Guilherme Takamine, MSc.

Guilherme Takamine, MSc.

Marketing Manager

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location of Guilherme Takamine, MSc.São Paulo, São Paulo, Brazil

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  • Timeline

  • About me

    Shell | Trading & Business Development & Origination | Gas, LNG, Power & Biomethane | PhD Candidate in Business Administration – FGV | Harvard PLD@40

  • Education

    • Universidade Federal do Rio de Janeiro

      2010 - 2011
      Master of Business Administration (M.B.A.) Economy and Sustentability Management

      Main Project: ROI in Sustentability ProjectsScholarship student.

    • Universidade Federal do Rio de Janeiro

      2006 - 2010
      Bachelor of Science (BSc) Psychology Focus on Consumer Behaviour

      Consumers Behaviours, Behaviour Statistics, Aging and Subjective well-being (Happiness).

    • Harvard Business School

      2020 -
      Negotiation Mastery

      Activities and Societies: Mastering Negotiation Negotiation Mastery emphasizes an understanding of both analytical tools and interpersonal techniques for dealing effectively with different bargaining styles and tactics focus and solved problems and create tactics for increase value.

    • Harvard Business School

      2021 -
      Leadership Principles

      Leadership Principles is a 6-week, 35-hour online certificate program from Harvard Business School Online. Leadership Principles is designed to help individuals thrive as leaders, unleash the capabilities of others, and cultivate high-performing teams. This course leverages self-assessments, 360° feedback from colleagues, and the perspectives of fellow learners to help participants build greater self-awareness and enhance the versatility of their leadership style and approach.

    • MIT Sloan School of Management

      2022 - 2022
      Mastering Negotiation and Influence Business Administration and Management, General

      Activities and Societies: - Analyze your specific personality traits and abilities to boost negotiation outcomes - Use multiple strategies to effectively conduct negotiations - Conduct multi-party negotiations successfully - Identify barriers to negotiations and respond to difficult tactics

    • Fundação Getulio Vargas

      2012 - 2013
      Master of Science (MSc) Business Administration

      Main Project: L'Oreál Sales Strategy Business Casehttp://bibliotecadigital.fgv.br/dspace/handle/10438/12274

    • IE Business School

      2013 - 2013
      Master of Science (MSc) Entrepreneurship/Entrepreneurial Studies

      Business Cases: Telefónica, Santander and Es Los Último

    • The Wharton School

      2020 -
      Customer Analytics Business Administration and Management, General

      Predictive AnalyticsCustomer AnalyticsRegression AnalysisMarketing Performance Measurement And Management

    • Harvard Business School

      2024 - 2025
      Program for Leadership Development @PLD40 Business Administration and Management, General
    • Harvard Business School

      2024 - 2024
      High Potential Leadership Program Business Administration and Management, General
    • Coppead UFRJ

      2009 - 2009
      Specialization Marketing

      Fundamentals of Marketing, Sales Projections, Competition Analysis, Maths applied on Marketing, Market Research, Consumer Behaviour, Product Development, Marketing Distribution, Costs & Precification, Marketing of Services, Integrated Communication on Marketing, Digital Marketing, Brand Management, Strategic Planning, Carrer Management, Society and Consumption, International Marketing and Social Responsability.

    • FGV EAESP - Escola de Administração de Empresas de São Paulo da Fundação Getulio Vargas

      2024 -
      Doctor of Philosophy - PhD Business
  • Experience

    • Insight - Empresa Júnior de Psicologia da UFRJ

      Jun 2006 - Dec 2008
      Marketing Manager

      Responsible for managing and directing the marketing sector. Setup CRM and Customer Loyalty System. Support the strategic plan with marketing researches and indicators.

    • RioJunior

      Jun 2008 - Dec 2009

      Responsible of creation and managing Post Juniores Association Responsible of marketing and customer's satisfaction researches. Disclosuring and build event brand.

      • Post Junior Enterprise Manager

        Jan 2009 - Dec 2009
      • Marketing Coordinator

        Jun 2008 - Mar 2009
    • FUNDAÇÃO BIO-RIO

      Aug 2008 - Aug 2010
      Marketing & Competitive Intelligence Analyst

      Developing a New Marketing Sector; Analysis and Research Innovation in Brazil; Marketing Researches (Exportation Avaliation for US and Argentina) and New Products Researches; Nacional Researches in Pharma Sector; Brands and Benefits Analysis; Build Prospects Scenaries; Support to Implement New Business Areas in Biotecnology; Build and Structure Competitive Tree.

    • Brasil Júnior

      Jan 2009 - Dec 2009
      Information Coordinator

      Responsible for creation and managing the official Brasil Júnior networking calls RedEJ. Working with strategy of Information and Relationship Values.

    • Instituto Coppead

      Aug 2009 - Aug 2010
      Researcher

      Researcher in growth companies and innovation

    • Programa Shell Iniciativa Jovem

      Apr 2010 - Jan 2011
      Marketing Teacher & Consultant

      Teaching discipline Marketing Researches and Competitive Analysis. Consultant of Rede Iniciativa Jovem (Volunteer)

    • Servier

      Aug 2010 - May 2012
      Competitive Inteligence Analyst

      Working in Sales Force Analysis with special attention in São Paulo Downtown using IMS Health and Close-up Audits. Developing CEO's Dashboards, marketing analysis in Cardiology specialitie, giving support for marketing managers in products launches and management of mature products.

    • L'Oréal

      May 2012 - Sept 2017

      Responsable of national drug chains, ensuring client planning execution in beauty and massive cosmetics categories of L'Oréal Consumer Product Division (Elseve, Garnier, L'Oréal Paris and Maybelline) Main Results:2017- 49% YTD Sell Out evolution. - Leading negotiation of R$2.7Mi in debts, recovering one of main drug chains commercial relationship. - 3Quarter: 126% Obj. +2.2M above the Objective- Prospect new clients2016- Recovery and manage client relationship reaching 65% clients sell out evolution YTD 12/2016 in strategic L'Oréal Drug Clients in first 7 months;- Responsable of expansion in Maybelline make-up in one of the main drug chains in Brazil.- Set up L'Oréal Paris dermocosmetic category, opening 145 POS 's in trade down scenario and with a rigorous risk analysis.- Manage clients with debts and replanning quick recovery in trade down scenario in Brazilian Economic Crisis. Show less

      • Key Account Executive

        Jun 2016 - Sept 2017
      • Sales Project Leader

        Mar 2015 - May 2016
      • Commercial Intelligence Analyst

        May 2012 - Mar 2015
    • ICTQ

      Jan 2013 - Mar 2018
      Professor of Marketing and Negotiation

      Professor of Marketing Intelligence, Marketing Management and Negotiation.

    • Fundação Getulio Vargas

      Aug 2014 - May 2022
      Professor of Project Management & Academic Tutor

      Project Management ProfessorGeneral Management TheoryField Project

    • Shell

      Sept 2017 - May 2022

      In charge of OEM passenger cars and motorcycle accounts. Work in farming and hunting strategics accounts in a global perspective with global interfaces in Germany, Japan, France and USA.Main Results: - Leading the fastest (3 months) and most successful implementation in one of the most important OEMs in Brazil with a huge positive impact of profits for Shell company in year result.- In spite of global pandemic economic crisis (Covid-19), continuous growing business +43% 2020 vs 2019 in huge and important OEM in passenger cars, +67% 2021 vs 2020 YTD.- Implement as project leader one of the most important truck companies in the world with one month of anticipation;- Design and execution of profitability actions to increase final result in profits - Impact of +US$2M/Year Show less

      • OEM Sales Team Leader

        Oct 2021 - May 2022
      • OEM/FWS Account Manager

        Sept 2019 - Dec 2021
      • Indirect Account Manager

        Sept 2017 - Aug 2019
    • Raízen

      May 2022 - Aug 2022
      Strategical Partnership Sales Team Leader

      Leading team that in charge of farming and hunting strategic Brazil Accounts.

    • Shell Energy

      Aug 2022 - now
      Gas, Power & Renewables Trader Originator

      Responsible for negotiating the trading of short- and long-term contracts with Brazilian local distribution companies, enabling the shift of global and local companies to the gas free market, and creating agreements that integrate the power and gas sectors in Brazil and Latin America counter parties.

  • Licenses & Certifications

    • High Potentials Leadership Program

      Harvard Business School Executive Education
      May 2024
  • Honors & Awards

    • Awarded to Guilherme Takamine, MSc.
      Menção Honrosa no 5º Congresso de Extensão da UFRJ Universidade Federal do Rio de Janeiro Nov 2008 Insight Junior Enterprise
  • Volunteer Experience

    • Adviser

      Issued by Junior Achievement Brasil
      Junior Achievement BrasilAssociated with Guilherme Takamine, MSc.
    • Alumni Ambassador

      Issued by FGV Brazil on Jul 2015
      FGV BrazilAssociated with Guilherme Takamine, MSc.
    • Consulting

      Issued by Insight - Empresa Júnior de Psicologia da UFRJ on Jan 2009
      Insight - Empresa Júnior de Psicologia da UFRJAssociated with Guilherme Takamine, MSc.