
Tiffany Olson
Incentive Program Specialist

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About me
Program Director at Cadent
Education

Texas A&M University
1991 - 1995Bachelor of Science (B.S.) Parks, Recreation and TourismActivities and Societies: Women's Club Soccer, MSC Town Hall Studied community sociology, marketing and tourism with emphasis on ecotourism and community economic development.
Experience

Sunbelt Motivation and Travel
Sept 1997 - Apr 2001Incentive Program SpecialistWorking in the incentive travel industry, I helped design incentive programs and proposals to include concept creation, logistic coordination and contract negotiations. We executed successful incentive trips and events for some of the largest corporate sales teams in the U.S. Our incentive programs included multi level incentive packages with year long marketing campaigns direct mailed to the sales force culminating in multi level trips as long as two weeks. Participant registrations were detailed to include room and airfare, daily excursions, meal selections and activities such as golf tournaments and large galas. Working at Sunbelt gave me my education in client relations, the importance of attention to detail, time management, event logistics and the meaning of a good work ethic. Show less

8.0 Mgmt., Inc.
Apr 2001 - Apr 2003Director Of MarketingAs the Director of Marketing, I was responsible for creating a multi-level marketing budget and program for thirteen markets throughout the southern US for the Flying Saucer locations. This included radio, print and standardized collateral to increase brand awareness as well as capitalize on the uniqueness of each location. During my tenure, we opened five new stores and saw great growth for the brand.

Tiffany Leigh Creative
Sept 2003 - Mar 2016Freelance Event PlannerI am fortunate to be able to plan events and weddings a few times a year, when I have the time. When my children were young, I was able to stay at home for six years while working freelance and for nine months in 2013, when there was a family need. Working freelance has been uplifting and challenging. I have been able to plan weddings, create marketing plans, and help smaller organizations raise funds. While I am not always in a position to do freelance full time, I wouldn’t give it up completely. I enjoy taking on special projects, such as weddings too much to do that. Show less

Global Semiconductor Alliance
Aug 2009 - Aug 2010Event ManagerWhile at GSA, I was responsible for planning all aspects of many corporate events such as trade shows, forums, conferences and an industry-wide annual awards ceremony. These entailed duties such as researching content, recruiting speakers, scouting global locations, managing budgets, event design and attendee travel/registration.

Big Brothers Big Sisters Lone Star
Aug 2010 - Jun 2013Event ManagerAs an Event Manager at Big Brothers Big Sisters I was responsible for several large fundraising events such as galas, fashion shows, concerts, golf tournaments and clay shoots. While there, I increase sales and attendance each year by growing sponsorship revenue through relationships and marketing awareness of agency programs. Responsibilities included contract negotiations, website creation and management, attendee management, volunteer recruitment and management, vendor management and expense reconciliation. Show less

McKinney Chamber of Commerce
Mar 2014 - Jun 2016Event ManagerEvents Manager at the McKinney Chamber responsibilities included planning corporate monthly luncheons, breakfast events, panel discussions, an Annual Awards Dinner, several conference style events, after hours socials and various over chamber activities. These duties included selling sponsorships and event tickets, securing locations, finding speakers, negotiating agreements, budgeting, on site logistics and event wrap ups. I was also responsible for leading and growing event committees and the staff liaison for the Women's Alliance of McKinney. Show less

Rockwall County Helping Hands
Apr 2016 - May 2018Director of Events & MarketingResponsibilities include event management for all special events, agency events and third-party events such as the annual Golf Tournament, Music Festival, three day Festival of Trees (complete with a fashion show, ladies luncheon, live auction and gala), Volunteer Luncheon, and Pink Party Social. Duties also cover all aspects of agency marketing from social media to print ads and collateral for three main programs, campaigns and special events, as well as showcasing third-party events and local news pertaining to residents in crisis. Show less

Cadent Medical Communications
May 2018 - nowProgram Director - Medical Meetings
Sept 2024 - nowAssociate Program Director
Apr 2023 - Sept 2024Senior Program Manager
May 2018 - Apr 2023
Licenses & Certifications

Institute of Organizational Management, Class of 2018
U.S. Chamber of CommerceJul 2015
Volunteer Experience
Walker
Issued by Susan G. Komen 3 Day Team on Nov 2014
Associated with Tiffany OlsonGuild Member
Issued by Rockwall Summer Musicals on Nov 2013
Associated with Tiffany OlsonBoard Member
Issued by Royse City Education Foundation on Jan 2016
Associated with Tiffany OlsonBoard Member
Issued by Royse City Chamber of Commerce on May 2017
Associated with Tiffany OlsonBoard Member
Issued by Professional Women's Alliance, Rockwall Area Chamber on Jan 2017
Associated with Tiffany Olson
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