
Todd A. Finch
Market / Competitive Analyst

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About me
Full-time Student
Education

The University of Texas at Austin - The Red McCombs School of Business
1999 - 1999Strategic Mergers & Acquisitions Training
Liberty University
2024 - 2026Master of Arts - MA Mental Health Counseling/Counselor
The University of Texas at San Antonio
-MBA Management Information Systems
University of Pennsylvania - The Wharton School
-Strategic Alliance Management Training
Baylor University - Hankamer School of Business
-BBA Management Information Systems
Experience

IBM
Jan 1998 - Jan 2000Market / Competitive AnalystWorked within several key “back-office” and “front-office” capacities. Began in Tivoli's Marketing and Competitive department, and was quickly promoted to Corporate Strategy. Spent remaining portion of time traveling and presenting at various tradeshows.Selected contributions:- Toured with our Premier Partner, Palm Computing, and presented Tivoli’s “Handheld Management Solution” at 12 of Palm’s customer events. Presented at Tivoli’s largest European partner and customer event, “Planet Tivoli,” in Madrid, Spain.- Evaluated Competitive Intelligence including HP OpenView, CA Unicenter, BMC Patrol, and Microsoft SMS. - Presented regularly to Corporate Development and Sales Management. Show less

HP
Jan 2000 - Jan 2005Product ManagerWorked within a team environment and carried out a full range of marketing functions, e.g. product selection, pricing, and programs. Collaborated worldwide, pan-HP. Spokesperson at conferences, trade shows, and with press. Conducted business development and alliance activities with strategic partners. Selected contributions:- Created comprehensive, strategic plans for multiple products.

Dell
Jan 2006 - Jan 2008Sr. Product ManagerWorked in Global Consumer Services & Support. Our department developed products used by Tech Support and end-customers. Our target market included both consumers and businesses.Prior to Advanced Planning, I was a Senior Product Manager within the same group--Global Consumer Services and Support.Selected Contributions:- Managed a portfolio of 14 products with an estimated annual return of $180M.- Managed “DellConnect”-- Dell’s Remote Support tool. Serves 10M customers annually, increases Customer Satisfaction rate by 12%, and saves Dell $12M annually.- Created Service & Support strategy for Dell's Linux offering targeting consumers in May 2007. Show less

Dell
Jan 2009 - Jan 2012Sr. Product ManagerWorked within a small, entrepreneurial team focused on growing Dell's Linux business. I led the planning and execution of Linux product management on Dell computers targeted at consumers and small/medium/enterprise customers.Selected Contributions:- Grew the number of computers that shipped with Linux, on average, by 26% annually.- Led planning efforts for selling Dell + Linux in over 1,000 Dell / Ubuntu stores in China & India.

SUSE
Jan 2013 - Jan 2014Global Alliance DirectorSUSE is a small/medium-sized, Linux company headquartered in Nuremberg, Germany. I managed their third largest multi-million dollar channel partner—Dell, and was responsible for creating and executing the overall partner plan.- Grew core business revenue (anomalies excluded) by 32% YoY WW.- Outperformed SUSE's chief competitor in revenue growth by 37%. (Q1-Q3 2013, YoY)- Added 35 SUSE products (SKU's) to be sold by Dell to their customers.- Added 3 new business contracts with Dell to grow our mutual business.- Enabled Dell Sales Force to sell a Cloud OpenStack deployment to a major telco company.- Created and maintained a strong network of key influencers and enablers within Dell. Show less

Oracle
Jan 2014 - Dec 2023Sr. Cloud Operations ManagerCurrent Position: Sr. Cloud Operations ManagerI led the Global Business Unit (GBU) HQ Cloud Operations Team which provides cross-GBU support, visibility and coordination for Product teams and GBU management across Oracle's GBU organization. Our primary areas of responsibility included Cloud Provisioning Operations and reviewing and approving cross-GBU Executive Vice President requests for approval, e.g. 3rd Party Software Agreements.Previous Position: Sr. Product ManagerEvangelized Oracle's deployment options including hardware, on-premise, and Cloud software. Provided training to the field, managed the Customer Advisory Board, and authored product whitepapers.Managed some of Oracle's Retail Global Business Unit products including roadmaps, Marketing Requirements Documents, Business Requirement Documents, marketing collateral, presentations, etc. Trained partners and customers on integration best practices.Managed the technology platform of all 35 Oracle Retail products. Stayed abreast of new Oracle technology. Made sure our products were secure and easy to manage. Show less

Baylor University
Jan 2015 - Jan 2015Adjunct ProfessorTaught Product Management and "Principles of Marketing" in Baylor's School of Business.Led class to work closely with the City of Waco focusing on how to keep talented, young, degree-holding professionals in downtown Waco. Covered by the Waco Tribune Herald, ABC, and NBC news.

Liberty University
Jan 2024 - nowFulltime StudentI am a full-time student earning a Master of Arts in Clinical Mental Health Counseling and will graduate in 2026. Afterwards, I will become a Licensed Professional Counselor by the state of Texas. I look forward to supporting individuals, families, and groups by treating mental health and behavioral problems. More specifically, some of my training includes:* Career Development and Counseling* Human Growth and Development* Crisis Counseling* Psychopathology* Clinical Diagnosis and Treatment PlanningI will help people recover from anxiety, depression, addiction, and cognitive, sexual, and marriage/family relationship issues. Just as we should approach physical and nutritional health in an on-going and proactive way, a person's mental health should be proactively maintained and strengthened. Holistic health and well-being includes a healthy mind, body, and soul. Show less
Licenses & Certifications

Strategic Marketing in Action
Strategic Marketing in ActionNov 2010
Pragmatic Marketing
Pragmatic MarketingOct 2010
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