
Scolastica Gitonga
Administrative Assistant Intern

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About me
Marketing Specialist | Digital Specialist | Sales Specialist
Education

United States International University - Africa
2011 - 2015Bachelor's degree International Relations and Affairs
United States International University - Africa
2016 - 2018Master's degree Business Administration and MarketingSkilled in SPSS, Marketing and Sales
Experience

Ministry of Foreign Affairs of the Republic of Kenya
Feb 2016 - Aug 2016Administrative Assistant InternEfficiently supported the coordination of official visits and conferences through effective administrative assistance, ensuring timely logistical arrangements and smooth communication with government ministries and international organizations.1)Provided administrative support to the department by managing incoming and outgoing correspondence, emails, and phone calls, and ensuring timely and accurate responses.2)Assisted in scheduling and coordinating meetings, appointments, and events, including preparing agendas, taking minutes, and distributing relevant materials.3)Maintained and organized departmental files and documents, both electronically and in hard copy, ensuring confidentiality and accuracy.4)Prepared reports, presentations, and other documents using Microsoft Office Suite (Word, Excel, PowerPoint) and other relevant software, adhering to established formatting and quality standards.5)Assisted in the preparation of official documents, such as memoranda, briefs, and diplomatic notes, following established guidelines and procedures.6)Assisted in maintaining and updating departmental databases, records, and systems to ensure accuracy and completeness of information.7)Assisted in performing general clerical tasks, such as photocopying, scanning, filing, and data entry, as needed. Show less

UNDP
Aug 2016 - Aug 2016Accreditation officer - short term jobAchieved high compliance rates and ensured adherence to UNDP accreditation standards, resulting in successful accreditation of events as an Accreditation Officer.1)Conducted thorough reviews and assessments of organizations and individuals applying for accreditation to participate in UN events, conferences, and activities.2)Verified and evaluated accreditation applications based on established criteria, guidelines, and procedures, ensuring compliance with UN rules and regulations.3)Provided excellent customer service and responded to inquiries and complaints from applicants and other stakeholders in a timely and professional manner.4)Contributed to the overall success of the accreditation process by collaborating with team members, sharing knowledge and expertise, and actively participating in team activities. Show less

BLUE WATERS RESORTS
Nov 2018 - nowMarketing AssistantSuccessfully achieved a 95% occupancy rate and increased positive guest reviews by implementing strategic pricing and marketing strategies as an Airbnb Manager in a resort.1)Managed all aspects of Airbnb listings, including property setup, pricing, availability, and guest communication, to ensure maximum occupancy and revenue.2)Implemented effective marketing strategies, including professional photography, compelling descriptions, and strategic pricing, to attract potential guests and increase bookings.3)Responded promptly to guest inquiries, provided excellent customer service, and ensured guest satisfaction throughout their stay, resolving any issues or concerns in a timely and professional manner.4)Coordinated check-ins and check-outs, ensured the cleanliness and maintenance of the property, and performed regular inspections to identify and address any maintenance or safety issues.5)Managed bookings, reservations, and cancellations, and processed payments using Airbnb's platform, ensuring accuracy and adherence to policies. Show less

Masaba services
May 2019 - Mar 2020Sales And Marketing Representative1)Developed and implemented effective telecommunication sales strategies to drive revenue growth, including identifying target markets, analyzing customer needs, and creating customized sales proposals.2)Utilized CRM (Customer Relationship Management) software to manage leads, track sales activities, and maintain customer data for efficient sales operations.3)Generated leads through various channels, including cold calling, networking, and referrals, to build a robust sales pipeline. Qualified leads by understanding customer requirements, addressing objections, and presenting product solutions in a persuasive manner.4)Closed leads by negotiating pricing, terms, and contracts, and ensuring timely order processing and delivery.5)Built and maintained strong relationships with customers through excellent communication, follow-up, and after-sales support to ensure customer satisfaction and retention.6)Achieved and exceeded monthly and quarterly sales targets, consistently meeting or surpassing sales quotas.7)Collaborated with cross-functional teams, including marketing, customer service, and technical support, to provide seamless customer experience and resolve customer issues.8)Participated in sales training programs and workshops to enhance product knowledge, sales skills, and understanding of the telecommunications industry. Show less

User Experience Technologies Ltd
Mar 2020 - Dec 2021Business Development ExecutiveLed telecommunication sales operations, achieving growth of 120% in two years by implementing effective lead generation strategies, utilizing CRM tools, and delivering persuasive sales presentations to key stakeholders.1)Exceeded monthly sales targets by 25% on average, resulting in increased revenue.2)Built and maintained key corporate client relationships, contributing to a 15% increase in customer base.3)Conducted market research, developed strategic plans, and increased sales volume by 20%.4)Led successful sales presentations and negotiations, resulting in a 30% increase in sales conversion rate.5)Utilized CRM software to manage leads, improving overall sales efficiency by 20%.6)Collaborated with cross-functional teams, resolving customer issues and achieving 90% customer satisfaction.7)Monitored market trends, competitor activities, and customer feedback, providing insights for improved sales and marketing strategies. Show less

Selective Outsourcing Solution Ltd
Jan 2022 - Dec 2022Digital Marketing ExecutiveLed digital marketing efforts for UAE recruitment companies, including implementing effective lead generation strategies, nurturing leads through targeted campaigns, qualifying leads and conducting data-driven analysis for improved marketing performance.1)Developed and executed comprehensive digital marketing strategies to promote UAE job openings across various online platforms, including social media, job boards, and email campaigns.2) Designed and executed social media marketing campaigns to promote job opportunities, engage with candidates, and build brand awareness, resulting in increased followers, likes, and engagement.3) Conducted market research and data analysis to identify target audiences, competitors, and trends.4)Utilized SEO techniques to optimize website content and improve search engine rankings, resulting in increased organic traffic and online visibility.5)Monitored and analyzed performance metrics, such as website traffic, engagement, conversion rates, and ROI, using Google Analytics and other analytics tools, and used insights to optimize marketing strategies. Show less

SALIX DATA
Apr 2023 - Jan 2024Lead Generation SpecialistLead generation specialist and MarketerArtificial IntelligenceRobotic Process AutomationBusiness Process OutsourcingLitigation SupportIntelligent Automation

CMO-OnLoan
Apr 2023 - Jan 2024Marketing ConsultantMarketing Services & Digital (Key performance Tracking)Google AnalyticsGoogle AdsFacebook Meta BusinessLinkedin AnalyticsYoutube AnalyticsMiscrosoft AdsBing Ads
Licenses & Certifications
- View certificate

The Fundamentals of Digital Marketing
Google Digital GarageAug 2022 - View certificate

HubSpot Certification
HubSpotMar 2025 - View certificate

HubSpot Certification
HubSpotMar 2025 .webp)
Google Analytics Individual Qualification
Google Digital Academy (Skillshop)Feb 2025
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