home subdivisions.

Taylor-Thompson Associates
Mar 1980 - Oct 1986Partner/BrokerCo-founder of 50 agent new home and resale residential brokerage firm. Created and managed full-service, brokerage relocation department.Result: Resale - Annual sales 630 units; Relocation - Chosen by Intel and Hewlett-Packard for major group moves to Sacramento. PHH Homequity's primary relocation service provider in Greater Sacramento Area; New Homes - obtained contract to market and sell 10 production and custom home subdivisions in Sacramento Area, including the most prestigious custom home development of its time - Shelborne. Show less

Taylor-Thompson Development
May 1983 - Apr 1985PresidentPurchased and marketed formerly bankrupt Roseville custom home development (Creekside), consisting of 110 finished and 32 tentative map lots. (Joint venture with Bank of Alex Brown).Result: In depressed market, hired and managed sales team; built 8 spec homes; sold all homes built and all lots, including 32-paper lots, in 18 months. Architects used: Dahlin Group and Talbert & Packowski.

TRI Corporate Service
Oct 1986 - Jan 1989President, Corporate ServicesWrote the business plan and managed the merger of the relocation departments of 4 formerly independent Northern California brokerage firms into one operation. (The parent company, TRI Realty, had 18 offices and 800 residential agents covering most of the San Francisco Bay Area and Greater Sacramento Region).Solicited new institutional controlled residential listing and corporate influenced homebuyers.Solicited new homebuilder sales and marketing accounts.Result: Generated corporate controlled transferee listings from 25 sources, buyer home finding referrals from 14 national sources; REO property listings from 25 financial entities; and listed two new home subdivisions. Show less

Fox & Carskadon/Better Homes & Gardens
Jan 1989 - Jun 1990Sacramento Regional ManagerCreated and managed Sacramento Region new home and resale brokerage operation.Result: Recruited and started a resale office of 70 agents; acquired an existing El Dorado County 20 agent office; solicited the management for and provided sales management of two new home developments (1 new home production development [174 homes]) and 1 custom home development [35 units

John Taylor Associates
Jun 1990 - Jul 1992PresidentSales and marketing consultant/broker for new home builders.Result: Sold two residential land subdivisions; provided sales management for a 174 unit new home project.

Century 21 of the Pacific
Jul 1992 - Aug 1995Regional Marketing Manager (San Diego)Sold broker franchises & consulted with brokers on their business plan. Recruited 13 of the 34 Century 21 brokers in San Diego Imperial County region in place at time of my leaving.

John Taylor Associates
Aug 1995 - Aug 1996PresidentSan Diego County focus:Consultant to residential resale brokers and mortgage lenders.Result: Provided business-planning, evaluation of new profit centers and sales management consulting for three firms.

Landmark Asset Management Group
Aug 1996 - Feb 2003Senior Property ManagerManager of commercial property and manager of the "Due Diligence" process for the sale and acquisition of commercial properties. Analyst and manager in the sale and acquisition of office/industrial buildings valued from $15 million to $150 million.Overall property management responsibility for the company's commercial property portfolio. 15 properties located in the greater metropolitan areas of Sacramento, San Francisco, Riverside and Orange Counties. Properties approximate 3,000,000 square feet; value in excess of $400,000,000. Show less

Financial Holdings (holding company for Financial Title
Feb 2003 - Jun 2004Senior Vice PresidentActed as tenant broker for Financial Title. Negotiated new office leases throughout major urban centers in California for Financial Title.

Ghia Real Estate
Feb 2003 - Jun 2004Negotiated office leases (new & renewal) for Financial Title throughout California. Did 47 office leases in one year. Manage or consult on the negotiation of all leases for Financial Title Company throughout state of California. This is done either as an independent broker (Ghia Real Estate) or consultant (Financial Holdings). Negotiated 47 leases (new, renewal, expansion & cancellation) between February and December, 2003.
President
Feb 2003 - Jun 2004President
Feb 2003 - Jun 2004

Cassano Kamilos Homes
Aug 2004 - Feb 2006Primary focus on marketing a 121 lot Yuba County new home project, Three Rivers at Plumas Lake.As on-site sales agent, sold 23 of 27 home 1st phase without models or advertising. Homes had not been built before, sold at highest prices in Plumas Lake. Builder virtually unknown. Took a leadership role in putting together a funded, formal cooperative marketing effort with 12 of the 13 current known builders with homes to sell in the Plumas Lake Specific Plan area. Obtained project's final map approval from County and plan approval from County's Design Review Committee; worked directly with County and company's construction staff to get all building permits. Show less
Sales & Marketing
Aug 2004 - Feb 2006sales & marketing
Aug 2004 - Feb 2006

Coldwell Banker Commercial Valley Brokers
Jan 2006 - nowI specialize in commercial real estate brokerage. Work covers leasing and sales of office, industrial and retail. I also consult with investors, property owners, local governments, lenders and developers on valuing properties.Markets Served: Sutter County (Yuba City, Live Oak, Sutter); Yuba County (Marysville, Wheatland, Olivehurst, Oregon House); Butte County (Gridley, Oroville, Chico); Colusa County (Colusa and Maxwell); Focus as real estate broker & consultant on all land uses in California's counties north of Sacramento (Yuba, Sutter, Placer, Colusa & Butte Counties). Major brokerage work now with valuing and selling commercial properties. Communities include: Yuba City, Marysville, Olivehurst, Linda, Wheatland, Chico and Colusa. With primary market being in Yuba-Sutter Region, I list and sell a wide range of commercial real estate (apartments, office, industrial, retail, and agriculture). The market I serve extends out to the nearby regions (Placer, Butte & Colusa).
Commercial Real Estate Broker
Mar 2014 - nowCommercial Real Estate Broker
Feb 2014 - nowReal Estate Agents
Jan 2006 - now

John Taylor Associates
Mar 2006 - nowReal estate consultantDo broker price opinions of value for full range of commercial properties (retail, multi-family, industrial, agriculture and office) primarily in the Yuba Sutter Region.

Prudential California Realty - Commercial Division
Jun 2010 - Feb 2014Commercial real estate broker/consultantBroker involved in the evaluation and sale / leasing of a wide range of commercial properties- especially commercial REO properties. Focus Yuba, Sutter, Colusa, Placer, & Butte Counties.
Licenses & Certifications
- View certificate

Certified Property Manager
- View certificate

CCIM
CCIM InstituteJan 2015
Volunteer Experience
Co- Chair
Issued by South Yuba Economic & Improvement Committee on Feb 2005
Associated with John P Taylor, CCIM, MBA
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