
Timeline
About me
Senior Client Solutions Manager @ LinkedIn | Marketing Solutions
Education

Central connecticut state university
2010 - 2014Bachelor's degree political science and government 3.44Activities and Societies: Track and Field Team

The george washington university
2014 - 2014Political science and governmentTook courses in political campaigning as well as ran a mock campaign as the communication director.

Central connecticut state university
2014 - 2017Strategic communication communication, general 3.85
Experience

Family tree care, l.l.c.
May 2010 - Aug 2014GroundsmanOperate large machinery such as the wood chipper and driving large trucks. Use the chainsaws as well as manage them.

National eagle scout association
Jun 2010 - Jun 2010Eagle scoutConstructed two mile trail for the town of Guilford. Led annual promotion of scouting through social events on community green. Required two hundred man hours to complete project for town of Guilford.

Ymca
Jun 2010 - Aug 2010Camp counselorSupervised fifteen children at one time of multiple ages. Coached large group activities. Liable for the safety of the children.

Care2
Jun 2013 - Jul 2013InternResearching profiles and prospective clients for business. Writing press pitches and fact sheets to inform press about specific petitions on our website.

Central connecticut state university
Aug 2014 - May 2016Graduate research assistantResearch new material for professors. Aid professors in review of research. Plan and arrange for alumni outing events.

Connecticut bar association
Jun 2015 - May 2016Communication associateBrought in to develop a social media presence of the association, increase front end analytics on the website and establish a community email service for association members. Implemented Google Analytics tracking to increase visibility to front end metrics on association website. Launch community email listserv for over 10,000 association members.

Travelers
May 2016 - Feb 2021Responsible for the integration of the TRV Marketplace API into client owned web properties. TRV Marketplace is a new entity of Travelers Insurance exploring offering insurance in insurance adjacent fields. Coordinated with vendors, internal and external stakeholders to implement and launch client initiatives. Analyzed and reported out on early client performance data to measure revenue potential. Led client and vendor team’s prioritization of development for Marketplace advertising initiatives. Show less Owned the management and delivery of business requirements for web development of Travelers personal insurance pages and quoting experience. Implemented and led the development of the travel insurance marketing referral program on behalf of Travelers. Travelers now offers travel insurance through a marketing relationship with Travel Insured International. Managed website enhancements and version launches. Led enhancement work to add Amazon Alexa and Smart Home Kit offerings to the online quoting platform Show less
Solutions Delivery Manager
Jan 2020 - Feb 2021Business Delivery Manager
Mar 2019 - Jan 2020Digital Marketing Consultant - Ad Operations
May 2016 - Mar 2019

Barnum financial group
Feb 2021 - Aug 2022Senior digital analystResponsible for the development, maintenance and optimization of company wide digital marketing analytics using Google Analytics, Salesforce, and Act On email platform. Visualize data using Google Data Studio to discover key points of interest and tell a story. Implement enhanced user tracking via Google Tag Manager as well as test user journey with Google Optimize.

Quinstreet
Aug 2022 - Oct 2024Responsible for the optimization and growth of new and existing insurance clients in a performance marketing ad space.
Senior Account Manager
Jul 2024 - Oct 2024Account Manager
Aug 2022 - Jul 2024

Linkedin
Oct 2024 - nowSenior client solutions manager
Licenses & Certifications
- View certificate

Doubleclick campaign manager fundamentals
DoubleclickMar 2017 - View certificate

Linkedin marketing strategy
LinkedinOct 2024 - View certificate

Linkedin marketing solutions fundamentals
LinkedinOct 2024 - View certificate

Advanced google analytics
GoogleMar 2017 - View certificate

Linkedin content and creative design
LinkedinOct 2024
Honors & Awards
- Awarded to Michael FicorilliDean's List Scholar CCSU 2014
- Awarded to Michael FicorilliTravelers Insurance All-Academic Team Travelers Insurance Company 2014 A student athlete must have a 3.5 or over cumulative GPA
- Awarded to Michael FicorilliScholar Athlete Award for Higher Academic Achievement Central Connecticut State University 2013 A student athlete must hold over a 3.0 cumulative average GPA for the entire year.
- Awarded to Michael FicorilliScholar Athlete Award for Higher Academic Achievement Central Connecticut State University 2012 A student athlete must hold over a 3.0 cumulative average GPA for the entire year.
- Awarded to Michael FicorilliDean's List Scholar Central Connecticut State University 2011
- Awarded to Michael FicorilliScholar Athlete Award for High Academic Achievement Central Connecticut State University 2011 A student athlete must hold over a 3.0 cumulative average GPA for the entire year.
Volunteer Experience
Eagle Scout
Issued by Boy Scouts of America on Jan 2006
Associated with Michael Ficorilli
Languages
- enEnglish
- spSpanish
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