
Annie Fraser
Intern

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About me
SaaS Marketing Strategy and Ops
Education

Laguna Hills High School
-Dual Diploma, SpanishActivities and Societies: Two-Way Spanish Immersion Program, International Baccaulaureate, Advanced Placement, LHHS Girls Soccer (Frosh/Soph and JV), Best Buddies, Task Force

University of Virginia
-Semester at SeaItinerary: Canada, Spain, Morocco, Ghana, South Africa, Mauritius, India, Singapore, Vietnam, Cambodia, China, Japan.

Northwestern University - Kellogg School of Management
2024 - 2024Professional Certificate in Product Management
UC Irvine
-Bachelor of Arts BA Spanish; BA Global StudiesActivities and Societies: Alpha Chi Omega Panhellenic Sorority, UCDC-Internship Program, UCI Extension, Global Leadership Certificate Program, National Society for Leadership and Success-Honors Society, Order of Omega-Greek Honors Society, UCI Greek Songfest Representatives, UCI Disabilities Services Center, Communication Club, Associated Students of UC Irvine (ASUCI). -Activities Lead, UCI International Programs -Songfest Representative, Alpha Chi Omega-Formals Chair, Alpha Chi Omega -Student Services Intern, ASUCI

The University of Edinburgh
2014 - 2015Master of Science (MSc) International Business and Emerging Markets DistinctionActivities and Societies: Accommodation Services (Postgraduate Resident Assistant), LSE Emerging Markets Forum -Dissertation topic: A comparative case study of the frugal innovation new product development process and legitimacy building in early-stage medical device firms from developed and emerging markets, awarded Distinction-Postgraduate Resident Assistant

Universidad Carlos III de Madrid
-Hispanic StudiesUCEAP-Study Abroad Program
Experience

Aberdein Considine
Jul 2011 - Sept 2011Intern
Niraxx Light Therapeutics, Inc.
Oct 2012 - Jan 2013International Business Assistant
Deshpande Foundation
Jan 2013 - Feb 2014Global Exchange Fellow, Program Management and Communications
The Weir Group PLC
Jan 2017 - Jan 2018- Launched the inaugural Open Innovation strategic framework, facilitating adoption across 52 subsidiaries; built streamlined company innovation processes, fostering agility and enhancing the development of cutting-edge solutions- Established and cultivated dynamic partner ecosystem networks, spanning startups, enterprises, and academia, to identify and integrate impactful external solutions into organizational strategies- Orchestrated the identification, scoping, and management of multiple technical projects, guiding them from conceptualization through to the proof-of-concept stage, ensuring alignment with strategic objectives and fostering innovation Show less - Led and managed a team of software engineers in India to develop a mobile-friendly assessment application, designed for global use by Business Units; ensured the application met user requirements and delivered a seamless user experience- Conducted user analysis and testing to refine the functionality and usability of the assessment application; incorporated feedback to enhance user satisfaction and efficiency- Managed a team of software engineers in India throughout the product lifecycle, from initial concept to final deployment; ensured adherence to project timelines, and maintained high standards of product quality and performance Show less
Co-Founder, Open Innovation Program
Dec 2015 - Jan 2018Value Chain Excellence Associate (Secondment)
Jan 2017 - Jul 2017

Capgemini
Jan 2018 - Nov 2019Senior Consultant, Applied Innovation Exchange- Consulted, curated, and project managed Fortune 500 client (C-suite level) engagements focused on addressing strategic innovation and technology problem statements; 30+ engagements supported- Launched Ecosystem Scans, a new product focused on emerging technology solutions and startup partner analyses, driving over $100k in product revenue- Led the development and completion of client delivery proposals

Salesforce
Jan 2020 - now- Consulted, curated, and project managed up to 15 strategic customer engagements per month (80+ annually) with internal and external SVP+ executives; impacted $80 million+ in deals closed and over $650 million in pipeline- Collaborated cross-functionally with Sales teams, VP+ Salesforce thought and product leaders, and C-suite customer executives to understand strategic goals and develop customer partnerships- Defined success criteria, understood business and customer needs, utilized product knowledge, and built roadmaps for mutually-beneficial customer partnerships Show less
Senior Manager, Marketing Strategy and Operations
Mar 2025 - nowSenior Manager, Insights, Strategy and Operations | Pipeline Marketing
Aug 2024 - Mar 2025Manager, Insights, Strategy, and Operations | Pipeline Marketing
Feb 2022 - Aug 2024Manager of Strategy | Salesforce Innovation Center
Jan 2020 - Jan 2022
Licenses & Certifications

Trailhead Ranger
SalesforceMay 2020- View certificate

Professional Certificate in Product Management
Kellogg Executive EducationNov 2024 
Agile PM Foundation and Practitioner
APMG InternationalSept 2017
Honors & Awards
- Awarded to Annie FraserMSc with Distinction University of Edinburgh Business School Oct 2015
- Awarded to Annie FraserDual Language Immersion Diploma International Spanish Academy-Embassy of Spain Jun 2008
- Awarded to Annie FraserUCI Dean's Honors List (3.5 GPA or above) - Fall 2009, Winter 2010, Fall 2010, Spring 2011, Fall 2011, Winter 2012, Spring 2012
- Awarded to Annie FraserUCI Semester at Sea Scholarship - Recipient, Fall 2010
Volunteer Experience
Interview Coaching Volunteer
Issued by Merit America on Jan 2024
Associated with Annie FraserFood Pantry Volunteer
Issued by The Salvation Army on Nov 2022
Associated with Annie FraserVolunteer Editorial Contributor
Issued by Youth Ki Awaaz on Aug 2013
Associated with Annie FraserCulinary Job Training Volunteer
Issued by DC Central Kitchen on Jun 2012
Associated with Annie FraserMember/Volunteer
Issued by Sierra Club on Jan 2004
Associated with Annie FraserMember/Volunteer
Issued by Surfrider Foundation on Jan 2004
Associated with Annie Fraser
Languages
- enEnglish
- spSpanish
- geGerman
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