Michele Alfy

Experience

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  Sanofi

  Jul 2010 - Oct 2010

  Trainne medical representative

  amyral & Lantuspatients’ awareness about diabites

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  Sandoz

  Jun 2011 - Sept 2011

  Trainne medical representative

  diclac gel & sinuc & biodroxil &ospamox d

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  Coloplast

  Jun 2013 - Mar 2016

  Tender & Product Specialist

  Coloplast EgyptRegional Scientific Office - RoMEA (Rest of Middle East & Africa)Tender&Product Specialist -Chronic(ostomy & incontinence)Care Line(oncology - surgical - urology)Reporting to National Sales Manager, with a business plan of 3 M EGPAssigned Territory: Upper EgyptResponsibilities• Branding & Launching new therapeutic concept (Hydrophilic coated intermitted catherization ) versus the traditionally established concept in the market. Scientific Trainings & Lectures to HCPs. (Medical & treatment guide-lines)Portfolio introduction into accounts Patient-enrollment project care programe for technical hands-on trials for results tracking & validation• training ostomy patient on our product and make thier life easier• Launching ostomy clinics in market and make for first time coloplast ostomy clinic in Assiut oncology institute & setting treatment protocols with HCPs.• Setting marketing plan for assigned territory (Tactics & Activities, required budget).• Responsible for forecasting To-Market orders for assigned territory.• Achieving Sales target and expanding market-share.• Key account access & KOL relation management responsibilities.• Actively shaping government and private tenders starting with setting specifications and quantities, and prepare accurate quotations passing through technical and financial stages till issuing the final order. Fully responsible for closing a sales deal in terms of taking orders, preparing quotations & offers within company price list , agreeing on payment terms and placing orders at the customer service desk.Major achievements - Initiate and win tender in all university in upper Egypt with all portfolio just in one year in coloplast- The Best Team Collaboration in coloplast all past year . -Make coloplast ostomy clinic for first time in all Egypt in Assiut oncology institute.-Effective communication skills with diverse customers - initiate a partnership with all my KOLs in my territory Show less

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  Johnson & Johnson

  Mar 2016 - Feb 2018

  Territory Manager

  Johnson Egypt ethicon medical device departmentRegional Scientific Office - Egypt, Pre Transitional Markets & PakistanTerritory Manager -speciality (Orthopedic & General Surgery & Spine & Oncology & Gynecology & Urology & ENT & Cardiothoracic & Neuro surgery) Reporting to National Sales Manager, with a business plan of 8 M EGPAssigned Territory: All Upper Egypt from fayoum to aswanResponsibilities• I. Marketing Function:1. Implement marketing plan set by management in coordination with sales manger by introducing new products and following up on developing and reinforcing existing ones.2. Identify new business opportunities in my area.3. Provides necessary training for practitioners and assistants about products and their use by assisting in operations & doing demonstrations & presentations.4. Attend surgeries on regular basis to support the doctor’s or assistant’s queries and show follow-up on products sold.5. Takes personal responsibility for answering customers’ queries knowledgeably.II. Selling Function:1. Responsible for introducing and selling the full protoflio2. Responsible for reaching sales targets for the assigned territory by following monthly schedule.3. Responsible for increasing market share of the company in coordination with the Sales Manager.4. Always follows up on existing products sold and customers’ satisfaction.5 - require me to be on the road at all times & travel many days. III. Managerial/Administrative Function:1. Responsible for optimizing time in assigned territory while keeping cost at lowest rate.2. Responsible for keeping track & records of any customer’s history, requests & dealing with the company by filling, updating and organizing the green files.3. Prepares monthly schedule in coordination with the Sales Manager.4. Responsible for submitting a daily report about activities & achievements. Show less

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  AstraZeneca

  Feb 2018 - Nov 2018

  Executive oncology specialist

  Astrazeneca Egypt Oncology departmentRegional Scientific Office -Executive Oncology specialist -speciality (oncologist ) Reporting to National Sales Manager, with a business plan of 4 M EGPAssigned Territory: All Upper EgyptResponsibilitiesresponsible for achieving product sales to new and established accounts to accomplish sales objectives and greater market penetrationmain accountabilities :1 assist in attainment of established sales goals including market share objectives.2 assist in implementing market development and field marketing activities.3 schedules appointments and makes sales presentations to customers.4 developes customers and product focused penetration packages for sales.5 coordinates professional education activities to enhance the knowledge of health care professionals. make regular visits to customers locations to gather information on orders and market conditions.6 perform contract and tender management activities.7 targets and manages assigned territory while operating with an assigned budget8 checks with logistics to ensure product availability.9 excutes national, regional and local promotional activities that are designed to advance sales.10 follows up with customer to resolve any issues and ensure satisfaction.11 prepares sales reports and documents as required12 responsible for achieving sales target, agreed activity, strong relations with kols Show less

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  Amgen

  Oct 2018 - now

  Lead, manage, and motivate a team of sales representatives and energize them to excel in order to achieve individual and team goals by translating business strategies into actionable plans, projects, and priorities.- Create and implement effective sales strategies to meet and exceed revenue targets, enter new markets, penetrate 16 new accounts, and add 50 new customers to the customer base.- Set sales targets and KPIs for the sales team and track their performance to ensure they are met or exceeded.- Always provide training and development programs to help the sales team improve their sales skills, product knowledge, and KOL partnership management.- Develop the sales team through motivation, counseling, and a personalized development plan for each team member.- Collect, analyze, and report sales data, including sales volumes and trends, to inform business decisions.- Work closely with other departments for the best cross-functional alignment, such as marketing, CME, SFE, market access, supply chain, distribution, safety, quality, compliance, regulatory, and pricing, to ensure alignment and support of overall business objectives.- Deep understanding of the Egyptian healthcare system and the Egyptian Authority for Unified Procurement (UPA). Show less Responsible for Cairo & Giza & Upper Egypt National Health Insurance central AccountsDevelop and implement Bone & Immunology strategy in National Health Insurance centralImplanting and Enlisting new product in new protocols and tender For Immunology Patients with cross functional Alignment .Establishing and maintaining contacts at all levels to ensure patient access to Amgen productsAccount Management focuses on accounts planning, profiling and action planningDevelop projects for the correct positioning of Amgen at the state levelCreating value proposition with key customersDeliver win-win-win with patients outcomes Show less

  • Business Performance Lead

    Feb 2023 - now

  • Bone Health and Immunology Sales Manager

    Jul 2022 - Feb 2023

  • Sr Biopharmaceutical Bone Health in Oncology sector

    Jan 2021 - Jul 2022

  • Value & Market Access & Pricing (Assignment)

    Feb 2021 - Feb 2022

  • Bone & Biosimilars Health Insurance Account Specialist

    Oct 2018 - Jan 2021