Alice Robinson

Experience

• 

  GlobalData

  Oct 2011 - Jun 2013

  Tasks included:• Writing and distributing press releases on a variety of business intelligence topics• Arranging interviews and articles• Building relationships with media contacts• Maintaining all social media platforms• Analysing brand visibility and tracking website traffic • Assisting in the development of company PR guidelines • Monitoring and reporting on media activity in regular PR reports. Coverage included mentions in premium publications such as The Mail on Sunday, The Guardian, The Financial Times, Reuters, Bloomberg, Wall Street Journal, Forbes, New Statesman, The Washington Post. Show less

  • PR Executive

    Feb 2012 - Jun 2013

  • Report Editor

    Oct 2011 - Feb 2012
• 

  Axon Garside

  Feb 2014 - Mar 2016

  Responsibilities included:• Copywriting for clients across a range of B2B industry sectors• Managing website content, blogs and social media accounts• Planning content in line with broader campaign strategies• SEO analysis, improvement and planning • Working directly with clients to develop and approve content Tasks included:• Copywriting for a range of client personas• Maintaining blogs and social media accounts• Writing and editing website content for SEO and PPC campaigns• Working to build relationships with media publications• Analysing social media visibility and tracking website traffic

  • Senior Inbound Marketing Consultant and Copywriter

    Jan 2016 - Mar 2016

  • Inbound Marketing Consultant and Copywriter

    Feb 2015 - Dec 2015

  • Digital Copywriter and Online PR Executive

    Feb 2014 - Feb 2015
• 

  Six & Flow

  Mar 2016 - now

  Six & Flow is a Manchester-based inbound marketing agency and diamond HubSpot partner. Creating digital strategy and managing delivery across current and emerging channels, we are a performance-led growth agency, working to achieve a clear ROI for a range of B2B and B2C clients.Responsibilities include:• Managing deliverables across a number of clients in the B2B and B2C space• Researching, planning and executing all elements of inbound marketing campaigns• Co-ordinating in-house and freelance capacity for inbound marketing activities• Liaising with clients throughout ongoing campaigns and during workshop projects• Assuring the highest standards of quality across all written material Show less

  • Principal Strategist

    Jul 2021 - now

  • Growth Strategist (Senior Marketing Ma

    Jan 2018 - Jul 2021

  • Inbound Marketing Manager

    Mar 2016 - Jan 2018