
Grace Ascar
Strategist

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About me
Content Strategy Coordinator at LUCKIE
Education

Chapel Hill High School
2015 - 2019Activities and Societies: National Honor Society President, Editor-in-Chief of Yearbook Staff, AP Capstone participant

Grady College of Journalism and Mass Communication, University of Georgia
2019 - 2023Bachelor's degree AdvertisingActivities and Societies: Paw Print Agency, Talking Dog Agency, Reformed University Fellowship, Residence Hall Council
Experience

Paw Print Agency
Sept 2020 - Apr 2021StrategistWorked with nonprofit organization, Casa de Amistad in Athens, GA. Improved social media presence through content calendar and analytics. Found target audiences to increase funding and awareness. Attended weekly meetings with agency and monthly meetings with nonprofit.

Green Global Travel
Mar 2021 - Apr 2022Live, daily posting on Pinterest to increase brand awareness and blog site traffic.Photo selection and copywriting for Instagram (50k followers) and Facebook (10k likes) to increase blog site traffic and online engagement.Organic advertising through nature, hiking, and tourism Facebook groups and management of brand’s Facebook group.Content calendar creation and utilization.Search engine optimization.
Social Media Manager
Sept 2021 - Apr 2022Social Media Intern
Mar 2021 - Sept 2021

Paw Print Agency
Jul 2021 - May 2023Vice President of Digital MediaServed on executive board for two years to lead seven total teams in advertising and PR executions for nonprofits.Content calendar creation and utilization.Social media management.Worked closely with Creative Directors to best reach our target audience and donors.Facilitated merge with other student-run agency, Talking Dog Agency.

RELAY EXCHANGE INC
Mar 2022 - Jul 2023Social Media ManagerI ran the social media accounts for faith-based nonprofit Relay Exchange, which provides curriculum for mother-daughter bible studies.

Project Safe, Inc
May 2022 - Aug 2022Digital Media InternDeveloped social media plans for events, fundraisers, and campaigns that align with the mission and messaging of Project Safe.Used audience research and social media insights to track and improve social media plans. Monitored and moderated Facebook and Instagram pages; served as first level of response to posts and messages.Assisted with public relations including thank yous, presentations, and community presence.Coordinated with community groups/agencies for related events and representing Project Safe. Show less

LUCKIE
Jul 2023 - nowContent Strategy Coordinator
Licenses & Certifications
- View certificate

Figma for UX Design
LinkedInJun 2021 - View certificate

InDesign 2020 Essential Training
LinkedInFeb 2021 
Facebook Certified Media Buying Professional
MetaJul 2025
Foundations Certification
BrandwatchApr 2022- View certificate

Photoshop 2020 Essential Training: The Basics
LinkedInFeb 2021 - View certificate

Google Analytics Certification
GoogleFeb 2021
Honors & Awards
- Awarded to Grace AscarGraduated Magna Cum Laude University of Georgia May 2023 3.88 GPA
- Awarded to Grace AscarTop 10 in graduating class Chapel Hill High School May 2019 Received recognition for being in the top 3% of my graduating class; based on rank as well as rigor of coursework.
- Awarded to Grace AscarZell B. Miller Scholarship Recipient State of Georgia May 2019 Maintained a 3.75 or higher cumulative GPA and earned at least a 1200 on the SAT.
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