Experience

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  Neutron interactive

  Nov 2009 - Oct 2011

  • Managed and optimized enterprise accounts • Utilized an in-house operations program to implement and oversee statistical data • Researched and created focused content for clients and company-owned web sites• Used SEO to target viewer participation

  • Account Manager

    Aug 2010 - Oct 2011

  • SEO Copywriter

    Nov 2009 - Jul 2010
• 

  Rakuten mediaforge

  Nov 2011 - Jun 2013

  Account manager

  • Managed ad trafficking, A/B testing, analysis, and reporting• Strategized ways to improve performance and identified upsell opportunities

• 

  Rakuten marketing

  Jul 2013 - Dec 2018

  • Managed global onboarding teams in US, UK, and India• Directed client onboarding and successful setup of all B2B campaigns • Established documentation, collected data, and identified areas of improvement resulting in 60% reduction in launch time • Main contact and strategist for 30+ accounts • Managed ad trafficking, A/B testing, analysis, and reporting • Directed QBRs and collaborated with internal teams to execute on client goals and feedback• Launched and managed regional teams in Australia and Brazil

  • Manager, Advertising Operations

    Jan 2016 - Dec 2018

  • Sr. Account Manager, West

    Jul 2013 - Dec 2015
• 

  Upwell health

  Jan 2019 - Jun 2019

  Director, advertising operations

  • Directed technical setup and digital experience of new B2C site• Integrated Google Adsense and third-party tracking• Business leader for site experience, programmatic display, mobile, social media, and technical implementation

• 

  Self-employed

  Jul 2019 - Dec 2020

  Ad tech & digital media consultant

  • Technical project manager coordinating efforts across multiple organizations • Skilled in display technology, media strategy, client onboarding, technical setup, and content creation/strategy• Experienced with major DSPs, tag management software, and product adoption• Certified in Google Ads, Google Analytics, Google Display, Google Tag Manager, Content Marketing, Content Strategy, and HTML5

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  Adobe

  Feb 2020 - now

  • Content Operations Manager, Adobe Experience Cloud

    Dec 2021 - now

  • Field Communications, Adobe Experience Cloud

    Aug 2020 - Dec 2021

  • Sales Enablement Consultant

    Feb 2020 - Aug 2020