Suzanne Swanson

Experience

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  Self Employed

  Mar 2014 - Jan 2019

  Freelance Photographer

  Taking portraiture and event-based photography for a variety of clients.

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  Loyola Marymount University

  May 2016 - Jan 2016

  Research Fellow

  Using a compass found on the River Thames, I researched its various uses along with artistic and poetic concepts surrounding the emerging technology of the time (1535). I utilized this as a means of interpreting the image of a compass in John Donne's A Valediction: A Forbidding Mourning.

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  Loyola Marymount University

  May 2017 - Jan 2017

  Research Fellow

  I determined if the ownership of a medieval text (held in LMU's special collections) would have been considered treasonous during the reign of Henry VIII. I also identified the signature on the first leaf along with Catholic saints on the cover using UCLA and LMU's libraries and databases. Furthermore, I presented a lecture on the subject at a research symposium on LMU's campus.

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  Loyola Marymount University

  Jan 2018 - May 2018

  Administrative Assistant

  The duties of my assistantship included but weren't limited to: communicating with guest presenters and lecturers to help determine schedules, representing the Irish Studies Department to the public eye, digitalizing consumer statistics based on live responses to events, reaching out to various coordinators to discuss potential future events.

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  Loyola Marymount University

  Aug 2018 - May 2019

  Utilizing original documents from Jung and Freud along with modern psychology scholarship, I applied the study of material culture and psychology to theorize a relationship between repressed (unconscious) collective history and the abandonment of its architectural symbols. I combined this with an extensive photo essay on the subject and presented such at a research symposium. In collaboration with Dr. Anatoly Zhuplev, I explored a variety of topics regarding economics and competitiveness. These include but weren't limited to: psychology, cooperative and competitive cultures, innovation and creative landscapes, drivers of globalization, talent, education and implications for competitiveness. I compiled my research and presented this for a forthcoming publication in the Journal of Teaching in International Business.

  • Research Fellow

    Aug 2018 - May 2019

  • Research Fellow

    Aug 2018 - May 2019
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  LA Miscellany

  Jan 2019 - May 2019

  Writer and Editor

  Receive, organize, and edit incoming submissions for the journal. Communicate and discuss submissions with other editors, compile and edit multiple drafts, submit for publication.

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  Trove

  Jun 2019 - Sept 2020

  Fashion/E-commerce Content Creator

  Styled client products in diverse techniques to support e-commerce campaigns and brand development; collaborated with senior directors to deliver high-quality products that elevated brand awareness and maximized audience engagement and click-through rate on e-commerce platformsClients: Levi’s Second Hand, Eileen Fisher Renew, Arc’teryx Used Gear, Patagonia Used Gear, Lululemon Like New, Nordstrom

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  Hapnarthorpid

  Oct 2021 - Jul 2022

  Digital Marketing Specialist

  -Created, edited, monitored, and scheduled campaigns with emphasis on market trends, consumer research, and strategic analysis; utilized tools such as Hootsuite, Canva, and Google Analytics-Photographed fashion catwalks, business events, concerts, and other high-profile events; leveraged digital imagery to support promotional material and increase brand awareness-Led creative process under deadlines and emerging media trends

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  Method Marketing

  Mar 2023 - Jan 2024

  Digital Marketing Specialist

  - Create and optimize content for various marketing channels, including website, organic and paid social media campaigns; use data-driven insights to refine marketing strategies and measure the effectiveness of campaigns- Plan and execute digital marketing campaigns to increase brand visibility; manage results of SEO, paid and organic social media to continually drive traffic and generate leads. - Create graphic designs for visually appealing marketing materials, manage the marketing budget effectively, tracking expenses and ensuring the best return on investment for marketing activities Show less

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  RPAC

  Mar 2024 - now

  Digital Marketing Specialist

  - Lead product launches and campaigns to generate leads and support brand goals; utilize KPIs and analytics to optimize performance throughout campaigns on paid, organic, and email- Develop and execute product marketing strategy to drive higher ROI and revenue growth- Conduct market research and competitive analysis to research and develop key target personas, identify market trends, customer needs, and positioning opportunities- Create graphic designs for visually appealing marketing materials, manage the marketing budget effectively, tracking expenses and ensuring the best return on investment Show less