Maggie Plotner

Experience

• 

  Vendor registry powered by mdf commerce

  Oct 2013 - Mar 2014

  Marketing Intern

  Worked to increase and manage company's key performance indicators. Conducted customer research surveys to adequately promote email campaigns.

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  Fishbowl Spirits, LLC

  Jun 2014 - Aug 2018

  Marketing and Event Manager

  - Managed all brand marketing campaigns from idea creation, budgeting, sponsorships & partnerships, execution and measurement.- Collaborated across all functional areas to ensure marketing initiatives supported sales and growth efforts.- Sourced all POS for Blue Chair Bay Rum with a $1.6 million budget.- Developed and implemented internal processes to streamline large projects.- Negotiated, planned and coordinated over 100 event sponsorships per year tracking consumer engagement and case volume growth. In 2017, reached my year case goal by June. Show less

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  Travel Leaders Group

  Oct 2018 - Sept 2020

  Manager, Partner & Program Marketing

  - Oversaw 20+ international customer marketing accounts including budgets, execution and client management- Developed and executed annual internal marketing plan - Updated and managed both customer- and internal-facing websites, updating program and partner content, , advisor tools, resources and internal databases- Developed and managed growth marketing campaigns, successfully increasing program participation by 135% YoY in my first year

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  Haystack Needle

  Apr 2021 - now

  Producer