
Marek Dmitruk

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About me
CMO Manager & Ekspert 👉 Marketing, Sprzedaż, Strategie, Rozwój, Retail, Dystrybucja, Produkcja
Education

Katolicki Uniwersytet Lubelski
1993 - 1998MA Economics
Experience

Netia SA
Oct 1997 - Nov 2006• planning and budgeting of advertising and promotion expenses, sales and revenue and the responsibility for the implementation of the budget• planning and implementation of local promotional campaigns, business events • preparation and production of marketing and information materials, cooperation with advertising agencies• acquiring location for large format advertising media, verification of the outdoor media before central campaigns• regular preparation and presentation materials for meetings of the Board• managing the profitability of investment projects by marketing and financial analysis and approving• verification and preparation tele-address databases of business customers for Sales Dept gaining the information of new investments in the region, negotiation long-term agreements with developers • managing a team of specialists Show less
Trade Marketing Manager
Jan 2005 - Nov 2006Strategic Project Manager
Sept 2005 - Oct 2006Area Marketing Manager
Jan 2000 - Dec 2004Marketing Planning Specialist
Oct 1997 - Dec 1999

Eurocash Group
Dec 2006 - Sept 2015Marketing DirectorMarketing of 2 retail franchise chains: Groszek 1500 shops, Euro Sklep 500 shops• final consumer: promotions, contests, communication, advertising• franchisee: communication, building relationships, loyalty programs, conferences, expansion and openingsMarketing of FMCG wholesale active distribution: Eurocash Dystrybucja, former Tradis, Eldorado:• B2B marketing, promotion, trade and loyalty programs, • operational running, efficiency evaluation, system and organizational changes• communication, cooperation with media, PR, eventsResearch and Analytics: • systematic reports, deep analyses, recommendations, presentations, support for MB• price monitoring, market share reports, satisfaction surveys, researches, support for Sales and Cetegory Management DeptsCorporate Identity and Visualisation:• brands creation, building complete identity, implementation and development for distribution, retail franchise and drugstore chainCRM and Telemarketing / Telesales:• creation of the model and implementation of own information system • collecting, processing, segmentation and sharing of customer data• creation of campaigns and effectiveness analysisPrivate Labels:• strategy for retail and wholesale• assortment selection, brands creation, patent protection, quality management, positioning and promotion Show less

MDirect Marketing Navigation
Mar 2016 - nowConsulting & Outsourcing 👉 Sales & Marketing
Medisept
Jun 2019 - Nov 2020Marketing Director
Polski Instytut Rozwoju Strategii Biznesowych
Nov 2020 - nowDoradca Zarządów 👉 Strategie, Zarządzanie, Efektywność, RozwójPolski Instytut Rozwoju Strategii Biznesowych (PIRSB) wspiera biznes w momentach dynamicznego wzrostu oraz nieprzewidzianych trudności.PIRSB to partner dla przedsiębiorców i firm szukających rozwiązań przełomowych, pragnących zmieniać pozycję rynkową oraz tych, które doświadczają konsekwencji zmian w otoczeniu biznesowym lub błędów decyzyjnych.Opracowujemy strategie wdrażania zmian stwarzających szansę transferu firm na wyższe poziomy dojrzałości biznesowej oraz wspieramy w wyjściu z kłopotów organizacyjno-finansowych.Instytut współpracuje z praktykami biznesu z doświadczeniem na strategicznych stanowiskach menadżerskich - to gwarancja do profesjonalnego doradztwa oraz skutecznych wdrożeń.Pracujemy w 6 obszarach strategicznych:▫ audytu biznesowego z rekomendacjami kierunków zmiany - kompleksowe dokumentacje▫ przygotowania strategii biznesowych dla firm/przedsiębiorstw dojrzałych oraz w początkowej fazie rozwoju▫ kompleksowych analiz finansowych oraz ekonomicznych w oparciu o kluczowe wskaźniki oraz biznes plany inwestycyjne, studia wykonalności, due dilligence, inne▫ pomocy przy pozyskiwaniu funduszy na rozwój firmy/przedsiębiorstwa▫ operacyjnym wdrażaniu projektów rekomendowanych strategii w obszarach zarządzania oraz finansów (project management)▫ strategicznym doradztwie prawnymZapraszam do kontaktu,Marek DmitrukPolski Instytut Rozwoju Strategii Biznesowych Show less

Pricely
Oct 2021 - May 2023CMO
ERKADO
Oct 2022 - nowMarketing Director
Licenses & Certifications
- View certificate

Gamification
University Of PennsyvaniaApr 2017
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