Michael Phelps

Michael Phelps

Lead Developer of Web Development

location of Michael PhelpsOrange County, California, United States

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  • Timeline

  • About me

    Azure Cloud Operations Manager with a Software Development background.

  • Education

    • Middle Tennessee State University (MTSU)

      -
      Bachelor’s Degree Recording Industry Management

      Activities and Societies: Recording Industry Management Emphasis in Production Technologies with minors in Graphic Design and Photography

  • Experience

    • Buy.com (Aquired by Rakuten 2010)

      Jan 2008 - Jan 2011
      Lead Developer of Web Development

      ▪ SME for the product page which included over 100 million SKUs, including implementing design modification and maintenance.▪ Managed concurrent projects including new development, enhancements and bug fixes.▪ Developed Buy.com's Asp.Net product page.▪ Lead developer on all of Buy.com's website redesigns

    • Buy.com / Rakuten.com Shopping

      Jan 2011 - Jan 2017
      Manager of Web Development

      ▪ Managed the Web Development team, including hiring, training, coaching, and annual performance reviews.▪ Championed the re-architecture of Rakuten’s web and mobile sites as well as merchant sales tools to transition to Asp.Net MVC for frontend web development and merging web/mobile development. - Customer (consumer and merchant) experience, engagement, and site performance improved: 25% site wide year over year conversion increase, cart additions increased by 50%, GMV increased 10%, and bounce rate decreased. - Consumers experienced an improved UI and a faster shopping experience, including 50%-page speed increase on high traffic pages. - Sellers received improved UI and APIs to improve inventory and listings management.▪ Led the integration of a promotion engine for marketing to facilitate offering targeted promotions to members and guests in the form of instant coupons, promo codes and cash back offers. Promotions increased customer engagement through all marketing channels and increased conversion by 20%, revenue by 15%, and average order size by 25%.▪ Drove the project implementation for third-party payment solutions including Visa Checkout, Masterpass, Google Wallet and BitNet's bitcoin payment which added $2 million in company profit.▪ Collaborated with IT operations on best practices such as continuous integration and a secure production staging server to improve development, QA and deployment processes, strengthen PCI compliance; and improve overall project performance. Show less

    • Hyundai AutoEver America

      Jan 2018 - Jan 2021
      Technical Project Manager

      ▪ Lead the cross-functional local and offshore development and QA teams for Genesis.com.▪ Managed the backlog of user stories and planned sprints, collaborating with the Genesis stakeholders and development team. ▪ Our team was awarded Genesis Motors America’s Innovation Award for our work on their Car Configurator tool. - User engagement, and site performance improved: 20% faster load time on desktop and 30% on mobile. Bounce rate decreased and time spent in the configurator increased. - Dealer Contact form submissions increased ~25% Show less

    • SmartCommerce

      Jan 2022 - Jan 2023
      Technical Operations & Client Success Manager

      ▪ Managed Nestle, Procter & Gamble, Boston Beer, Tyson, General Mills, among other clients, from the initial implementation of our shoppable social media products through full use of our SaaS platform.▪ Execution of customer excellence programs including onboarding, support, services, adoption, advocacy, retention for our platform.▪ Facilitated training sessions for clients and agencies on the use of our SaaS platform and best practices for their social media ads utilizing our shoppable media to optimize incremental sales. Show less

    • Fieldera

      Jan 2024 - now
      Manager of Platform Operations

      Manage cloud operations of The Raley"s Group applications.

  • Licenses & Certifications