
Abhisek Modi
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About me
☁️ Salesforce Marketing Cloud | 3x Salesforce certified | Trailhead Mountaineer
Education

Stewart Science College
2011 - 2013Higher Secondary Science
Stewart School, Cuttack
1999 - 2011Matriculation
Kalinga Institute of Industrial Technology, Bhubaneswar
2013 - 2017Bachelor of Technology - BTech Mechanical Engineering
Experience

BAJA SAE TEAM-KIIT
Aug 2015 - Feb 2016Member
AUTONEXT
Dec 2015 - Jan 2016Internship
Accenture
May 2017 - May 2024> Worked on setup of Email Templates, WhatsApp Templates, Automations, dynamic Data Extensions, Attribute Groups, Cloud Pages, Installed Packages, Domain Allowlist and Sender Profiles. > Created and deployed approx. 60 Journeys end to end, for Email and WhatsApp Campaigns. > Assisted platform owner to successfully onboard new Private Domain for sending out emails.> Assisted client to successfully onboard new Domain as the existing one was expired. This helped client to deploy future Campaigns using the same BU and maintain data integrity.> Incorporated SSO feature in 2 SFMC applications and ensured to maintain SSO Certificates every year in all the SFMC applications by proactively updating with the latest ones.> Upgraded the access to SSO for all active users in 4 SFMC applications. Also, used Postman tool to quickly update users in bulk using API which in turn saved manual efforts.> Monitored and fixed approx. 25 scheduled Automations, ensuring no discrepancy in data.> Worked on Refresh Activities by setting up Marketing Cloud Connector in CRM, reconnecting with new org in SFMC BU and objects sync after the Full Sandbox refresh is completed. Show less > Worked on updating/creating process automations like Workflow, Process Builder, Sharing Rules, and Validation Rules.> Managed access of fields in page layouts, record type settings and admin permissions of Profiles, and updated permissions of Permission Sets. > Modified Approval Processes of custom objects and adjusted Custom Settings as per business need.> Created new Permission Sets for additional access to objects and fields.> Worked with team to complete Full Sandbox Refreshes within the planned timelines set by business.> Fixed issues faced by users, related to Mobile application of Veeva CRM. Show less
Software Engineering Sr Analyst
Jun 2021 - May 2024Application Development Analyst
Jun 2019 - May 2021Associate Software Engineer
May 2017 - May 2019

Takeda
May 2024 - nowSalesforce Engineer
Licenses & Certifications
- View certificate

Salesforce Marketing Cloud Engagement Administrator
SalesforceJan 2024 - View certificate

Salesforce Certified Marketing Cloud Email Specialist
SalesforceSept 2023 - View certificate

Salesforce Certified Administrator (SCA)
SalesforceMay 2023
Languages
- enEnglish
- hiHindi
- odOdia
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