Mohit Jailkhani

Experience

• 

  Network18 Media & Investments Limited

  Jun 2006 - May 2007

  Assistant Manager

  Designed promo & communication for use on the new media (web) to increase product visibility. Use SMS & email marketing as a medium to increase visibility, generate leads & drive sales.

• 

  The Perfect Future

  Aug 2009 - Feb 2010

  Product Manager

  Defined and managed key product capabilities from concept to productized implementation. Develop and document customer business & marketing requirements and be the owner of it. Deliver demos and presentations to customers and partners; be the voice of the customer with the internal product team.

• 

  Ajnara India Ltd.

  Apr 2010 - Mar 2012

  Marketing Communications Manager

  Designed communication themes by working closely with Sales, internal product teams, engineering, and senior management. Optimize media plans for maximizing reach at an effective frequency. Create opportunities for Brand in news & electronic media,

• 

  Mahuaa Media Pvt Ltd.

  Apr 2012 - Aug 2012

  Marketing Manager

  Designed promotional campaigns (offline & online) to maximize reach. Design promo with messages to touch human emotions for use on television networks. Create presentations & packages for sales use. Create opportunities for cross-network promotions.

• 

  ICAN

  Sept 2012 - Jul 2014

  Digital Marketing Manager

  Devised strategies and plans for effective use of owned, paid & earned media (all digital) to achieve growth. Used AB testing to achieve a healthy click-through rate, increase engagement rate on social & personal media and drive traffic on websites.

• 

  Kent RO Systems Ltd.

  Aug 2014 - May 2019

  Product / Brand Manager

  Played a pivotal role in transforming the image of Kent from a water purifier to a white/brown goods brand through series of innovative product launches and communication by linking hygiene (the space owned by the brand) with convenience and other attributes offered by the new product line.

• 

  Agilus Diagnostics

  Jun 2019 - Jul 2021

  Group Brand Manager

  Manage all the aspects of branding and drive sales of B2C-facing products through a judicious mix of offline and online activities. Played a pivotal role in improving B2C sales by 2X by introducing innovative methods to reach the customers and adding features that consumers are looking for.

• 

  Paytail

  Aug 2021 - Mar 2022

  Head of Marketing and Public Relations
• 

  MitwaTV

  Jun 2022 - Aug 2023

  • Co-Founder

    Nov 2022 - Aug 2023

  • Head Marketing & Strategy

    Jun 2022 - Nov 2022