Jenny McCormick

Experience

• 

  HCPT The Pilgrimage Trust

  Nov 2008 - Apr 2010

  Fundraising, Marketing and Events co-ordinator

  Implemented a successful fundraising and events strategy for the Trust which included individual donations, support of Group fundraising, legacies, lottery, annual grand draw, Trust Funding, Christmas cards, merchandise and clothing, sponsored walks and other fundraising events.

• 

  JHP Group Limited

  May 2010 - Dec 2012

  Supporting the marketing manager and wider marketing team to plan and execute annual marketing plans against an agreed budget. Working to objectives to provide market awareness of the business with potential customers and provide relationship marketing to current customers to promote progression and brand advocacy. Activities include direct mail, event management, social media strategy, online advertising, brand development and developing sales collateral. Supporting operational implementation of marketing plans and working closely with the wider marketing team to develop tactical activities that support company objectives. Key responsibilities include local centre marketing campaigns and advertising, copywriting, design, event and exhibition support and the company's social media activity.

  • Marketing Executive

    Jul 2012 - Dec 2012

  • Marketing Officer

    May 2010 - Jun 2012
• 

  University of Northampton

  Feb 2013 - Feb 2014

  To provide specialist expert advice on Marketing practices to the University and external customers in delivering an outstanding customer focused service. Providing practical marketing expertise and planning capability to drive annual plans from an overall three year plan to achieve target volumes to address specific audiences and to reduce cost and process time. Activities include management of core university marketing practices within the university schools relating to all marketing activity - print creation, web development , photography, events co-ordination, school and college engagement, e-communications and alumni. Show less

  • Senior International Marketing Officer

    Oct 2013 - Feb 2014

  • School Marketing Partner

    Feb 2013 - Sept 2013
• 

  University of Warwick

  Feb 2014 - now

  I manage and lead a team of seven talented Marketing Executives covering 25 academic departments (approx.) to plan and implement a range of strategic marketing activities focused on student recruitment.

  • Associate Director, Marketing

    Sept 2022 - now

  • Marketing Manager

    Jun 2018 - Sept 2022

  • University Marketing Officer

    Feb 2014 - Jun 2018