Aleksandr Belov

Experience

• 

  Tinkoff Bank

  Apr 2016 - Mar 2020

  Product Manager

  - Increased amount of utilized additional cards, averaged check of additional cards by creating mobile app for additional card owners by managing the developing team.- Created a bank for kids – Tinkoff Junior with personal loyalty and individual mobile app and raised amount of active Junior customers up to 200k+ with 70% installed mobile app by managing product team with developers. designers, QA and bank support.- Increased utilization of bank accounts with family banking by created shared accounts for Family Banking.- Raised the amount of active cards by creating and raising the amount of virtual cards created for bank accounts. Show less

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  Yandex

  Mar 2020 - Aug 2024

  Product Manager

  - Increased purchases of subscriptions to SMB customer acquisition product by 30% by improving the funnel and merging Business and Advertising Accounts- Increased the weekly number of active business users of the Yandex Business Account by 50% by creating new channels to attract business owners (mobile notifications, emails, cross-service traffic) and by optimizing the main page through onboarding and engagement scenarios. - Increased conversion in updating photos, data, review reactions from business owners redesigned base scenarios and created new entering points.- Increased NPS and CSAT of Yandex Business by fixing all important problems from service support and user feedback Show less

• 

  Semrush

  Aug 2024 - now

  Product Owner