
Shirin Shiri

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About me
Director at Riverview Residential Properties
Education

Central Saint Martins
2008 - 2008Diploma Introduction to Fashion DesignIntroduction to fashion design. Central Saint Martins, , April-June 2008. IELTS Academic Qualification, Passed by 6.5 Score.

Nezamolmolk Scientific & Training Institute
2002 - 2005Diploma Interior Design
Tehran University
2002 - 2005BA Architecture
London College of Fashion, University of the Arts London
-Master's degree Fashion Business Management
London College of Fashion, University of the Arts London
2009 - 2012Bachelor's degree Fashion Design, Tech Footwear Merit Plus
Experience

Selfridges
Jan 2013 - Jan 2015Resolved problems with high-profile customers to maintain relationships and increase return customer base. Directed marketing projects at all stages, including conceptual planning, schedule management and final implementation. Established, initiated and optimised marketing strategies based on company targets, product specifications, market data and budget factors. Increased sales by £400K through effectively training employees, closely monitoring regional and local markets and managing inventories. Show less
Assistant Manager
Jan 2014 - Jan 2015Supervisor
Jan 2013 - Jan 2014

Fraser Hearts
Jan 2015 - Jan 2016SupervisorOptimised company KPIs, by helping sales teams improve forecasting techniques. Increased traffic through developing new marketing strategies. Increased conversion rates by 40% with effective product and service demonstrations. Assisted customers with signing up for store loyalty programmes and provided details about key benefits. Maintained up-to-date knowledge of store sales, payment policies and security standards.

Cutters Yard
Sept 2017 - May 2019Assistant Operations Manager• Collaborated with senior management to ensure project and resource requirements comfortably meet specification demands.• Facilitated smooth running of branch operations by verifying consistent compliance with standard operating procedures.• Optimised staff productivity by managing inter-team conflict resolution, yearly performance reviews, hiring and terminating processes, training initiatives, scheduling, time and attendance and payroll.• Enhanced rates by handling staff conflicts, evaluations, hiring/termination processes, and coaching employees on company protocol and payroll operations.• Developed and implemented new training programmes, achieving the highest staff retention rate.Key Achievements• Implemented strategic processes to minimise production waste, reducing company cost by 30%.• Improved overall company productivity through rigorous staff training, growing monthly profits by 20%.• Increased ROI by 10% through effective resource management.• Implemented employee reward schemes which led to increased sales performance by 10%.• Successfully led underperforming branch to grow sales revenue to £1M, 30% increase, within 1 year through effective restructuring.• Implemented staff training to monthly basis, on customer service excellence, boosting customer satisfaction score from 75% to 95%. Show less

The Firm Investments
Dec 2019 - nowAssistant sale managerIntroduced additional rent payment options, reducing delinquencies by 30%.• Ensured smooth property operation through effective handling of tenant requests, including complaints, service requests.• Enabled traceability of rental activities and resident correspondence by maintaining accurate records.• Conducted by yearly home inspections to establish accurate rent rate determination.• Effectively handled breaches of tenancy and leasehold agreements.• Administered lease renewals and terminations, verifying all contracts were appropriately procured and robustly monitored and managed.• Built and sustained strong working relationships with local authorities, community groups and housing charities, streamlining marketing activities to successfully improve the reputation of provision. Key Achievements• Achieved high closing ratio by providing effective inspection follow-up through thank you notes, phone calls, lease signing schedules.• Conducted inspections of inside and outside areas to determine cleaning and maintenance needs with 100% accuracy.• Exceeded profitability targets by an average of 30% by regularly reviewing and managing individual and team Show less

Riverview residential properties
Apr 2023 - nowDirector
Licenses & Certifications

BA(top up) Design and Technology Footwear
University Of Arts LondonSept 2009
MA fashion business management
London College of Fashion, University of the Arts LondonSept 2013
Languages
- enEnglish
- faFarsi
- arArabic
- baBasic in italian
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