Aja Ryder

Experience

• 

  Idearc Media

  Jan 2006 - Apr 2008

  Marketing Coordinator
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  EZ-FLO International

  Apr 2008 - Jul 2014

  Marketing Coordinator

  Generated and managed timelines for 3 separate company divisions individual projects met established deadlines, identified customer segments and managed comprehensive mailing lists accordingly for strategic campaigns. Developed and maintained competitor database for 7 major national competitors to be used by product management to ensure pricing of all skus was within market value.

• 

  Anderson Merchandisers

  Jul 2014 - Feb 2016

  Client Services Project Manager

  Responsible for project development from initiation to execution with T-Mobile brands and Walmart retail team members collaborating with internal field sales team on weekly basis and creating field strategies to keep client’s on-shelf availability (OSA) above 70%. Communicated and sequenced activities/surveys for field team to meet delivery dates, define quality expectations and targets of client and Walmart.

• 

  Triad Retail Media

  May 2016 - Jan 2017

  Project Execution Manager, Digital

  Manage the execution of simultaneous and multifaceted projects for CE clients through implementation on Walmart.com, including scope, resource allocation, scheduling, client status updates and final results.

• 

  Main Event Entertainment

  Sept 2017 - Nov 2019

  Creative Project Manager

  Managed all phases of marketing projects from conception to completion, including TV/Radio traffic, print collateral, billboards (digital & print), and digital & paid social media channels. Developed targeted marketing strategies for specific game launches/projects, identifying key customer touchpoints during their decision-making journey. Utilized these touchpoints to effectively communicate product messaging and drive desired consumer behavior.

• 

  Capital One

  Jan 2020 - Oct 2020

  Brand Manager

  Developed and implemented comprehensive brand strategies to cultivate strong relationships with B2B partners. Crafted compelling value propositions that effectively communicated the benefits of Capital One Auto Finance's current and new product offerings to B2B audiences.

• 

  Aletheia Marketing & Media

  Dec 2020 - Aug 2021

  Client Services Supervisor

  I lead client experiences by wielding project management skills and digital marketing expertise. I orchestrate seamless campaign execution across channels, maximizing ROI and exceeding client expectations through data-driven strategies and clear communication.

• 

  GameStop

  Aug 2021 - Jul 2022

  Sr. Manager, Digital Project Manager

  I lead high-performing teams to execute cutting-edge campaigns across multiple digital marketing platforms. I streamline workflows by crafting efficient marketing operational processes and implementing best-in-class project task platforms, ensuring seamless collaboration and project delivery on time. This not only drives project success but also empowers teams to work smarter.

• 

  ResMed

  Jul 2022 - now

  • Senior Project Manager

    Oct 2024 - now

  • Digital Program Manager

    Jul 2022 - Jan 2025