Chaïmae OUTALHA

Experience

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  MARJANE HOLDING

  Jul 2017 - Jul 2017

  Stage étudiant
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  Yazaki Morocco

  Jul 2018 - Aug 2018

  Stagiaire gestion
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  Groupe Renault

  Jul 2019 - Aug 2019

  Stage d'application

  diagram (SIPOC) describing the inventory processanalyse the root causes of inventory differencessuggestions for ingenious solutions

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  Nindohost

  Jun 2020 - Sept 2020

  Assistante Chargée d'études de marché

  Development of a research planningStudies and Benchmark of African markets and golf countriesChoice of selection criteriaResults analysis

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  MENA Digital Agency - Agence digitale

  Sept 2020 - Oct 2020

  Marketing intern

  Website design

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  Groupe Dislog

  Feb 2021 - Jun 2021

  Assistant brand manager- FMCG intern

  Relaunch of a product on local market (TBC Market overviewand studies, R&D Briefing, Packaging ...)Benchmark of the TBC market in Moroccoqualitative market research for the launch of a new product (focus group)Analyzing price cut of home care products in Moroccan marketMarket share analysisAnalysis of brand equity tracking offersTrade visits

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  JTI (Japan Tobacco International)

  Jun 2021 - Nov 2021

  National Winner and Global Finalist of Make it Bright Challenge

  Taking part of the global challenge and working on an innovative business idea with my teammate.During the contest, I'm involved in :- Brainstorming ideas to develop JTI's business ;- Gathering insights about our innovation (competition, trends and facts, feasibility, SWOT analysis )- Setting our objectives including: target market, delivery/distribution channels, promotion ;- Predict the impact on our consumers, the environment, the industry and JTI's future ;- Project planning ;Finally, we will pitch our project in front of JTI's top management in Geneva head-quarters on October Show less

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  Silent Believers Distribution

  Oct 2021 - now

  Modern Trade Assignment :February 2023-Present- Engage accounts in achieving their sales targets ( YTD sales uplift : +40%)- Lead a team of 14 merchandisers- Execution of DSPM qualitative fundamentals in stores- Analysis of market developments and needs- Take into account consideration the needs of external and internal stakeholders and integrate them into operational plansWholesale Assignment :December 2021-January/ 2023- Management of key account clients in the Doukkala-Abda and Marrakech region and engage them to deliver the sales target, achieving a growth of +12% VS YAG- Recruitment of new accounts- Understand accounts requirements and develop relevant solutions- Dept Collection- Work closely with Trade Marketing, sales, and supply chain teams to implement sales strategy.Retail Assignment :September-November/ 2021- Door to door sales- Practice sales techniques : SIMAC and OVT- Gather insight about retailers and shopper and report to trade marketing Show less

  • Modern trade key account manager

    Feb 2024 - now

  • Sales manager | future leaders program

    Oct 2021 - Jan 2024