Gary Bryant

Experience

• 

  Unilever

  Jan 1999 - Jan 2004

  Brand manager
• 

  The Brand Union

  Dec 2004 - Sept 2014

  Lead a high performance strategy team to deliver best in class brand and portfolio strategy to blue chip clients across the African continent1) Developed the talent pipeline and improved team skill through on-the-job coaching and teamwork2) Built powerful relationships with the senior design and creative teams to provide a more seamless and integrated client solution3) Delivered multiple strategies across various sectors that helped clients grow their brands, better define their organisations and in some cases develop new brands from scratch including naming, positioning, go-to-market strategies Show less

  • Managing Director Africa

    Jan 2012 - Sept 2014

  • General Manager

    Aug 2011 - Dec 2011

  • Executive Director Consulting Services

    Jan 2008 - Aug 2011

  • Senior Brand Strategist

    Dec 2004 - Jan 2008
• 

  South African Breweries

  Oct 2014 - Feb 2017

  Head of Portfolio Development

  Introducing a portfolio mindset to the SAB business and drive efficiency and effectiveness of marketing spend in order to grow the beer category within the broader alcohol market.Identified R20m+ in savings through improved packaging guidelines by creating greater differentiation and shopper cues across the portfolioLead the project team to gain insights into how consumers define value and affordability within the alcohol market leading to improved messaging and more effectively targeted innovation. Awards: Gold Circle Award for Best Insights Project 2016 Show less

• 

  Own Business

  Apr 2017 - Dec 2017

  Independent Marketing Consultant

  Independent marketing consultant advising on brand and commercial strategy in the advertising, branding and start-up communities. Using my extensive experience I help clients drive a clear and concise brand to market whilst ensuring that it takes into account the resource and market realities to ensure the best ROI on activity.

• 

  Landor

  Jan 2018 - now

  Executive Director, Strategy

  Managing, building and growing a talented team of strategists. Leading brand strategy engagements for major global, regional and local businesses. Multi-industry experience with deep expertise in the energy sector.