Aparna Muralidhar

Aparna muralidhar

bookmark on deepenrich
location of Aparna MuralidharChennai, Tamil Nadu, India
Followers of Aparna Muralidhar939 followers
  • Timeline

  • About me

    Data Scientist| Former Entrepreneur | Deloitte Alumnus

  • Education

    • Rmtraininggroup

      -
      Passenger revenue management fundamentals

      Modules: Demand, Pricing, Booking class, Seat allocation, Seat spoilage, Group Travel, Schedule and Capacity, Performance, Distribution, Loyalty Programmes, Fare Management, Merchandising and Ancillary Revenue

    • Springboard

      2020 - 2021
      Data analytics career track data analytics
    • Mop vaishnav college for women

      2007 - 2010
      Bachelor of commerce - bcom accounting and finance
  • Experience

    • Deloitte india (offices of the us)

      Aug 2010 - Feb 2015

      -Offshore client Engagement-Insurance Vertical-Canada, UK and US offices-Schedule Management -Senior Reviews-Training and Mentoring -Offshore Client Engagement-Insurance Vertical-US,Canada and Australia offices-Data Collection and Validation-Risk Assessment- Balance sheet ,Income statement ,Internal Controls and Business Processes-Performance Materiality, CTT, Sample size to help design the basis of audit procedures.-Data Extraction to recreate and verify financial statements-Conducted Test of Details and Substantive Analytical procedures on financial statement accounts -Offshore Client Enagagement-Private Equity, Banking and Investment Management Vertical-US offices-Accuracy of Statement of Investments-Tie out procedures on Financial Statements-Various Staff level assistance on work papers designed to develop comfort over numbers in Financial Statements

      • Audit In-Charge

        Aug 2014 - Feb 2015
      • Audit Senior Assistant

        Aug 2012 - Aug 2014
      • Audit Assistant

        Aug 2010 - Aug 2012
    • Star group of companies

      Apr 2015 - Mar 2020
      Managing partner

      Successfully led a 30+ year business in the power electronics and Computer peripherals management industry.Effectively managed quality client service for about 75 business organizations, encompassing various sectors.Led and mentored a team of 15 professionals demonstrating people leadership skills.Revamped the Stock management system, resulting into a significant decline of 90% in stock related loss.Acquired 30 new clients which increased the annual rolling business of the company by Rs 10 lakhs, in a span of a year.Launched an Enterprise Management System to integrate client billing with vendor and stock management.Successfully secured a profitable deal for sale of company with strong negotiation skills, also providing a seamless transition in management Show less

    • Springboard

      Aug 2020 - May 2021
      Student-data analytics

      Worked on data driven projects to deliver business insights.Capstone Project-RossMann Stores-Ideas to increase Revenue- A Data-driven approachProject Duration: 2 Months-Used Python to pre-process, perform EDA and uncover insights from a time series dataset with 1M datapoints-Created a Multiple Linear regression model to predict Monthly sales and customer walk-ins-Created optimal Bins of stores, based on distance from nearest competitor to hypothesize that competition has an impact on SalesCapstone Project-BigMart-Understanding the CustomerProject duration: 1 Month-Employed Power BI and MS Excel to uncover insights on customer buying patterns from BigMart’s sales data, containing 9000 data points-Systematically imputed missing data in item visibility, using mean, median and mode-securing 25% of the data.-Identified price sensitive consumers by screening out consumer groups where correlation between MRP and Volume sales is below 0.60.-Identified item categories which were sensitive to fat content over MRP-Identified product placement premiums from vendors as an added stream of revenue for Bigmart, for item categories where correlation between item visibility and Volume Sales is over 0.90AEMR: Analysis of Power OutagesProject Duration :1 Week-Utilized Power BI and MS Excel to assess the reliability and non-disruptiveness of AEMR’s energy network.-Extensively used SQL for data extraction, w.r.t nature and frequency of outage events to identify unreliable energy providers basis average and total energy lost-Hypothesized and proved that forced outages occurred due to instances of low/poor preventive maintenance, using data driven evidence. Show less

    • Ibs software

      Aug 2021 - now

      -Established an end-to-end Machine learning workflow for forecasting Airline crew utilisation on AWS Sagemaker-Performed Data Engineering using the Data Wrangler Studio, using a combination of preset features and custom SQL and Pandas code to prepare data for AWS’s deep learning forecasting algorithm-DeepAR.-Performed Hyperparameter tuning jobs to increase quality of predictions and reducing RMSE and MAPE.-Collaborated with various stakeholders to eliminate pain points in order to use AWS Sagemaker optimally and presented key analysis. Show less

      • Consultant-Data Science

        Apr 2023 - now
      • Business Consultant

        Dec 2021 - Mar 2023
      • Project Trainee

        Aug 2021 - Nov 2021
  • Licenses & Certifications

    • Supervised machine learning

      Deeplearning.ai
      Aug 2023
    • Master microsoft excel macros and excel vba

      Udemy
      May 2020
    • Microsoft excel - excel from beginner to advanced

      Udemy
      May 2020
    • Responsible ai to the rescue

      Linkedin
      Oct 2024
      View certificate certificate
    • Learning amazon sagemaker

      Linkedin
      Aug 2021
      View certificate certificate
    • Customer analytics and a/b testing in python

      Datacamp
      Jun 2021
    • Analyzing business data in sql

      Datacamp
      Jun 2021
    • Executive guide to human-in-the-loop machine learning and data annotation

      Linkedin
      Nov 2025
      View certificate certificate